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Demand Generation Lead

Huzzle, New Bremen, Ohio, United States

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About Huzzle At Huzzle, we connect high-performing B2B sales professionals with global companies across the UK, US, Canada, Europe, and Australia. Our clients include startups, digital agencies, and tech platforms in industries like SaaS, MarTech, FinTech, and EdTech. We match top sales talent to full-time remote roles where they’re hired directly into client teams and provided ongoing support by Huzzle.

Role Type: Full-time

Engagement: Independent Contractor

Job Summary As the

Growth Manager/Demand Generation Lead , you’ll be responsible for designing, managing, and executing the full

lead-to-call funnel . This is not a coordination or channel-specific role — it’s an

end-to-end growth ownership position . You’ll lead strategy, oversee execution, and continually optimize for qualified discovery calls.

Your primary KPI:

Qualified nonprofit discovery calls booked each month.

Key Responsibilities

Develop and execute a comprehensive lead generation strategy aligned with company goals.

Own and optimise funnel architecture — offers, landing pages, lead magnets, and conversion paths.

Write or direct high-converting copy for ads, landing pages, and email sequences.

Manage and scale acquisition channels, including

LinkedIn, SEO, paid ads, and retargeting .

Collaborate with internal and external teams to ensure consistent messaging across touchpoints.

Implement lead qualification processes to ensure only high-quality leads reach discovery stage.

Monitor and analyse KPIs such as

CPL, conversion rates, and booked call metrics , iterating weekly based on performance.

Report on campaign performance and propose actionable insights for optimisation.

3+ years of experience in

growth marketing, demand generation, or performance marketing .

Proven track record of designing and managing high-performing funnels (lead magnets, landing pages, retargeting).

Deep understanding of

B2B marketing and lead qualification systems .

Strong copywriting skills with an eye for conversion-focused messaging.

Experience working with CRM tools, analytics dashboards, and ad platforms.

Data-driven mindset with the ability to balance creative and analytical thinking.

Experience working with or marketing to

nonprofits

is a plus.

Fully Remote: Work from anywhere with international teams

Career Growth: Join companies in SaaS, MarTech, and B2B services

Peer Community: Connect with high-performing sales professionals in our network

Ongoing Support: Receive guidance from Huzzle before and after placement

Tailored Compensation: Salaries vary by client and candidate preference — we’ll match you with options that fit your goals

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