EOE Statement We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law.
Category Marketing
Description Overview CAB Enterprises, Inc. proudly serves as the exclusive distributor of Electrolit in the United States. Electrolit is owned by Grupo Pisa, Latin America's premier pharmaceutical company with over 80 years of experience. Electrolit has become a leader in premium hydration beverages. Since Electrolit entered the US in 2015, we have increased Electrolit's visibility in the U.S. market, by building on the brand's rich legacy that began in 1950 as a hydration solution for children. With a steadfast commitment to quality, Electrolit has an innovative, scientifically backed formula, an exciting range of flavors, which uses pharmaceutical-grade ingredients and produced in a state-of-the-art facility.
At CAB Enterprises, we pride ourselves on fostering a service-oriented culture that values the collective skills and contributions of our team members. Our core values: humility, honesty, respect, responsibility, and drive are the cornerstones of our success. We have a dynamic and fulfilling workplace where our employees are recognized as our most valuable asset. Together, we celebrate our achievements and look forward to continuing our tradition of excellence.
Position Summary The
Retailer Media Manager
is responsible for leading paid media strategy and execution across retail platforms, including e-commerce and shopper marketing channels. This role ensures alignment between brand goals and retailer media opportunities, optimizing spend and performance. The position supports revenue growth by driving visibility and conversion within key retail digital environments. As a key contributor to Electrolit's commercial success, this role leverages data-driven insights to maximize campaign impact and strengthen brand presence across major retail partners. By integrating innovative media strategies with Electrolit's marketing objectives, the Retailer Media Manager plays a pivotal role in enhancing shopper engagement and driving measurable ROI.
Location:
HQ - Houston, TX
Principal Duties
Develop and execute retailer media strategies across multiple platforms.
Manage vendor relationships and negotiate media buys, pricing, and placement schedules.
Optimize media spend to maximize return on ad spend (ROAS).
Coordinate with internal teams to align media plans with brand objectives.
Lead the development and execution of campaign assets with support from in-house creative and agencies.
Oversee campaign tactics, execution, and pacing to ensure timely delivery.
Monitor budgets and control spending across all media campaigns.
Track performance metrics and provide monthly reporting on campaign outcomes.
Research and recommend new media strategies, platforms, and channels.
Ensure compliance with retailer media guidelines and brand standards.
Drive continuous improvement through analytics and innovative approaches.
Other duties as assigned.
Knowledge, Skills, and Abilities
Strong understanding of media planning and buying across retail and e-commerce platforms.
Proficiency in digital advertising tools, analytics, and performance optimization.
Excellent negotiation and vendor management skills.
Ability to interpret data and translate insights into actionable strategies.
Strong project management and organizational skills.
Effective communication and collaboration across cross-functional teams.
Knowledge of CPG industry trends and shopper marketing strategies.
Qualifications
Bachelor's degree in Marketing, Advertising, Business, or related field.
Minimum 5+ years of experience in media planning and buying, preferably in CPG or retail environments.
Proven track record of managing budgets and optimizing media performance.
Experience with retailer media networks (e.g., Walmart Connect, Sam's MAP, Target Roundel, Kroger KPM, Amazon Ads) is highly desirable.
Other Requirements
Must be authorized to work in the U.S.
Willingness to travel occasionally.
Ability to work flexible hours as needed to support operations.
Physical Requirements
Ability to work in an office environment with standard equipment (computer, phone).
Prolonged periods of sitting and working on a computer.
Occasional lifting of materials up to 10 lbs. for presentations or events.
The above statements reflect the general details necessary to describe the principal functions of the occupation and shall not be construed as a detailed description of all the work requirements that may be inherited in the occupation.
Cab Enterprises Inc. is committed to maintaining a work environment that promotes diversity and is free of discrimination. Except where prohibited by state law, all offers of employment might be subject of passing a drug test.
About the Organization CAB Enterprises, Inc., is the exclusive distributor for the Electrolit brand in the United States. The primary objective of CAB Enterprises is to lead the growth of Electrolit Sales in the United States.
This position is currently accepting applications.
