Overview
Are you ready for a world of possibilities? You embark on a career journey with the leaders of luxury wines, champagnes, and spirits, within the prestigious LVMH Group. From nature to communities, you’ll craft unforgettable experiences that drive the collective success of our 26 Maisons – each one with a unique heritage and set within the most remarkable terroirs the world has to offer. You enter a world of possibility where career development opportunities across our Maisons, our 5 global regions, and the entire LVMH Group, are unmatched. You join a passionate community of talents that spans four generations and combines a wealth of roles and skillsets from the roots of the vine to the glass and everything in between. You discover our essential relationship with our terroirs, and how we nurture and preserve the soils which are the source of our singular products. Our global Living Soils Living Together program has four key commitments for 2030: regenerating soils, mitigating our climate impact, engaging society, and empowering our people. You will share in our passion for hosting, for art-de-vivre as well as our pride in creating products that celebrate life’s most memorable milestones, while always experienced through measured, responsible tasting. Moët Hennessy
is proud to promote a diverse, equitable and inclusive working environment for all. As an employer, Moët Hennessy offers unique journeys throughout its global ecosystem, opportunities to develop new skills and grow professionally. If you want to inspire and be inspired, to craft experiences and experience the best in craftsmanship, this is where you’ll flourish. Responsibilities
The Associate Brand Manager, Hennessy
leads the implementation and execution of innovative, consumer-centric brand marketing programming and activations to support the achievement of Maison brand strategy and the broader MHUSA 2030 Strategy. This role works collaboratively with key stakeholders to bring the long-term vision for the brand to life, supporting and informing the development of strategies that elevate brand desirability and growth objectives. Office/Location:
Hybrid 3x a week based out of NYC Office Job Responsibilities: Drive the execution of Hennessy marketing programs and activations to ensure the delivery of volume and profit targets is appropriately supported. Collaborate with the Hennessy team, and the brand’s key stakeholders to align Hennessy’s programming and activations with the company’s marketing objectives to support the delivery of the MHUSA 2030 Strategy. Contribute to Hennessy’s annual U.S. marketing priorities and support “big idea” development for the brand’s key programs and platforms. Support development and articulation of Hennessy’s. Must Have Programs including the NBA, ensuring all brand activities are designed to achieve a single unified vision. Develop ‘Best in Class’ social media and content guidelines in partnership with the Maison and Consumer Engagement team. Assist with the annual brand planning process, in collaboration with Brand Team, Strategy & Business Planning, Consumer Engagement, the Commercial organization, CC&I, and the Consumer Insights team. Brand Management & Program Execution
Support the management of the brand’s A&P deployment strategy, in partnership with the Strategy & Business Planning team, to ensure that the A&P budget is consistently prioritized and tracked against brand objectives. Collaborate with Trade Marketing team and BTL agency to design and develop elevated, luxury POS materials and brand assets to drive brand strategy and leverage consumer engagement opportunities at the moment of choice. Partner with Regions, and Commercial and National Account teams to lead program implementation and execution, ensuring alignment with luxury brand messaging and leveraging local market opportunities. Partner with Finance, Strategy & Business Planning, and CC&I to oversee the management of programming KPIs. Lead the ‘Always On’ On Premise programming for Hennessy; developing programs and tools to execute with excellence in a priority channel. Be the lead for internal communications for the Hennessy brand team involving internal events, communications and incentives. Relationship Management
Develop and maintain strong, collaborative working relationships, internally and externally, across the Hennessy teams to optimize planning and execution processes and evolve ways of working. Manage relationships with Strategy & Business Planning, Consumer Engagement, the Commercial team, CC&I team, Corporate Communications, Finance, Legal, HR, and IT to build and maintain commitments that enable the delivery of brand priorities and objectives. Build and maintain successful relationships with agency business partners and other third-party stakeholders to continually ensure their commitment to delivering brand objectives. Other
Maintain a flexible and adaptable mindset by continually evaluating, revising and responding with agility to meet rapidly evolving business needs, and perform other functions and duties as assigned. Strong attention to detail and a proactive approach are critical. Education
Bachelor’s Degrees, or MBA Degree and/or years of equivalent experience. Professional Experience & Skills
3-5 years brand marketing experience in consumer-packaged goods or luxury environment. Wines & Spirts experience is a plus. Other Qualifications
Must be able to work with all levels of the organization and must be able to adapt to various work styles. Strong business/financial acumen & budget management. Strong analytical skills to support data-driven decision making Strong time management, project management and organizational skills. Strong communication skills, both written and verbal Microsoft Office proficiency – particularly skilled with PowerPoint and Excel; Photoshop a plus Benefits & Equal Opportunity
Health and Wellness:
medical, dental, vision, mental health support resources, fertility and family building programs.
Financial Benefits:
competitive salary, retirement savings plan (e.g., 401(k) with company match), financial coaching, legal resources, commuter benefits, pet, renter, home and auto group rates, life insurance and disability coverage.
Work-Life Balance:
hybrid work schedule, generous paid time off (PTO) policy, including vacation, sick leave, personal and wellness days and paid parental leave.
Professional Development:
opportunities for training and continuing education, tuition reimbursement.
