Logo
job logo

Brand Marketing Coordinator

It's Especially Lucky, Atlanta, Georgia, United States, 30383

Save Job

About the Role Atlanta based (hybrid 1-2 days/week in person)

It’s Especially Lucky is looking for a highly creative, detail obsessed Marketing Coordinator to own and execute our brand presence across store, social, email, SMS, events, and community touchpoints.

This role is perfect for someone who lives and breathes Canva, understands how brand identity shows up everywhere, and loves turning ideas into beautifully executed marketing materials that actually drive engagement, foot traffic, and bookings.

You’ll work closely with the founder to bring campaigns to life — from community events and charm bar experiences to in-store merchandising and private + corporate event marketing.

If you love aesthetics, organization, storytelling, and making things look effortlessly on-brand, this role is for you.

What You’ll Own Brand Identity & Visual Consistency Own and maintain brand consistency across:

In-store signage & flyers

Social media

Email & SMS

Community + private event materials

Design on-brand assets using Canva (this is a must)

Ensure everything feels cohesive, elevated, and unmistakably It’s Especially Lucky

Write, design, and schedule:

Community event promotions

Product & charm bar announcements

Build and manage campaigns in Klaviyo

Collaborate on messaging that feels fun, personal, and on-brand

Support list growth and engagement

Community Events & Listings

Write and design event listings (Eventbrite + internal)

Create all promotional assets for community events

Coordinate timelines and promotional schedules

Ensure each event feels exciting, clear, and well-marketed

Social Media Management

Support all brand social accounts

Collaborate on creating on-brand content (graphics, carousels, videos)

Handle engagement (DMs, comments, community interaction)

Collaborate on campaigns and launches

Social content creation is not the primary focus — brand visibility, consistency, and presence is

Pinterest & SEO Manage and grow our Pinterest presence

Create and post Pins with:

SEO-optimized titles & descriptions

Support long-term brand discovery and traffic

Design Canva PDFs and one-pagers for:

In-store promotions

Collaborate with the sales team to ensure they have everything they need to book events confidently

Update materials as offerings evolve

Collaborate directly with the founder on:

New marketing campaigns

Seasonal moments

Events & launches

Help plan campaigns across:

Email

Social

SMS

In-store touchpoints

Execute campaigns from idea → launch

Who You Are

Are based in or near Atlanta

Highly organized and detail-oriented

Strong writer with a warm, fun, elevated tone

Able to manage multiple projects and deadlines

Excited about community, events, and in-person experiences

Passionate about brand building and aesthetics

Proactive, creative, and solution-oriented

Bonus Points If You:

Have experience in retail, fashion, beauty, or lifestyle brands

Understand Klaviyo beyond basic sending

Love Pinterest and SEO

Enjoy working on events and experiential marketing

Why You’ll Love Working With Us

Creative female-founded brand

Community-driven and experience-focused

Lots of creative ownership

Room to grow as the brand scales

Contract to Hire Structure

This role will begin as a 3-month contract position, with the intention to transition into a full-time role at the end of the contract period based on performance, collaboration, and overall fit.

The contract period allows both sides to ensure alignment across:

Brand vision & creative execution

Communication and ownership

Workflow, timelines, and deliverables

Exceptional performance during the contract phase will be considered for full-time employment.

How to Apply To be considered, please submit:

Your resume

A portfolio of relevant work, including Canva designs, email/SMS campaigns, social graphics, or brand materials you’ve created

PDFs

Google Drive folders

Websites

We’re looking for proof of strong visual taste, brand consistency, and execution, not perfection.

#J-18808-Ljbffr