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Public Relations Account Manager

BarkleyOKRP, Kansas City, Missouri, United States, 64101

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BarkleyOKRP PR believes that modern consumers are guided and inspired by trusted sources. We believe brands win with stakeholders when they lead with purpose inside their organizations and share relevant stories that build and protect their reputations. From sustainability and culture to marketing ideas and actions, we create integrated ideas and communication strategies that bring a brand's purpose to life.

Responsibilities

Builds and maintains productive client relationships, including serving as a day-to-day contact

Monitors news, social media platforms and other published content relevant to clients to assess news opportunities, risks, etc.

Collaborates on media and influencer relations strategies and story angles

Helps create and maintain targeted media and influencer lists

Communicates with news media to pitch story ideas and cultivate relationships; communicates with influencers to pitch creative concepts and cultivate relationships

Builds and maintains relationships with key media and influencers

Conceptualizes, writes and distributes content for clients including thought leadership, awards, blogs, guest columns, op-eds, technical pieces and other long-form content

Contributes to client planning and budgeting

Utilizes media monitoring and research tools

Qualifications

Bachelor’s degree or equivalent industry experience required

Minimum 2 or more years of related experience and/or training

Excellent communication and persuasion skills, both written and oral

Ability to work autonomously, lead projects and work on a team collaboratively

Impeccable attention to detail and stellar organizational skills

Creative problem solver with strong critical thinking skills to manage the unknown and plan ahead

Media relations experience, including pitching national, regional, local and trade news media and securing interviews and coverage for clients

Influencers relations experience, including discovery and vetting and management

BarkleyOKRP’s Commitment to Diversity & Inclusion

We believe being radically diverse and inclusive is the key to becoming one of the world’s great creative idea companies. By embracing everything that makes our partners who they are and what makes them unique to the world around them, we create the conditions and capacity to help creative, original thinking thrive.

BarkleyOKRP is committed to Diversity, Equity, Inclusion and Belonging as part of our corporate strategic goals, supported by a formal DEI+B program, Employee Resource Groups, Director of Diversity leadership and agency commitment to The Brand Lab, Creative Accelerator, Fellowship, MAIP, and BLAC.

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