EM Baby & Child Care Sector Senior Marketing Manager
Kimberly-Clark, Kimberly, Idaho, United States, 83341
Position Summary
EM BCC Senior Marketing Manager You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU. Responsibilities
Innovation strategy: Rolling out and refreshing a clearly defined consumer and benefit based portfolio strategy for Wipes across EM, identifying growth opportunities in Wipes and developing the 0-3 year innovation plan for product, promise, and communication for Wipes, to meet SBP targets. Partner with the local key markets to reassure the plans support main challenges/opportunities, and align on the innovation plans. Innovation delivery: Deliver the 0-3 year EM BCC innovation plans to support the strategical growth in key lead markets. Partner with R&E, I&A, communication and design EM teams for relevant, cost-efficient execution. Move fast and overcome barriers for fast implementation cross markets and formats. Drive innovation and growth in the category in strong collaboration with R&E and internal and external manufacturers. Create unique value propositions that enable us to drive scale and maintain margins in a fast-commoditizing category. Strategical partner: Be the expert in category and the strategic consultant to guide and support local teams in understanding their consumers, markets dynamics, gaps, opportunities and support them with their growth plans, priorities and executional content. About Us
Huggies. Kleenex. Cottonelle. Scott. Kotex. Poise. Depend. Kimberly-Clark Professional. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you. At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark. Led by Purpose. Driven by You. About You
You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development. You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you’ll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business. In one of our professional roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications: Requirements
12 years of marketing experience in local / regional roles. Experience in Childcare categories preferred. Strategical thinking capabilities. Ability to resolve complex problems and translate market observations to business opportunities. Experience in building and executing innovation plans—claims, design and communication development, with end user target and growth in mind. Financial and commercial understanding of market dynamics, P&L and how to build and evaluate business cases. Experience in translating consumer research (C/U, CUT, HUT…) into innovation solutions. Strong capability to make decisions and drive for clear actions. Analytical and fact-based decision-making skills with strong intuition, ability to connect the dots and comfort with ambiguity. Highly developed collaboration skills with strong connections and respect from local and cross-functional teams. Experience in influencing peers, senior leaders and other functions with credibility and strong business leadership. Excellent creative judgement and experience in translating brand and product proposition into clear creative direction. Total Benefits
Here are just a few of the benefits you’d enjoy working in this role for Kimberly-Clark. For a complete overview, see www.mykcbenefits.com. Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment. Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents. Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events. Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare. To Be Considered
Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role. In the meantime, please check out the careers website. Fine Print
For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world. We actively seek to build a workforce that reflects the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law. The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position. Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check.
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EM BCC Senior Marketing Manager You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU. Responsibilities
Innovation strategy: Rolling out and refreshing a clearly defined consumer and benefit based portfolio strategy for Wipes across EM, identifying growth opportunities in Wipes and developing the 0-3 year innovation plan for product, promise, and communication for Wipes, to meet SBP targets. Partner with the local key markets to reassure the plans support main challenges/opportunities, and align on the innovation plans. Innovation delivery: Deliver the 0-3 year EM BCC innovation plans to support the strategical growth in key lead markets. Partner with R&E, I&A, communication and design EM teams for relevant, cost-efficient execution. Move fast and overcome barriers for fast implementation cross markets and formats. Drive innovation and growth in the category in strong collaboration with R&E and internal and external manufacturers. Create unique value propositions that enable us to drive scale and maintain margins in a fast-commoditizing category. Strategical partner: Be the expert in category and the strategic consultant to guide and support local teams in understanding their consumers, markets dynamics, gaps, opportunities and support them with their growth plans, priorities and executional content. About Us
Huggies. Kleenex. Cottonelle. Scott. Kotex. Poise. Depend. Kimberly-Clark Professional. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you. At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark. Led by Purpose. Driven by You. About You
You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development. You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you’ll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business. In one of our professional roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications: Requirements
12 years of marketing experience in local / regional roles. Experience in Childcare categories preferred. Strategical thinking capabilities. Ability to resolve complex problems and translate market observations to business opportunities. Experience in building and executing innovation plans—claims, design and communication development, with end user target and growth in mind. Financial and commercial understanding of market dynamics, P&L and how to build and evaluate business cases. Experience in translating consumer research (C/U, CUT, HUT…) into innovation solutions. Strong capability to make decisions and drive for clear actions. Analytical and fact-based decision-making skills with strong intuition, ability to connect the dots and comfort with ambiguity. Highly developed collaboration skills with strong connections and respect from local and cross-functional teams. Experience in influencing peers, senior leaders and other functions with credibility and strong business leadership. Excellent creative judgement and experience in translating brand and product proposition into clear creative direction. Total Benefits
Here are just a few of the benefits you’d enjoy working in this role for Kimberly-Clark. For a complete overview, see www.mykcbenefits.com. Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment. Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents. Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events. Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare. To Be Considered
Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role. In the meantime, please check out the careers website. Fine Print
For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world. We actively seek to build a workforce that reflects the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law. The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position. Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check.
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