Senior Associate, Communications and Digital Marketing, UNA-USA
United Nations Foundation, Washington, District of Columbia, us, 20022
The salary range for this position is $61,000 to $76,000.
Organization Overview As a strategic partner of the United Nations, the United Nations Foundation brings together fresh thinking and diverse voices around innovative ideas to drive progress and tackle problems. Sometimes we work behind-the-scenes, shaping negotiations and connecting experts, advocates and decision-makers. Other times we drive public awareness and involvement through communications, campaigns, and convenings. Over the years we’ve developed a diverse and dynamic portfolio of capabilities, tools, and platforms to help the UN build a better world for everyone, everywhere.
The United Nations Association of the USA (UNA-USA) works closely with the Better World Campaign within the UN Foundation (UNF) by educating, inspiring and mobilizing Americans to support the principles and vital work of the United Nations. UNA-USA represents a grassroots membership that includes two hundred chapters and more than 20,000 members nationwide who engage in public education and advocacy initiatives, promoting strong U.S.-UN relations.
Job Summary This position uniquely combines interests in international relations, public policy, grassroots movements, constituency building, and communications/public relations — all for the purpose of strengthening the U.S-UN relationship.
Working with members of the UNA-USA, Better World Campaign, and UNF communications teams, the Associate, Communications and Digital Marketing will support and help implement UNA-USA’s strategic communications plan to support the Association’s membership, chapter programs, and advocacy objectives, as well as coordinating the interface of communications functions with other divisions of the Foundation.
The Associate, Communications and Digital Marketing, UNA-USA reports to the Managing Director, UNA-USA and supports strategic business goals through brand development, website development and management, social media, member communications, marketing, and media relations and outreach.
This position is based in Washington, DC. (Hybrid schedule)
Essential Duties And Responsibilities Communications and Branding
Assist in the development and implementation of a strategic communications and content strategy that supports UNA-USA’s growth objectives, advances UNA-USA’s advocacy and public policy objectives, increases the visibility of UNA-USA’s brand, and aligns with the UN Foundation’s general brand principles
Execute and support UNA-USA communications activities by ensuring consistent application of UNA-USA’s visual identity, tone, and messaging across communications products and platforms
Assist in the development of public communication strategy and logistics for marquee events and programs (e.g. Global Engagement Summit, UNA-USA Leadership Summit, UN Day) to conceptualize themes and branding, manage digital recruitment, create promotional assets, design social media engagement strategies, plan content generation tactics for the event, and send event-related communications
Work with other UNA-USA and Better World Campaign staff to write and edit all communications content, including publications, emails, blog posts, and advocacy petitions and prompts
Monitor and track engagement on UNA Forum, UNA-USA’s community on Slack, including member onboarding, content development and sharing, and execution of engagement activities
Support the New Member Experience email series for each membership type and category in order to increase member engagement and foster a sense of loyalty to the movement
Coordinate content curation and contribute original written content as needed for recurring publications, including UNA-USA Today, PASSPORT, Chapter Leader Update, etc
Digital Marketing & Social Media
Support implementation of UNA-USA’s email marketing strategy by drafting and coding emails, managing targeted distribution groups, editing content to optimize digital engagement, developing landing pages or advocacy petitions, and preparing performance metrics and reports with oversight from the Managing Director
Support website content development and maintenance for UNA-USA, including assisting with conceptualization, writing, editing, and design, and coordinating updates in collaboration with the Managing Director, Executive Director, Better World Campaign, and UN Foundation staff
Work closely with Grassroots Advocacy Manager, UNA-USA and with the Better World Campaign communications team to increase digital advocacy actions across all platforms and identify key moments for digital activations
Create and coordinate social media content for all platforms, including Facebook, Twitter, Instagram, LinkedIn, YouTube, and others as appropriate; track social media analytics and make data-driven decisions with oversight and direction from Managing Director
Program Coordination & Internal Communications
Serve as the primary staff liaison for the UNA-USA Global Goals Ambassadors program, supporting monthly workshops focused on communications tools and platforms and coordinating engagement across volunteer cohorts serving as a UNA-USA communications corps
Support internal and cross-program communications coordination by assisting the Managing Director in ensuring UNA-USA initiatives, updates, and opportunities are effectively shared with UN Foundation staff, and by collaborating with the Senior Associate, Youth Engagement on communications activities for the UNA-USA Youth Observer to the UN program
Capture, edit, and prepare multimedia content (photo and video) for promotional and educational purposes across digital and social media platforms
Coordinate with external communications and marketing vendors as needed and perform additional duties consistent with the scope and responsibilities of the role
Supervisory Responsibilities The Senior Associate, Communications and Digital Marketing, UNA-USA is not a supervisory role.
