Principal UX Designer, Amazon Customer Service Technology
Amazon, San Francisco, California, United States, 94199
Principal UX Designer, Amazon Customer Service Technology
Job ID: 3091699 | Amazon.com Services LLC
At Amazon, we strive to be Earth's most customer‑centric company. The Amazon Customer Service Technology (CS Tech) UX team is key to that mission, defining UX both for customers and the customer service associates who help them. When our customers have problems, we make solutions self‑evident, and when they need additional help, we ensure the best possible automation and human support.
About the Role Join Amazon's Customer Service Technology (CS Tech) team as a Principal UX Designer, where you'll shape the future of customer service experiences for hundreds of millions of customers worldwide. This is a unique opportunity to lead the design of next‑generation AI‑powered tools that enable customer service associates to efficiently resolve customer issues while setting the strategic direction for our UX practice.
You will be responsible for designing next‑generation experiences that enable customer service associates to efficiently resolve our customers' issues. Many of your projects will involve developing generative AI solutions to improve the customer experience. You will help enable LLMs to author content to ensure every customer and associate gets exactly what they need, when and where they need it. Your work will provide AI assistance to help Amazon's customers receive consistent and quicker resolutions while empowering associates with the assistance they need.
This Principal UX Designer position is uniquely positioned as a strategic leadership role with hands‑on execution requirements. Key distinguishing factors include:
Dual accountability: Setting strategic direction while actively designing to demonstrate quality standards and mentor other designers
AI‑first focus: Heavy emphasis on designing ML‑powered interfaces and generative AI solutions for customer service
Embedded partnership model: Expected to work as a peer with Principal Engineers and Product leaders from concept stage, not after decisions are made
Associate‑facing specialization: Designing tools that enable customer service associates to resolve issues efficiently
Measurable business impact: Direct connection to metrics like Average Call Time (ACT), task completion rates, and associate satisfaction
Key Job Responsibilities Strategic Leadership
Help set the vision for associate‑facing product experiences across our portfolio, and the underlying design systems
Partner as a peer with Principal Engineers and Product leaders from concept to launch, influencing product direction before decisions are made
Drive AI innovation by designing interfaces that leverage generative AI to improve customer service efficiency
Hands‑On Design Excellence
Create user‑centered designs incorporating telemetry data, customer feedback, and technical parameters
Develop best‑in‑class user interface designs, flows, and interaction models for complex workflows
Build lightweight prototypes and design deliverables in a fast‑paced, agile environment
Design UI architecture and interaction flows based on business requirements
Create process flows, wireframes, and visual mockups to communicate interaction behaviors
Present design solutions to stakeholders including executives for review
Analyze interface challenges and develop measurable business‑focused solutions
Partner with business teams to define use cases and high‑level requirements
Translate abstract concepts into concrete, data‑driven design solutions
Collaboration & Influence
Collaborate with and influence product management, engineering, and UX leaders from concept to launch
Work directly with senior developers and architects for implementation of designs
Team Development & Mentorship
Raise the bar on UX design quality across the Customer Service organization
Mentor and upskill designers, demonstrating what excellence looks like through hands‑on work
Help evolve how UX designers work, embracing new skills including AI/ML design practices
Serve as a creative director responsible for design quality across the associate‑facing product portfolio
A Day in the Life You are an experienced Principal UX Designer with excellent user interface design skills and a desire to go deeply into understanding customer needs, then applying these insights to everything you do. You’re able to focus on big‑picture initiatives while also identifying and addressing crucial details. You are a systems‑oriented thinker, who is happiest when solving ambiguous and multi‑faceted problems. You love the challenge of simplifying highly technical problems in elegant ways that make customer experiences effortless and intuitive.
