
About the Role
Atlanta based (hybrid 1-2 days/week in person)
It’s Especially Lucky is looking for a highly creative, detail obsessed Marketing Coordinator to own and execute our brand presence across store, social, email, SMS, events, and community touchpoints.
This role is perfect for someone who lives and breathes Canva, understands how brand identity shows up everywhere, and loves turning ideas into beautifully executed marketing materials that actually drive engagement, foot traffic, and bookings.
You’ll work closely with the founder to bring campaigns to life — from community events and charm bar experiences to in-store merchandising and private + corporate event marketing.
If you love aesthetics, organization, storytelling, and making things look effortlessly on-brand, this role is for you.
What You’ll Own Brand Identity & Visual Consistency Own and maintain brand consistency across:
In-store signage & flyers
Social media
Email & SMS
Community + private event materials
Design on-brand assets using Canva (this is a must)
Ensure everything feels cohesive, elevated, and unmistakably It’s Especially Lucky
Write, design, and schedule:
Community event promotions
Product & charm bar announcements
Build and manage campaigns in Klaviyo
Collaborate on messaging that feels fun, personal, and on-brand
Support list growth and engagement
Community Events & Listings
Write and design event listings (Eventbrite + internal)
Create all promotional assets for community events
Coordinate timelines and promotional schedules
Ensure each event feels exciting, clear, and well-marketed
Social Media Management
Support all brand social accounts
Collaborate on creating on-brand content (graphics, carousels, videos)
Handle engagement (DMs, comments, community interaction)
Collaborate on campaigns and launches
Social content creation is not the primary focus — brand visibility, consistency, and presence is
Pinterest & SEO Manage and grow our Pinterest presence
Create and post Pins with:
SEO-optimized titles & descriptions
Support long-term brand discovery and traffic
Design Canva PDFs and one-pagers for:
In-store promotions
Collaborate with the sales team to ensure they have everything they need to book events confidently
Update materials as offerings evolve
Collaborate directly with the founder on:
New marketing campaigns
Seasonal moments
Events & launches
Help plan campaigns across:
Email
Social
SMS
In-store touchpoints
Execute campaigns from idea → launch
Who You Are
Are based in or near Atlanta
Highly organized and detail-oriented
Strong writer with a warm, fun, elevated tone
Able to manage multiple projects and deadlines
Excited about community, events, and in-person experiences
Passionate about brand building and aesthetics
Proactive, creative, and solution-oriented
Bonus Points If You:
Have experience in retail, fashion, beauty, or lifestyle brands
Understand Klaviyo beyond basic sending
Love Pinterest and SEO
Enjoy working on events and experiential marketing
Why You’ll Love Working With Us
Creative female-founded brand
Community-driven and experience-focused
Lots of creative ownership
Room to grow as the brand scales
Contract to Hire Structure
This role will begin as a 3-month contract position, with the intention to transition into a full-time role at the end of the contract period based on performance, collaboration, and overall fit.
The contract period allows both sides to ensure alignment across:
Brand vision & creative execution
Communication and ownership
Workflow, timelines, and deliverables
Exceptional performance during the contract phase will be considered for full-time employment.
How to Apply To be considered, please submit:
Your resume
A portfolio of relevant work, including Canva designs, email/SMS campaigns, social graphics, or brand materials you’ve created
PDFs
Google Drive folders
Websites
We’re looking for proof of strong visual taste, brand consistency, and execution, not perfection.
#J-18808-Ljbffr
It’s Especially Lucky is looking for a highly creative, detail obsessed Marketing Coordinator to own and execute our brand presence across store, social, email, SMS, events, and community touchpoints.
This role is perfect for someone who lives and breathes Canva, understands how brand identity shows up everywhere, and loves turning ideas into beautifully executed marketing materials that actually drive engagement, foot traffic, and bookings.
You’ll work closely with the founder to bring campaigns to life — from community events and charm bar experiences to in-store merchandising and private + corporate event marketing.
If you love aesthetics, organization, storytelling, and making things look effortlessly on-brand, this role is for you.
What You’ll Own Brand Identity & Visual Consistency Own and maintain brand consistency across:
In-store signage & flyers
Social media
Email & SMS
Community + private event materials
Design on-brand assets using Canva (this is a must)
Ensure everything feels cohesive, elevated, and unmistakably It’s Especially Lucky
Write, design, and schedule:
Community event promotions
Product & charm bar announcements
Build and manage campaigns in Klaviyo
Collaborate on messaging that feels fun, personal, and on-brand
Support list growth and engagement
Community Events & Listings
Write and design event listings (Eventbrite + internal)
Create all promotional assets for community events
Coordinate timelines and promotional schedules
Ensure each event feels exciting, clear, and well-marketed
Social Media Management
Support all brand social accounts
Collaborate on creating on-brand content (graphics, carousels, videos)
Handle engagement (DMs, comments, community interaction)
Collaborate on campaigns and launches
Social content creation is not the primary focus — brand visibility, consistency, and presence is
Pinterest & SEO Manage and grow our Pinterest presence
Create and post Pins with:
SEO-optimized titles & descriptions
Support long-term brand discovery and traffic
Design Canva PDFs and one-pagers for:
In-store promotions
Collaborate with the sales team to ensure they have everything they need to book events confidently
Update materials as offerings evolve
Collaborate directly with the founder on:
New marketing campaigns
Seasonal moments
Events & launches
Help plan campaigns across:
Social
SMS
In-store touchpoints
Execute campaigns from idea → launch
Who You Are
Are based in or near Atlanta
Highly organized and detail-oriented
Strong writer with a warm, fun, elevated tone
Able to manage multiple projects and deadlines
Excited about community, events, and in-person experiences
Passionate about brand building and aesthetics
Proactive, creative, and solution-oriented
Bonus Points If You:
Have experience in retail, fashion, beauty, or lifestyle brands
Understand Klaviyo beyond basic sending
Love Pinterest and SEO
Enjoy working on events and experiential marketing
Why You’ll Love Working With Us
Creative female-founded brand
Community-driven and experience-focused
Lots of creative ownership
Room to grow as the brand scales
Contract to Hire Structure
This role will begin as a 3-month contract position, with the intention to transition into a full-time role at the end of the contract period based on performance, collaboration, and overall fit.
The contract period allows both sides to ensure alignment across:
Brand vision & creative execution
Communication and ownership
Workflow, timelines, and deliverables
Exceptional performance during the contract phase will be considered for full-time employment.
How to Apply To be considered, please submit:
Your resume
A portfolio of relevant work, including Canva designs, email/SMS campaigns, social graphics, or brand materials you’ve created
PDFs
Google Drive folders
Websites
We’re looking for proof of strong visual taste, brand consistency, and execution, not perfection.
#J-18808-Ljbffr