* Strategic Content Development – Creates and implements marketing and promotion strategies that promote SEAS events, programs, and initiatives across digital, print, and in-person channels. Produces content for marketing campaigns, social media, media relations, newsletters, and websites.* Digital Campaigns & Newsletters – Designs and distributes e-newsletters and targeted digital communications to students, families, and campus partners, ensuring timely and engaging messaging.* Event Promotion & Support – Partners with SEAS staff to develop communications and promotional plans for major events, initiatives, and campaigns. Provides hands-on support for events, including occasional evening and weekend programming.* Creative Services – Produces graphics, digital media, and storytelling content to highlight the student experience. Coordinates with Communications Specialist I and student employees to deliver creative assets that align with university standards.* Social Media Leadership – Serves as the division’s primary social media strategist, creating and scheduling content, monitoring engagement, and fostering online communities that enhance student connection. Provides training and guidance to departmental account managers.* Innovation & Trends – Stays current with emerging communications tools, platforms, and best practices, ensuring the division remains at the forefront of student engagement communications.* Hires, trains, and supervises Communications Specialist I, student employees, and student interns.* Provides ongoing coaching, feedback, and performance evaluations to ensure high-quality communications output.* Delegates tasks, establishes deadlines, and ensures accountability for project completion.* Mentors staff in social media management, digital tools, and communications best practices.* Website Management – Maintains SEAS websites, ensuring content is accurate, accessible, and aligned with university branding.* Cross-Campus Collaboration – Represents SEAS on university committees and working groups related to communications and student engagement.* Strategic Partnerships – Works closely with University Marketing and Communications team to align messaging, leverage institutional campaigns, and elevate SEAS stories.* Other Duties – Provides additional support for divisional and university initiatives as assigned.* Bachelor’s degree in communications, marketing, journalism, public relations, graphic design, or a related field.* Three (3) years of related experience* Additional education may be considered as a substitution for the minimum requirements. *Master’s degree and one (1) year of related experience.** Strong written and verbal communication skills, with ability to create engaging, and persuasive content.* Experience managing social media platforms and digital communications campaigns.* Proficiency in Adobe Illustrator, Photoshop, and Microsoft Office Suite.* Strong project management, time management, and organizational skills.* Ability to balance multiple priorities, meet deadlines, and collaborate across departments.* Three or more years of communications experience in higher education or a student-facing environment.* Demonstrated experience in student engagement or student affairs communications.* Advanced knowledge of marketing, communications, and public relations strategies.* Experience with website content management systems (Cascade preferred).* Proficiency in Adobe Creative Suite applications beyond Illustrator and Photoshop (e.g., Premiere, InDesign, Dreamweaver).* Experience with video production and editing for social media.* Familiarity with emerging technologies and communication tools relevant to higher education.* Teacher Retirement System of Texas (TRS) or Optional Retirement Plan (ORP)* Voluntary Tax Deferred Account/Deferred Compensation PlanThe Texas A&M University System is one of the largest systems of higher education in the nation, with a statewide network of twelve universities, eight state agencies, a comprehensive health science center, Texas A&M-Fort Worth and Texas A&M-RELLIS.The A&M System is committed to providing an educational and work environment that is conducive to the personal and professional development of each employee.Each member institution provides equal opportunity and access to all students, employees and prospective employees.
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