Education/Certification and/or Experience
Bachelor’s degree required. Focus in English, Communications, Public Relations, International Relations, Journalism or related field preferred
3-5 years of professional experience in communications, digital marketing, and/or social media content creation
In-depth knowledge and passion for international relations, public policy, and grassroots movements preferred
Excellent writing, editing, interpersonal, and oral communications skills, and demonstrated experience in crafting campaign messages and content
Proficiency in design and video editing platforms such as Canva, Dreamweaver, Photoshop, InDesign, Illustrator
Proficiency in EveryAction, and/or Wordpress preferred
Experience in social media monitoring, paid advertising, and analytics tools, such as Google AdWords and Google Analytics
Experience maintaining and administrating organizational social networking accounts (Facebook, Twitter, YouTube, Instagram, LinkedIn, etc.)
Knowledge and prior use of Slack preferred
Experience working with grassroots organizations preferred
A keen sense of what makes and shapes the news, and the ability to make well-informed decisions in targeting appropriate media outlets and reporters
Knowledge of new media including blogs, social networking and online news outlets, and how to utilize them strategically
Attention to detail and adherence to deadlines
Strong skills working in teams and across many types of organizations – collaborator; problem solver; relationship-builder; and strong interpersonal skills
Highly organized; attention to detail
Willingness to travel (up to 10%)
Ability to multitask in a very fast-paced, often rapidly changing environment and anticipate needs
A demonstrated knowledge of global issues and the UN system, and an understanding of the UN Foundation mission, programs, strategy and goals
Ability to meet regular attendance policy
Competencies
Excellent writing, editing, interpersonal, and oral communication skills, with demonstrated experience in crafting campaign messages and content.
A keen sense of what makes and shapes the news, and the ability to make well-informed decisions in targeting appropriate media outlets and reporters.
Knowledge of new media—including blogs, social networking, and online news outlets—and how to utilize them strategically.
Strong skills working in teams and across many types of organizations; collaborator; problem solver; relationship builder; and strong interpersonal skills.
Attention to detail and adherence to deadlines; highly organized.
Ability to multitask in a very fast-paced, often rapidly changing environment and anticipate needs.
Ability to manage competing priorities.
Location While The United Nations Foundation headquarters is located in Washington, DC, you are on a hybrid work schedule. You are expected to commute to the office three (3) days per week and you may work from home two (2) days per week.
Disability Specifications The United National Foundation will make reasonable accommodations in compliance with the Americans with Disabilities Act of 1990.
The United Nations Foundation is an Equal Opportunity/Affirmative Action Employer.
Benefits & Compensation For full-time, U.S. benefit eligible employees, UNF offers an excellent range of benefits, including:
a choice between two health plans through UnitedHealthcare (PPO or HDHP with HSA)
dental insurance
vision insurance
flexible spending accounts
403b retirement savings plan with a generous matching contribution
group term and supplemental life insurance
short-term disability
long-term disability
back-up care
employee assistance program
Additionally, all benefit eligible employees have 12 paid holidays, 20 vacation days, 10 sick days, 3 personal days, and 8 weeks of family leave care.
#J-18808-Ljbffr
Organization Overview As a strategic partner of the United Nations, the United Nations Foundation brings together fresh thinking and diverse voices around innovative ideas to drive progress and tackle problems. Sometimes we work behind-the-scenes, shaping negotiations and connecting experts, advocates and decision-makers. Other times we drive public awareness and involvement through communications, campaigns, and convenings. Over the years we’ve developed a diverse and dynamic portfolio of capabilities, tools, and platforms to help the UN build a better world for everyone, everywhere.
The United Nations Association of the USA (UNA-USA) works closely with the Better World Campaign within the UN Foundation (UNF) by educating, inspiring and mobilizing Americans to support the principles and vital work of the United Nations. UNA-USA represents a grassroots membership that includes two hundred chapters and more than 20,000 members nationwide who engage in public education and advocacy initiatives, promoting strong U.S.-UN relations.
Job Summary This position uniquely combines interests in international relations, public policy, grassroots movements, constituency building, and communications/public relations — all for the purpose of strengthening the U.S-UN relationship.
Working with members of the UNA-USA, Better World Campaign, and UNF communications teams, the Associate, Communications and Digital Marketing will support and help implement UNA-USA’s strategic communications plan to support the Association’s membership, chapter programs, and advocacy objectives, as well as coordinating the interface of communications functions with other divisions of the Foundation.
The Associate, Communications and Digital Marketing, UNA-USA reports to the Managing Director, UNA-USA and supports strategic business goals through brand development, website development and management, social media, member communications, marketing, and media relations and outreach.
