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Creative Strategist

Mathys-Potestio, LLC, Portland, Oregon, United States, 97204

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Creative Strategist for a

creative experiential agency client in Portland, Oregon (Onsite/Hybrid) Description

Our client is seeking a

Creative Strategist

to sit at the center of their creative team, translating client business goals into human-centered brand and experience strategies that power unforgettable experiential marketing programs and events. This role leads the

strategic foundation of new business pitches and active programs , ensuring every creative idea is rooted in insight, audience truth, and measurable outcomes. You'll apply Human-Centered Design and Design Thinking principles to connect brand, audience, and business objectives - shaping the "why" behind the work before execution begins. If you love building strategy decks, facilitating workshops, mapping journeys, and confidently presenting big ideas that win rooms (and business), this role is for you. Lead strategic discovery for new business and client programs, translating goals into clear insights and guardrails

Develop audience personas, journey maps, messaging frameworks, and experience blueprints

Create compelling creative briefs, strategy decks, and pitch narratives that anchor all creative work

Facilitate kickoff workshops, stakeholder interviews, brainstorms, and alignment sessions

Partner closely with Accounts, Creative, and Production to ensure strategy carries through execution

Serve as a lead presenter for high-stakes pitches and client reviews

Define success frameworks and KPIs tied to real business and experience outcomes

Mentor teammates on strategic thinking, storytelling, and presentation best practices

Qualifications: 5+ years of experience in

creative strategy, brand strategy, or experiential marketing strategy , ideally within an agency environment

Strong expertise in

Human-Centered Design / Design Thinking methodologies

Exceptional storytelling and deck-building skills (Google Slides, Keynote, PowerPoint)

Experience developing personas, journey maps, and strategic frameworks for live or experiential programs

Confident, persuasive presenter with experience leading pitches and client-facing strategy conversations

Ability to synthesize research and complexity into clear, actionable insights

Event or experiential marketing background a plus (not required)

Mindset: Human-centered and insight-driven

Strategic rigor with creative intuition

Collaborative and facilitative

Curious, adaptable, and comfortable moving between big-picture strategy and hands-on deck writing

This is a

full-time, onsite/hybrid position based in Portland, Oregon . The salary for this role ranges from

$130,000-$150,000 annually , depending on experience and alignment with internal leveling. This position is eligible for benefits including 401(k), health coverage, and additional employee benefits. Mathys+Potestio values applicants of all backgrounds and experiences. We do not discriminate based on race, color, national or ethnic origin, ancestry, age, religion or religious creed, disability or handicap, sex or gender, gender identity and/or expression, sexual orientation, military or veteran status, genetic information, or any other characteristic protected under applicable federal, state, or local law.