Direct Response Copywriter

Overview We’re hiring a Direct Response Copywriter. This role is about writing copy that converts, not brand storytelling, not fluff, not “voice explorations.” If your work lives in VSLs, sales pages, video scripts, and paid ads — this will feel familiar.

Responsibilities

Write and optimize VSLs, sales pages, and funnel copy

Create short-form and long-form video scripts and ad copy

Collaborate with media buyers and strategists to improve performance

Iterate copy based on feedback, performance data, and testing insights

Use AI as a leverage tool, not a substitute for copy skill

Qualifications

3+ years of direct response copywriting experience

Proven experience writing:

Video Sales Letters (VSLs)

Sales pages and long-form copy

Video scripts and paid ad copy

Strong understanding of persuasion principles and conversion psychology

Comfortable using AI tools to speed up research, ideation, and iteration

Clear communicator who hits deadlines and follows direction

Nice to Have

Experience writing for financial services or other regulated industries

Familiarity with compliance-driven environments

Experience collaborating closely with media buyers or performance teams

Work Expectations

Monday to Friday availability

Occasional weekend work when needed

Willing to work essential hours around launches and deadlines

Benefits

Paid Time Off (Vacation, Sick & Public Holidays)

Training & Development

Work From Home

Flexible Schedule

Performance Bonus

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