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Content Strategist San Francisco

Mintlify, Inc., San Francisco, California, United States, 94199

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Why Mintlify? We're on a mission to empower builders.

Massive reach:

Our docs platform serves 100 million+ developers every year and powers documentation for 18,000+ companies, including Anthropic, Cursor, PayPal, Spotify, Coinbase, X, and over 20% of the last YC batch.

Small team, huge impact:

We're only

43 people

today, backed by

$22 million

in funding, each new hire shapes the company's trajectory.

Culture of slope over y-intercept:

We value learning velocity, grit, and unapologetically unique personalities.

We grew in value faster than headcount and we're looking to align the two quickly.

What you'll work on here

Supporting product adoption by improving awareness of technical features built by publishing content about them that generates high impression counts

Making creative content that people actually want to consume through innovative positioning and strategies

Increasing organic traffic to key landing and documentation pages

Publishing pieces of technical and product stories supported by research, interviews, and data

Improving content planning, review systems, and collaboration processes

Creating a content calendar tracking for cadence

Finding ways to position Mintlify as a trusted authority in developer experience and documentation quality

Shaping messaging that drives awareness among engineers, technical writers, and product teams

What you bring to the table

Prior experience writing content people actually read. Popular writing pieces with more than 1K+ visitors in the first 48 hours distributed via X, LinkedIn, Substack. Existing popular socials and audience

Terminally online, able to keep your finger on the pulse and understand what is trending

Can-do attitude. Mindset of "I haven't figured it out yet", not "This won't work for us". Willing to fail often & fast

Experience driving organic traffic

History of owning a content program or contributing to one at an early stage company

Experience translating product features into clear narratives

Technical Skills: Ability to understand Mintlify's product deeply, familiarity with developer tools and AI themes, understanding of documentation systems, proficiency with distribution channels, proficiency with SEO fundamentals, and comfort using analytical tools

Behavioral competencies: Direct communication, ability to prioritize based on impact, willingness to interview users and internal teams, and comfort operating with autonomy.

Bonus points: Familiarity with competitive landscapes in developer tooling or technical background in SAAS, devtools, technical writing.

Company Benefits:

Competitive compensation and equity

20 days paid time off every year

401k or RRSP

$420/mo. wellness stipend

100% coverage for Health, dental, vision

Free Ubers to and from work

Free lunch and dinners

Annual team offsite (previously went to Alaska, Hawaii)

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