
Principal Tech Product Marketing Mgr, AWS Business User Productivity Team
Amazon Web Services (AWS), Austin, Texas, us, 78716
Overview
Description
Are you a tech-savvy storyteller who can simplify the complex and communicate it in a compelling way to your target audience? At AWS, we're seeking a Principal Tech Product Marketing Manager who can shape the future of our virtual desktop solution, Amazon WorkSpaces.
Description
Are you a tech-savvy storyteller who can simplify the complex and communicate it in a compelling way to your target audience? At AWS, we're seeking a Principal Tech Product Marketing Manager who can shape the future of our virtual desktop solution, Amazon WorkSpaces. As the worlds leading cloud and AI provider with 200+ services, AWS needs strategic thinkers who can connect the dots across our vast portfolio. In this role, you'll work backwards from customer needs to influence product strategy across multiple domains - from Analytics and AI to Security. We're looking for a unique blend of technologist and business strategist - someone who can dive deep into technical architecture while crafting portfolio-level value propositions that resonate with customers. You'll partner with product and GTM teams to identify our ideal customers, understand their priorities and use cases, shape our portfolio of offerings to address those use cases, synthesize market intelligence, and develop messaging that helps customers understand how AWS can transform their business. If you thrive at the intersection of technology and business strategy and want to impact how organizations around the world leverage cloud computing and AI, this role is for you.
Responsibilities
Know your ideal customer deeply, their challenges and pain points. Understand the environment in which they work, the technologies they already use, and the countless alternatives they have.
Create and drive perceptions through positioning and messaging that connects the needs of the customer with the job to be done (JBTD) and differentiates from the other alternatives customers have - including no action.
Define and drive the go-to-market plan that creates awareness, consideration, purchase, and loyalty and activate cross-company resources to execute the end-to-end plan.
Lead product launch strategies and associated plans, including naming, target audience definition, and marketing vehicles.
Develop technical content including demos, presentations, demonstrations, and reference architectures that educate customers on AWS offerings.
Represent AWS as a technical evangelist in executive briefings, industry events, and analyst interactions.
Qualifications Basic Qualifications
Bachelor's degree in a relevant field or equivalent work experience
Experience conveying complex technical concepts to both technical and business audiences
10+ years of direct experience working with in B2B SaaS technology
Preferred Qualifications
MBA, or Masters degree
Technical degree or equivalent experience gained through work history
Experience developing go-to-market strategies for technical products
About AWS / Company Culture Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information.
Compensation & Benefits The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, CA, San Francisco - 187,000.00 - 252,900.00 USD annually
USA, TX, Austin - 170,000.00 - 230,000.00 USD annually
USA, WA, Seattle - 170,000.00 - 230,000.00 USD annually
Company — Amazon Web Services, Inc.
Job ID: A3163653
#J-18808-Ljbffr
Are you a tech-savvy storyteller who can simplify the complex and communicate it in a compelling way to your target audience? At AWS, we're seeking a Principal Tech Product Marketing Manager who can shape the future of our virtual desktop solution, Amazon WorkSpaces.
Description
Are you a tech-savvy storyteller who can simplify the complex and communicate it in a compelling way to your target audience? At AWS, we're seeking a Principal Tech Product Marketing Manager who can shape the future of our virtual desktop solution, Amazon WorkSpaces. As the worlds leading cloud and AI provider with 200+ services, AWS needs strategic thinkers who can connect the dots across our vast portfolio. In this role, you'll work backwards from customer needs to influence product strategy across multiple domains - from Analytics and AI to Security. We're looking for a unique blend of technologist and business strategist - someone who can dive deep into technical architecture while crafting portfolio-level value propositions that resonate with customers. You'll partner with product and GTM teams to identify our ideal customers, understand their priorities and use cases, shape our portfolio of offerings to address those use cases, synthesize market intelligence, and develop messaging that helps customers understand how AWS can transform their business. If you thrive at the intersection of technology and business strategy and want to impact how organizations around the world leverage cloud computing and AI, this role is for you.
Responsibilities
Know your ideal customer deeply, their challenges and pain points. Understand the environment in which they work, the technologies they already use, and the countless alternatives they have.
Create and drive perceptions through positioning and messaging that connects the needs of the customer with the job to be done (JBTD) and differentiates from the other alternatives customers have - including no action.
Define and drive the go-to-market plan that creates awareness, consideration, purchase, and loyalty and activate cross-company resources to execute the end-to-end plan.
Lead product launch strategies and associated plans, including naming, target audience definition, and marketing vehicles.
Develop technical content including demos, presentations, demonstrations, and reference architectures that educate customers on AWS offerings.
Represent AWS as a technical evangelist in executive briefings, industry events, and analyst interactions.
Qualifications Basic Qualifications
Bachelor's degree in a relevant field or equivalent work experience
Experience conveying complex technical concepts to both technical and business audiences
10+ years of direct experience working with in B2B SaaS technology
Preferred Qualifications
MBA, or Masters degree
Technical degree or equivalent experience gained through work history
Experience developing go-to-market strategies for technical products
About AWS / Company Culture Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information.
Compensation & Benefits The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, CA, San Francisco - 187,000.00 - 252,900.00 USD annually
USA, TX, Austin - 170,000.00 - 230,000.00 USD annually
USA, WA, Seattle - 170,000.00 - 230,000.00 USD annually
Company — Amazon Web Services, Inc.
Job ID: A3163653
#J-18808-Ljbffr