Employee Perks:
Plum Benefits and Perkspot. External applicants must be currently authorized to work in the United States on a full-time basis. Moët Hennessy USA, Inc. is an equal opportunity/affirmative action employer. Moët Hennessy USA, Inc. considers candidates without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other characteristic protected by applicable law
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Are you ready for a world of possibilities? You embark on a career journey with the leaders of luxury wines, champagnes, and spirits, within the prestigious LVMH Group. From nature to communities, you’ll craft unforgettable experiences that drive the collective success of our 26 Maisons – each one with a unique heritage and set within the most remarkable terroirs the world has to offer. You enter a world of possibility where career development opportunities across our Maisons, our 5 global regions, and the entire LVMH Group, are unmatched. You join a passionate community of talents that spans four generations and combines a wealth of roles and skillsets from the roots of the vine to the glass and everything in between. You discover our essential relationship with our terroirs, and how we nurture and preserve the soils which are the source of our singular products. Our global Living Soils Living Together program has four key commitments for 2030: regenerating soils, mitigating our climate impact, engaging society, and empowering our people. You will share in our passion for hosting, for art-de-vivre as well as our pride in creating products that celebrate life’s most memorable milestones, while always experienced through measured, responsible tasting. Moët Hennessy
is proud to promote a diverse, equitable and inclusive working environment for all. As an employer, Moët Hennessy offers unique journeys throughout its global ecosystem, opportunities to develop new skills and grow professionally. If you want to inspire and be inspired, to craft experiences and experience the best in craftsmanship, this is where you’ll flourish. Responsibilities
The Associate Brand Manager, Hennessy
leads the implementation and execution of innovative, consumer-centric brand marketing programming and activations to support the achievement of Maison brand strategy and the broader MHUSA 2030 Strategy. This role works collaboratively with key stakeholders to bring the long-term vision for the brand to life, supporting and informing the development of strategies that elevate brand desirability and growth objectives. Office/Location:
Hybrid 3x a week based out of NYC Office Job Responsibilities: Drive the execution of Hennessy marketing programs and activations to ensure the delivery of volume and profit targets is appropriately supported. Collaborate with the Hennessy team, and the brand’s key stakeholders to align Hennessy’s programming and activations with the company’s marketing objectives to support the delivery of the MHUSA 2030 Strategy. Contribute to Hennessy’s annual U.S. marketing priorities and support “big idea” development for the brand’s key programs and platforms. Support development and articulation of Hennessy’s. Must Have Programs including the NBA, ensuring all brand activities are designed to achieve a single unified vision. Develop ‘Best in Class’ social media and content guidelines in partnership with the Maison and Consumer Engagement team. Assist with the annual brand planning process, in collaboration with Brand Team, Strategy & Business Planning, Consumer Engagement, the Commercial organization, CC&I, and the Consumer Insights team. Brand Management & Program Execution
Support the management of the brand’s A&P deployment strategy, in partnership with the Strategy & Business Planning team, to ensure that the A&P budget is consistently prioritized and tracked against brand objectives. Collaborate with Trade Marketing team and BTL agency to design and develop elevated, luxury POS materials and brand assets to drive brand strategy and leverage consumer engagement opportunities at the moment of choice. Partner with Regions, and Commercial and National Account teams to lead program implementation and execution, ensuring alignment with luxury brand messaging and leveraging local market opportunities. Partner with Finance, Strategy & Business Planning, and CC&I to oversee the management of programming KPIs. Lead the ‘Always On’ On Premise programming for Hennessy; developing programs and tools to execute with excellence in a priority channel. Be the lead for internal communications for the Hennessy brand team involving internal events, communications and incentives. Relationship Management
Develop and maintain strong, collaborative working relationships, internally and externally, across the Hennessy teams to optimize planning and execution processes and evolve ways of working. Manage relationships with Strategy & Business Planning, Consumer Engagement, the Commercial team, CC&I team, Corporate Communications, Finance, Legal, HR, and IT to build and maintain commitments that enable the delivery of brand priorities and objectives. Build and maintain successful relationships with agency business partners and other third-party stakeholders to continually ensure their commitment to delivering brand objectives. Other
Maintain a flexible and adaptable mindset by continually evaluating, revising and responding with agility to meet rapidly evolving business needs, and perform other functions and duties as assigned. Strong attention to detail and a proactive approach are critical. Education
Bachelor’s Degrees, or MBA Degree and/or years of equivalent experience. Professional Experience & Skills
3-5 years brand marketing experience in consumer-packaged goods or luxury environment. Wines & Spirts experience is a plus. Other Qualifications
Must be able to work with all levels of the organization and must be able to adapt to various work styles. Strong business/financial acumen & budget management. Strong analytical skills to support data-driven decision making Strong time management, project management and organizational skills. Strong communication skills, both written and verbal Microsoft Office proficiency – particularly skilled with PowerPoint and Excel; Photoshop a plus Benefits & Equal Opportunity
Health and Wellness:
medical, dental, vision, mental health support resources, fertility and family building programs.
Financial Benefits:
competitive salary, retirement savings plan (e.g., 401(k) with company match), financial coaching, legal resources, commuter benefits, pet, renter, home and auto group rates, life insurance and disability coverage.
Work-Life Balance:
hybrid work schedule, generous paid time off (PTO) policy, including vacation, sick leave, personal and wellness days and paid parental leave.
Professional Development:
opportunities for training and continuing education, tuition reimbursement.
Employee Perks:
Plum Benefits and Perkspot. External applicants must be currently authorized to work in the United States on a full-time basis. Moët Hennessy USA, Inc. is an equal opportunity/affirmative action employer. Moët Hennessy USA, Inc. considers candidates without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other characteristic protected by applicable law
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