#J-18808-Ljbffr
Category Marketing
Description Overview CAB Enterprises, Inc. proudly serves as the exclusive distributor of Electrolit in the United States. Electrolit is owned by Grupo Pisa, Latin America's premier pharmaceutical company with over 80 years of experience. Electrolit has become a leader in premium hydration beverages. Since Electrolit entered the US in 2015, we have increased Electrolit's visibility in the U.S. market, by building on the brand's rich legacy that began in 1950 as a hydration solution for children. With a steadfast commitment to quality, Electrolit has an innovative, scientifically backed formula, an exciting range of flavors, which uses pharmaceutical-grade ingredients and produced in a state-of-the-art facility.
At CAB Enterprises, we pride ourselves on fostering a service-oriented culture that values the collective skills and contributions of our team members. Our core values: humility, honesty, respect, responsibility, and drive are the cornerstones of our success. We have a dynamic and fulfilling workplace where our employees are recognized as our most valuable asset. Together, we celebrate our achievements and look forward to continuing our tradition of excellence.
Position Summary The
Retailer Media Manager
is responsible for leading paid media strategy and execution across retail platforms, including e-commerce and shopper marketing channels. This role ensures alignment between brand goals and retailer media opportunities, optimizing spend and performance. The position supports revenue growth by driving visibility and conversion within key retail digital environments. As a key contributor to Electrolit's commercial success, this role leverages data-driven insights to maximize campaign impact and strengthen brand presence across major retail partners. By integrating innovative media strategies with Electrolit's marketing objectives, the Retailer Media Manager plays a pivotal role in enhancing shopper engagement and driving measurable ROI.
Location:
HQ - Houston, TX
Principal Duties
Develop and execute retailer media strategies across multiple platforms.
Manage vendor relationships and negotiate media buys, pricing, and placement schedules.
Optimize media spend to maximize return on ad spend (ROAS).
Coordinate with internal teams to align media plans with brand objectives.
Lead the development and execution of campaign assets with support from in-house creative and agencies.
Oversee campaign tactics, execution, and pacing to ensure timely delivery.
Monitor budgets and control spending across all media campaigns.
Track performance metrics and provide monthly reporting on campaign outcomes.
Research and recommend new media strategies, platforms, and channels.
Ensure compliance with retailer media guidelines and brand standards.
Drive continuous improvement through analytics and innovative approaches.
Other duties as assigned.
Knowledge, Skills, and Abilities
Strong understanding of media planning and buying across retail and e-commerce platforms.
Proficiency in digital advertising tools, analytics, and performance optimization.
Excellent negotiation and vendor management skills.
Ability to interpret data and translate insights into actionable strategies.
Strong project management and organizational skills.
Effective communication and collaboration across cross-functional teams.
Knowledge of CPG industry trends and shopper marketing strategies.
Qualifications
Bachelor's degree in Marketing, Advertising, Business, or related field.
Minimum 5+ years of experience in media planning and buying, preferably in CPG or retail environments.
Proven track record of managing budgets and optimizing media performance.
Experience with retailer media networks (e.g., Walmart Connect, Sam's MAP, Target Roundel, Kroger KPM, Amazon Ads) is highly desirable.
Other Requirements
Must be authorized to work in the U.S.
Willingness to travel occasionally.
Ability to work flexible hours as needed to support operations.
Physical Requirements
Ability to work in an office environment with standard equipment (computer, phone).
Prolonged periods of sitting and working on a computer.
Occasional lifting of materials up to 10 lbs. for presentations or events.
The above statements reflect the general details necessary to describe the principal functions of the occupation and shall not be construed as a detailed description of all the work requirements that may be inherited in the occupation.
Cab Enterprises Inc. is committed to maintaining a work environment that promotes diversity and is free of discrimination. Except where prohibited by state law, all offers of employment might be subject of passing a drug test.
About the Organization CAB Enterprises, Inc., is the exclusive distributor for the Electrolit brand in the United States. The primary objective of CAB Enterprises is to lead the growth of Electrolit Sales in the United States.
This position is currently accepting applications.
#J-18808-Ljbffr