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Legal Social Media & Marketing Assistant

Mayersohn Law Group P.A, Fort Lauderdale, Florida, us, 33336

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Description

Do not directly contact the firm regarding your application. Failure to follow established processes will result in disqualification for the position. This is an in-office position in Fort Lauderdale, FL. Applicants must be able to commute daily.

Location : Fort Lauderdale, Florida-

On Site

Position Type : In Office, with possibility for occasional travel

Expected Working Hours:

9:00 AM - 6:00 PM EST Monday - Friday

Wage & Classification : Hourly, Non-exempt

Mayersohn Law Group is seeking a fulltime Social Media & Marketing Specialist to join our Fort Lauderdale office and help elevate our brand across Instagram, LinkedIn, Facebook, TikTok, and YouTube. In this role, you'll create platformspecific content, design visual assets, manage our content calendar, and analyze performance to guide future campaigns. You'll also support our podcast production, assist with event planning and onsite social media coverage, and help strengthen our digital presence across all channels.

If you're fluent in social media trends, confident with design and video tools, and passionate about building professional communities, we'd love to meet you.

WHAT WE OFFER: Competitive hourly rate Medical, dental, vision, and 401(k) benefits Paid time off and paid holidays Professional development and training opportunities A supportive, collaborative, and inclusive firm culture LEARN MORE ABOUT MLG!

For additional insight into our firm, please review the resources below:

https://www.facebook.com/mayersohnlawgroup https://www.mayersohnlaw.com/ https://www.linkedin.com/company/mayersohn-law-group-p-a/posts/?feedView=all https://www.instagram.com/mayersohnlaw/?hl=en

DISCLOSURES:

This job description is not intended to cover every duty or responsibility required for this role. Responsibilities may change at any time with or without notice.

Mayersohn Law Group, P.A. is an Equal Opportunity Employer. We make employment decisions based on merit, qualifications, performance, and business needs. We do not discriminate on the basis of any protected characteristic under federal, state, or local law.

Employment with Mayersohn Law Group, P.A. is atwill. Only a written agreement signed by the Managing Partner can modify the atwill employment status.

Responsibilities

Content Creation & Social Media Management • Create, schedule, and publish engaging content across

Instagram, Facebook, LinkedIn, TikTok, YouTube, Threads, Twitter/X, and Lemon8

using current trends to generate weekly content ideas • Integrate ideas into a structured, well-organized content workflow • Develop platformspecific posts, reels, shorts, carousels, and longform content • Maintain and update the social media content calendar to ensure consistent, strategic posting • Shoot, edit, and repurpose video and photo content for each platform's format and audience • Capture realtime, inoffice content that showcases the firm's culture, team dynamics, and leadership • Monitor analytics and engagement metrics to evaluate performance and guide future strategy • Track

KPIs

across platforms and prepare monthly reports summarizing engagement, reach, and content effectiveness • Leverage

ChatGPT

and AI to create and amplify content • Take content from

Wildfire

and schedule posts based on their instructions • Stay current on social media trends, algorithm changes, and best practices

Branding, Design & Asset Management • Design visual assets, including banners, podcast logos, thumbnails, magazine ads, and landing pages • Update branding elements (logos, templates, typography, color palettes) to reflect current campaigns • Upload, organize, and archive event footage, design files, and marketing assets for easy access and reuse • Identify, troubleshoot, and contest content removed or restricted by platforms, ensuring compliance with

Florida Bar advertising rules

Podcast Production Support • Assist with planning, recording, and producing the firm's

podcast • Create podcastrelated graphics, thumbnails, and promotional clips • Help coordinate guest scheduling, recording logistics, and episode rollout • Capture behindthescenes content for social media when appropriate

Event Planning, Coordination & OnSite Media • Support planning and execution of speaking

events, webinars, workshops , and

social events • Attend events and seminars with the firm owner to provide "backoftheroom" support • Capture photos, videos, and live social media content during events • Coordinate event logistics, vendor communication, and promotional materials • Assist with postevent content production, recaps, and followup campaigns

Community Engagement & Digital Presence • Develop content for our private Facebook group, The Profitable Attorney Connection, to grow engagement and promote services • Oversee

website updates, mailing lists,

SEO,

and

GEO , and

data analytics

to ensure content remains current • Research trends and competitors to keep our content fresh, relevant, and competitive • Collaborate with internal team members for content approvals and feedback • Monitor reputation by responding to comments, messages, reviews, inquiries, feedback, and community interactions to maintain engagement and brand trust across all platforms

Lead Generation & Monetization • Drive lead generation through social engagement by identifying, qualifying, and engaging prospective clients and transitioning leads to the sales team • Track

Meta monetization

metrics and analyze for peak performance and growth • Perform additional marketing and administrative tasks as assigned to support firm initiatives

Qualifications

• 1+ years of experience in social media marketing, content creation, or digital design • Proven success managing content across LinkedIn, Facebook, Instagram, TikTok, and YouTube • Proficiency with Canva, Adobe Creative Suite, or similar design tools • Experience with video editing tools (e.g., CapCut, Adobe Premiere, Final Cut) • Strong understanding of analytics tools (Meta Business Suite, LinkedIn Analytics, YouTube Studio) • Excellent attention to detail, grammar, and visual consistency • Ability to manage a content calendar, execute campaigns independently, and meet deadlines • Experience with event support, podcast production, or live social media coverage is a strong plus

Preferred Qualifications: • BA in Marketing, Communications, or equivalent work experience • Familiarity with legal services audiences

Physical Requirements: • Prolonged periods of sitting at a desk and working on a computer • Must be able to lift up to 15 pounds at times