
Technical Sales Manager
Location:
Preferred – Missouri, Kansas, Iowa, Minnesota – (Home-based with travel; primarily covering North America west of the Mississippi River)
Functional Area:
Key Accounts / Business Development
Reports To:
Sales & Systems Leadership
Education:
BS in Welding Engineering, Manufacturing Engineering, or related field (or equivalent industry experience)
Experience:
3–5+ years (flexible based on technical depth)
POSITION SUMMARY This role is a hybrid of business development, key account management, and technical applications support, focused on welding automation, robotics, collaborative robots (cobots), and sensor-based solutions.
The Technical Sales Manager works closely with distribution partners, robotic OEMs, system integrators, and end users to drive growth across capital equipment and consumables. Success in this role requires hands‑on welding and automation expertise, strong application knowledge, and the ability to translate technical value into profitable commercial outcomes.
Daily interaction spans customers, sales teams, systems specialists, marketing, and executive leadership.
PRIMARY RESPONSIBILITIES Business Development & Key Account Management
Develop and manage strategic relationships with distribution partners, robotic OEMs (e.g., FANUC, Yaskawa, ABB), system integrators, and key end users
Drive growth of welding automation, robotic, cobot, and sensor‑based solutions across assigned territory and national accounts
Identify new opportunities within existing accounts through up‑selling, cross‑selling, and specification influence
Secure specification approvals to ensure long‑term, profitable capital equipment and consumable sales
Increase market share of robotic and automated welding solutions within North American operations
Technical Applications & Systems Support
Provide technical and commercial support for arc welding, robotic welding, laser processes, fume extraction, sensors, and peripheral equipment
Support customer installations, including process setup, validation, troubleshooting, and optimization
Prove customer‑specific applications using available equipment and application centers
Conduct trials and testing to determine optimal equipment, parameters, and system configurations
Maintain strong awareness of competitive technologies to effectively communicate product differentiation
Sales Execution & Account Management
Manage RFQs, develop proposals, and execute structured follow‑up plans
Prepare and deliver technical, application‑focused, and commercial presentations
Establish sales goals and contribute to forecasting and budgeting activitiesReport regularly on account performance, successes, and challenges
Resolve customer issues by delivering profitable, strategic solutions
Cross‑Functional Collaboration
Partner closely with sales, systems, marketing, and product management teams
Collaborate with marketing on development of written, video, and application‑based content
Share competitive intelligence and provide feedback on market trends, product gaps, and application needs
Support District Sales Managers and other account teams as needed
TRAVEL & WORK ENVIRONMENT
Travel required: approximately 40–60%
Home‑based position for daily activities
Company car, phone, computer, and expense reimbursement provided
Compensation includes base salary plus commission, with additional performance‑based bonus opportunities
ESSENTIAL EXPERIENCE & SKILLS
Bachelor’s degree in Welding Engineering, Welding Engineering Technology, Manufacturing Engineering, or related discipline (or equivalent experience)
Strong hands‑on experience in welding operations, automation, or applications development
Technical expertise in automated joining processes, including:
Industrial robotics and collaborative robots (cobots)
MIG and TIG welding
Laser welding and brazing
Sensor‑based welding applications
Experience supporting OEMs, system integrators, or high‑volume production environments
Preferred familiarity with industrial communications (Ethernet, DeviceNet), PLCs, and sensor integration
Ability to rapidly learn new technologies and communicate value at both technical and executive levels
Strong customer relationship management, presentation, and problem‑solving skills
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Location:
Preferred – Missouri, Kansas, Iowa, Minnesota – (Home-based with travel; primarily covering North America west of the Mississippi River)
Functional Area:
Key Accounts / Business Development
Reports To:
Sales & Systems Leadership
Education:
BS in Welding Engineering, Manufacturing Engineering, or related field (or equivalent industry experience)
Experience:
3–5+ years (flexible based on technical depth)
POSITION SUMMARY This role is a hybrid of business development, key account management, and technical applications support, focused on welding automation, robotics, collaborative robots (cobots), and sensor-based solutions.
The Technical Sales Manager works closely with distribution partners, robotic OEMs, system integrators, and end users to drive growth across capital equipment and consumables. Success in this role requires hands‑on welding and automation expertise, strong application knowledge, and the ability to translate technical value into profitable commercial outcomes.
Daily interaction spans customers, sales teams, systems specialists, marketing, and executive leadership.
PRIMARY RESPONSIBILITIES Business Development & Key Account Management
Develop and manage strategic relationships with distribution partners, robotic OEMs (e.g., FANUC, Yaskawa, ABB), system integrators, and key end users
Drive growth of welding automation, robotic, cobot, and sensor‑based solutions across assigned territory and national accounts
Identify new opportunities within existing accounts through up‑selling, cross‑selling, and specification influence
Secure specification approvals to ensure long‑term, profitable capital equipment and consumable sales
Increase market share of robotic and automated welding solutions within North American operations
Technical Applications & Systems Support
Provide technical and commercial support for arc welding, robotic welding, laser processes, fume extraction, sensors, and peripheral equipment
Support customer installations, including process setup, validation, troubleshooting, and optimization
Prove customer‑specific applications using available equipment and application centers
Conduct trials and testing to determine optimal equipment, parameters, and system configurations
Maintain strong awareness of competitive technologies to effectively communicate product differentiation
Sales Execution & Account Management
Manage RFQs, develop proposals, and execute structured follow‑up plans
Prepare and deliver technical, application‑focused, and commercial presentations
Establish sales goals and contribute to forecasting and budgeting activitiesReport regularly on account performance, successes, and challenges
Resolve customer issues by delivering profitable, strategic solutions
Cross‑Functional Collaboration
Partner closely with sales, systems, marketing, and product management teams
Collaborate with marketing on development of written, video, and application‑based content
Share competitive intelligence and provide feedback on market trends, product gaps, and application needs
Support District Sales Managers and other account teams as needed
TRAVEL & WORK ENVIRONMENT
Travel required: approximately 40–60%
Home‑based position for daily activities
Company car, phone, computer, and expense reimbursement provided
Compensation includes base salary plus commission, with additional performance‑based bonus opportunities
ESSENTIAL EXPERIENCE & SKILLS
Bachelor’s degree in Welding Engineering, Welding Engineering Technology, Manufacturing Engineering, or related discipline (or equivalent experience)
Strong hands‑on experience in welding operations, automation, or applications development
Technical expertise in automated joining processes, including:
Industrial robotics and collaborative robots (cobots)
MIG and TIG welding
Laser welding and brazing
Sensor‑based welding applications
Experience supporting OEMs, system integrators, or high‑volume production environments
Preferred familiarity with industrial communications (Ethernet, DeviceNet), PLCs, and sensor integration
Ability to rapidly learn new technologies and communicate value at both technical and executive levels
Strong customer relationship management, presentation, and problem‑solving skills
#J-18808-Ljbffr