Position Summary
Market America | SHOP.COM
, a product brokerage and Internet marketing company that specializes in One-to-One Marketing, is seeking an experienced Social Media Manager currently living in the Greater Miami, FL area. This position is responsible for managing the daily social media content of the Owner of the company. Responsible for identifying and implementing the latest social media trends and measuring social media effectiveness through analytics. Work with influencers to build the audience and engage with fans. Essential Function and Responsibilities
Plan & develop a social media content calendar for relevant platforms including Facebook, Instagram, TikTok, and LinkedIn. Leverage measurement tools to provide progress reports and mine insights, while continually finding ways to improve on those metrics through testing and new initiatives. Work jointly with partner store team and digital campaign marketing teams to use promotional campaigns to amplify company messages and partnerships. Respond to customers on social media (customer care best practices & engagement). Ensure all online efforts and messaging are consistent with the values, overall story, and voice. Some evening and weekend work will be required due to the “always on” nature of social media. Supervisory Responsibilities
None Education & Experience
4+ years professional experience managing high profile social media accounts: personal brand and/or e-commerce preferred. Understanding of social media KPIs; Assist with tracking and interpreting metrics to enhance user engagement, suggest content optimization. Intermediate level of Canva or Adobe Photoshop. Intermediate level of mobile and desktop social video editing tools such as Capcut, InShot, Captions App, (or similar video editing tools). Strong organizational, project management and time management skills. Must be self-motivated but also able to effectively collaborate, work in teams and build good working relationships across multiple stakeholders. Working knowledge and familiarity with WordPress and best SEO blog practices. Computer/Communication Skills
Ability to multi-task, focus on priorities and maintain attention to detail. Strong organizational and time management skills. Self-motivated, with the ability to work in teams and build good working relationships. Excellent interpersonal skills and follow-up skills. Proficient with analytics tools (Google Analytics, FaceBook Analytics, etc.). An ability to recognize good design and maintain a consistent aesthetic. Travel
Annual Conferences and Product related events (including but not limited to photo shoots, promotional events, etc.) Local and regional – 25% travel May include travel by air, car, boat, public transportation. Equal Opportunity/Affirmative Action Employer. Market America | SHOP.COM considers candidates regardless of race, color, religion, gender, sexual orientation, gender identity, national origin, disability or veteran status, or any other characteristic protected by law.
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Market America | SHOP.COM
, a product brokerage and Internet marketing company that specializes in One-to-One Marketing, is seeking an experienced Social Media Manager currently living in the Greater Miami, FL area. This position is responsible for managing the daily social media content of the Owner of the company. Responsible for identifying and implementing the latest social media trends and measuring social media effectiveness through analytics. Work with influencers to build the audience and engage with fans. Essential Function and Responsibilities
Plan & develop a social media content calendar for relevant platforms including Facebook, Instagram, TikTok, and LinkedIn. Leverage measurement tools to provide progress reports and mine insights, while continually finding ways to improve on those metrics through testing and new initiatives. Work jointly with partner store team and digital campaign marketing teams to use promotional campaigns to amplify company messages and partnerships. Respond to customers on social media (customer care best practices & engagement). Ensure all online efforts and messaging are consistent with the values, overall story, and voice. Some evening and weekend work will be required due to the “always on” nature of social media. Supervisory Responsibilities
None Education & Experience
4+ years professional experience managing high profile social media accounts: personal brand and/or e-commerce preferred. Understanding of social media KPIs; Assist with tracking and interpreting metrics to enhance user engagement, suggest content optimization. Intermediate level of Canva or Adobe Photoshop. Intermediate level of mobile and desktop social video editing tools such as Capcut, InShot, Captions App, (or similar video editing tools). Strong organizational, project management and time management skills. Must be self-motivated but also able to effectively collaborate, work in teams and build good working relationships across multiple stakeholders. Working knowledge and familiarity with WordPress and best SEO blog practices. Computer/Communication Skills
Ability to multi-task, focus on priorities and maintain attention to detail. Strong organizational and time management skills. Self-motivated, with the ability to work in teams and build good working relationships. Excellent interpersonal skills and follow-up skills. Proficient with analytics tools (Google Analytics, FaceBook Analytics, etc.). An ability to recognize good design and maintain a consistent aesthetic. Travel
Annual Conferences and Product related events (including but not limited to photo shoots, promotional events, etc.) Local and regional – 25% travel May include travel by air, car, boat, public transportation. Equal Opportunity/Affirmative Action Employer. Market America | SHOP.COM considers candidates regardless of race, color, religion, gender, sexual orientation, gender identity, national origin, disability or veteran status, or any other characteristic protected by law.
#J-18808-Ljbffr