The Impact You'll Make
Reduce Average Call Time (ACT) through intuitive, well‑designed associate experiences
Improve Task Completion Rates and Perceived Usability scores
Enhance associate satisfaction and retention by creating tools that empower rather than frustrate
Accelerate team maturity by 2+ years through mentorship and leadership
Why This Role Matters
Customer Service is on a strategic journey to become more customer‑obsessed, and this investment in Principal UX leadership is critical to that mission
Transform the UX practice from good to great, establishing designers as true strategic partners
Enable faster product development with higher quality outcomes
Set an innovative vision for where Customer Service can go in the future
Create lasting impact on both customer and associate experiences at Amazon scale
About the Team The Customer Service UX team is made up of a diverse group of UX designers, researchers, writers, and program managers with a shared mission to make every experience we design intuitive, effortless, seamless, and empathetic. We trust each other, collaborate regularly, and work to ensure we all raise the bar on UX quality. We work hard, but also work hard to support each other, remain genuine, and create a positive culture of balance between work and the rest of life.
Basic Qualifications
12+ years of design experience
Deep expertise in designing complex workflows for enterprise or B2B applications
Proven track record working embedded with engineering teams as a strategic partner from the concept phase
Proficiency with current web and accessibility standards
Excellent communication, presentation, interpersonal, and analytical skills including the ability to communicate interactive design concepts clearly and persuasively across different audiences at varying levels of the organization
Experience working in a collaborative team and working directly with senior developers and architects for implementation of designs
Fluency in best practices for design, as well as strong knowledge of usability principles and techniques
Ability to influence technical decisions and push back constructively on engineering approaches
Preferred Qualifications
Fluency in AI/ML concepts and experience designing intelligent, data‑driven interfaces
Hands‑on mentorship experience that resulted in measurable skill development of junior designers
Experience with UX design of complex workflows
Experience defining and maintaining design patterns and UX standards
Ability to turn around rigorous wireframes and mockups in an iterative, agile environment
A master’s degree in Design, Information Science, Computer Science/HCI, or a design‑related discipline such as cognitive psychology
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit
https://amazon.jobs/content/en/how-we-hire/accommodations
for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign‑on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&DD insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at
https://amazon.jobs/en/benefits .
USA, TX, Austin – 164,000.00 – 221,800.00 USD annually USA, WA, Seattle – 164,000.00 – 221,800.00 USD annually
Posted:
November 20, 2025 (Updated 29 minutes ago)
#J-18808-Ljbffr
At Amazon, we strive to be Earth's most customer‑centric company. The Amazon Customer Service Technology (CS Tech) UX team is key to that mission, defining UX both for customers and the customer service associates who help them. When our customers have problems, we make solutions self‑evident, and when they need additional help, we ensure the best possible automation and human support.
About the Role Join Amazon's Customer Service Technology (CS Tech) team as a Principal UX Designer, where you'll shape the future of customer service experiences for hundreds of millions of customers worldwide. This is a unique opportunity to lead the design of next‑generation AI‑powered tools that enable customer service associates to efficiently resolve customer issues while setting the strategic direction for our UX practice.
You will be responsible for designing next‑generation experiences that enable customer service associates to efficiently resolve our customers' issues. Many of your projects will involve developing generative AI solutions to improve the customer experience. You will help enable LLMs to author content to ensure every customer and associate gets exactly what they need, when and where they need it. Your work will provide AI assistance to help Amazon's customers receive consistent and quicker resolutions while empowering associates with the assistance they need.
