Sr Marketing Technology Strategist
Columbia Sportswear, Portland, Oregon, United States, 97204
Overview
ABOUT THE POSITION
Our Marketing Technology team powers the tools and processes that enable global and regional brand marketing to deliver exceptional storytelling. We translate business needs into scalable technologies and drive user adoption across the organization. In this senior individual contributor role, you'll own our Digital Asset Management (DAM) platform—prioritizing the backlog, guiding integrations, collaborating with IT/CDT and vendors, and ensuring our marketing teams have the tools they need to succeed.
Responsibilities
Own and optimize the Digital Asset Management (DAM) platform, aligning enhancements with marketing priorities.
Facilitate stakeholder sessions to uncover requirements and translate them into system improvements.
Prioritize, refine, and groom application backlog requests.
Document use cases, problem statements, and project plans from discovery through rollout.
Collaborate with CDT, IT partners, and external vendors to validate and implement features.
Lead change management—including communications, trainings, and adoption programs.
Act as backup system admin to ensure continuity across key platforms.
Promote platform engagement through structured support and continuous feedback loops.
YOU ARE
A strong cross-functional communicator with a client-service mindset.
Analytical, process-driven, and comfortable working with large data sets.
Proactive and comfortable initiating outreach across teams.
Highly organized and detail-oriented.
Curious about evolving MarTech capabilities.
Skilled at simplifying complexity and facilitating alignment.
YOU HAVE
5+ years of Digital Asset Management experience (required).
Mac experience (required).
3+ years in MarTech (project management, relational databases, collaboration platforms such as Workfront, Airtable and SharePoint preferred).
Experience with taxonomy/data curation and Jira (preferred).
Demonstrated ability to translate business needs into platform enhancements and optimized processes.
Strong communication and training/change-management capabilities.
This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company.
Columbia Sportswear Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. Columbia Sportswear is committed to working with and providing reasonable accommodation for individuals with disabilities. If you need reasonable accommodation because of a disability for any part of the employment process, please notify your recruiter. At Columbia Sportswear Company, we offer regular full-time employees a benefits package that includes medical, dental, vision, life insurance, disability, flexible spending accounts, health savings account, and a variety of voluntary benefit offerings. We also provide an EAP with 24/7/365 counseling services and wellness benefits, discounts, and a generous time off program. If you need an accommodation/adjustment to successfully complete and submit your application, please reach out to AskHR@columbia.com with the Subject: Applicant Assistance Requested.
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Our Marketing Technology team powers the tools and processes that enable global and regional brand marketing to deliver exceptional storytelling. We translate business needs into scalable technologies and drive user adoption across the organization. In this senior individual contributor role, you'll own our Digital Asset Management (DAM) platform—prioritizing the backlog, guiding integrations, collaborating with IT/CDT and vendors, and ensuring our marketing teams have the tools they need to succeed.
Responsibilities
Own and optimize the Digital Asset Management (DAM) platform, aligning enhancements with marketing priorities.
Facilitate stakeholder sessions to uncover requirements and translate them into system improvements.
Prioritize, refine, and groom application backlog requests.
Document use cases, problem statements, and project plans from discovery through rollout.
Collaborate with CDT, IT partners, and external vendors to validate and implement features.
Lead change management—including communications, trainings, and adoption programs.
Act as backup system admin to ensure continuity across key platforms.
Promote platform engagement through structured support and continuous feedback loops.
YOU ARE
A strong cross-functional communicator with a client-service mindset.
Analytical, process-driven, and comfortable working with large data sets.
Proactive and comfortable initiating outreach across teams.
Highly organized and detail-oriented.
Curious about evolving MarTech capabilities.
Skilled at simplifying complexity and facilitating alignment.
YOU HAVE
5+ years of Digital Asset Management experience (required).
Mac experience (required).
3+ years in MarTech (project management, relational databases, collaboration platforms such as Workfront, Airtable and SharePoint preferred).
Experience with taxonomy/data curation and Jira (preferred).
Demonstrated ability to translate business needs into platform enhancements and optimized processes.
Strong communication and training/change-management capabilities.
This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company.
Columbia Sportswear Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. Columbia Sportswear is committed to working with and providing reasonable accommodation for individuals with disabilities. If you need reasonable accommodation because of a disability for any part of the employment process, please notify your recruiter. At Columbia Sportswear Company, we offer regular full-time employees a benefits package that includes medical, dental, vision, life insurance, disability, flexible spending accounts, health savings account, and a variety of voluntary benefit offerings. We also provide an EAP with 24/7/365 counseling services and wellness benefits, discounts, and a generous time off program. If you need an accommodation/adjustment to successfully complete and submit your application, please reach out to AskHR@columbia.com with the Subject: Applicant Assistance Requested.
#J-18808-Ljbffr