This Principal UX Designer position is uniquely positioned as a strategic leadership role with hands‑on execution requirements. Key distinguishing factors include:
Dual accountability: Setting strategic direction while actively designing to demonstrate quality standards and mentor other designers
AI‑first focus: Heavy emphasis on designing ML‑powered interfaces and generative AI solutions for customer service
Embedded partnership model: Expected to work as a peer with Principal Engineers and Product leaders from concept stage, not after decisions are made
Associate‑facing specialization: Designing tools that enable customer service associates to resolve issues efficiently
Measurable business impact: Direct connection to metrics like Average Call Time (ACT), task completion rates, and associate satisfaction
Key Job Responsibilities Strategic Leadership
Help set the vision for associate‑facing product experiences across our portfolio, and the underlying design systems
Partner as a peer with Principal Engineers and Product leaders from concept to launch, influencing product direction before decisions are made
Drive AI innovation by designing interfaces that leverage generative AI to improve customer service efficiency
Hands‑On Design Excellence
Create user‑centered designs incorporating telemetry data, customer feedback, and technical parameters
Develop best‑in‑class user interface designs, flows, and interaction models for complex workflows
Build lightweight prototypes and design deliverables in a fast‑paced, agile environment
Design UI architecture and interaction flows based on business requirements
Create process flows, wireframes, and visual mockups to communicate interaction behaviors
Present design solutions to stakeholders including executives for review
Analyze interface challenges and develop measurable business‑focused solutions
Partner with business teams to define use cases and high‑level requirements
Translate abstract concepts into concrete, data‑driven design solutions
Collaboration & Influence
Collaborate with and influence product management, engineering, and UX leaders from concept to launch
Work directly with senior developers and architects for implementation of designs
Team Development & Mentorship
Raise the bar on UX design quality across the Customer Service organization
Mentor and upskill designers, demonstrating what excellence looks like through hands‑on work
Help evolve how UX designers work, embracing new skills including AI/ML design practices
Serve as a creative director responsible for design quality across the associate‑facing product portfolio
A Day in the Life You are an experienced Principal UX Designer with excellent user interface design skills and a desire to go deeply into understanding customer needs, then applying these insights to everything you do. You’re able to focus on big‑picture initiatives while also identifying and addressing crucial details. You are a systems‑oriented thinker, who is happiest when solving ambiguous and multi‑faceted problems. You love the challenge of simplifying highly technical problems in elegant ways that make customer experiences effortless and intuitive.
The Impact You'll Make
Reduce Average Call Time (ACT) through intuitive, well‑designed associate experiences
Improve Task Completion Rates and Perceived Usability scores
Enhance associate satisfaction and retention by creating tools that empower rather than frustrate
Accelerate team maturity by 2+ years through mentorship and leadership
Why This Role Matters
Customer Service is on a strategic journey to become more customer‑obsessed, and this investment in Principal UX leadership is critical to that mission
Transform the UX practice from good to great, establishing designers as true strategic partners
Enable faster product development with higher quality outcomes
Set an innovative vision for where Customer Service can go in the future
Create lasting impact on both customer and associate experiences at Amazon scale
About the Team The Customer Service UX team is made up of a diverse group of UX designers, researchers, writers, and program managers with a shared mission to make every experience we design intuitive, effortless, seamless, and empathetic. We trust each other, collaborate regularly, and work to ensure we all raise the bar on UX quality. We work hard, but also work hard to support each other, remain genuine, and create a positive culture of balance between work and the rest of life.
Basic Qualifications
12+ years of design experience
Deep expertise in designing complex workflows for enterprise or B2B applications
Proven track record working embedded with engineering teams as a strategic partner from the concept phase
Proficiency with current web and accessibility standards
Excellent communication, presentation, interpersonal, and analytical skills including the ability to communicate interactive design concepts clearly and persuasively across different audiences at varying levels of the organization
Experience working in a collaborative team and working directly with senior developers and architects for implementation of designs
Fluency in best practices for design, as well as strong knowledge of usability principles and techniques
Ability to influence technical decisions and push back constructively on engineering approaches
Preferred Qualifications
Fluency in AI/ML concepts and experience designing intelligent, data‑driven interfaces
Hands‑on mentorship experience that resulted in measurable skill development of junior designers
Experience with UX design of complex workflows
Experience defining and maintaining design patterns and UX standards
Ability to turn around rigorous wireframes and mockups in an iterative, agile environment
A master’s degree in Design, Information Science, Computer Science/HCI, or a design‑related discipline such as cognitive psychology
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit
https://amazon.jobs/content/en/how-we-hire/accommodations
for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign‑on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&DD insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at
https://amazon.jobs/en/benefits .
USA, TX, Austin – 164,000.00 – 221,800.00 USD annually USA, WA, Seattle – 164,000.00 – 221,800.00 USD annually
Posted:
November 20, 2025 (Updated 29 minutes ago)
#J-18808-Ljbffr