This position is based in Washington, DC. (Hybrid schedule)
Essential Duties And Responsibilities Communications and Branding
Assist in the development and implementation of a strategic communications and content strategy that supports UNA-USA’s growth objectives, advances UNA-USA’s advocacy and public policy objectives, increases the visibility of UNA-USA’s brand, and aligns with the UN Foundation’s general brand principles
Execute and support UNA-USA communications activities by ensuring consistent application of UNA-USA’s visual identity, tone, and messaging across communications products and platforms
Assist in the development of public communication strategy and logistics for marquee events and programs (e.g. Global Engagement Summit, UNA-USA Leadership Summit, UN Day) to conceptualize themes and branding, manage digital recruitment, create promotional assets, design social media engagement strategies, plan content generation tactics for the event, and send event-related communications
Work with other UNA-USA and Better World Campaign staff to write and edit all communications content, including publications, emails, blog posts, and advocacy petitions and prompts
Monitor and track engagement on UNA Forum, UNA-USA’s community on Slack, including member onboarding, content development and sharing, and execution of engagement activities
Support the New Member Experience email series for each membership type and category in order to increase member engagement and foster a sense of loyalty to the movement
Coordinate content curation and contribute original written content as needed for recurring publications, including UNA-USA Today, PASSPORT, Chapter Leader Update, etc
Digital Marketing & Social Media
Support implementation of UNA-USA’s email marketing strategy by drafting and coding emails, managing targeted distribution groups, editing content to optimize digital engagement, developing landing pages or advocacy petitions, and preparing performance metrics and reports with oversight from the Managing Director
Support website content development and maintenance for UNA-USA, including assisting with conceptualization, writing, editing, and design, and coordinating updates in collaboration with the Managing Director, Executive Director, Better World Campaign, and UN Foundation staff
Work closely with Grassroots Advocacy Manager, UNA-USA and with the Better World Campaign communications team to increase digital advocacy actions across all platforms and identify key moments for digital activations
Create and coordinate social media content for all platforms, including Facebook, Twitter, Instagram, LinkedIn, YouTube, and others as appropriate; track social media analytics and make data-driven decisions with oversight and direction from Managing Director
Program Coordination & Internal Communications
Serve as the primary staff liaison for the UNA-USA Global Goals Ambassadors program, supporting monthly workshops focused on communications tools and platforms and coordinating engagement across volunteer cohorts serving as a UNA-USA communications corps
Support internal and cross-program communications coordination by assisting the Managing Director in ensuring UNA-USA initiatives, updates, and opportunities are effectively shared with UN Foundation staff, and by collaborating with the Senior Associate, Youth Engagement on communications activities for the UNA-USA Youth Observer to the UN program
Capture, edit, and prepare multimedia content (photo and video) for promotional and educational purposes across digital and social media platforms
Coordinate with external communications and marketing vendors as needed and perform additional duties consistent with the scope and responsibilities of the role
Supervisory Responsibilities The Senior Associate, Communications and Digital Marketing, UNA-USA is not a supervisory role.
Education/Certification and/or Experience
Bachelor’s degree required. Focus in English, Communications, Public Relations, International Relations, Journalism or related field preferred
3-5 years of professional experience in communications, digital marketing, and/or social media content creation
In-depth knowledge and passion for international relations, public policy, and grassroots movements preferred
Excellent writing, editing, interpersonal, and oral communications skills, and demonstrated experience in crafting campaign messages and content
Proficiency in design and video editing platforms such as Canva, Dreamweaver, Photoshop, InDesign, Illustrator
Proficiency in EveryAction, and/or Wordpress preferred
Experience in social media monitoring, paid advertising, and analytics tools, such as Google AdWords and Google Analytics
Experience maintaining and administrating organizational social networking accounts (Facebook, Twitter, YouTube, Instagram, LinkedIn, etc.)
Knowledge and prior use of Slack preferred
Experience working with grassroots organizations preferred
A keen sense of what makes and shapes the news, and the ability to make well-informed decisions in targeting appropriate media outlets and reporters
Knowledge of new media including blogs, social networking and online news outlets, and how to utilize them strategically
Attention to detail and adherence to deadlines
Strong skills working in teams and across many types of organizations – collaborator; problem solver; relationship-builder; and strong interpersonal skills
Highly organized; attention to detail
Willingness to travel (up to 10%)
Ability to multitask in a very fast-paced, often rapidly changing environment and anticipate needs
A demonstrated knowledge of global issues and the UN system, and an understanding of the UN Foundation mission, programs, strategy and goals
Ability to meet regular attendance policy
Competencies
Excellent writing, editing, interpersonal, and oral communication skills, with demonstrated experience in crafting campaign messages and content.
A keen sense of what makes and shapes the news, and the ability to make well-informed decisions in targeting appropriate media outlets and reporters.
Knowledge of new media—including blogs, social networking, and online news outlets—and how to utilize them strategically.
Strong skills working in teams and across many types of organizations; collaborator; problem solver; relationship builder; and strong interpersonal skills.
Attention to detail and adherence to deadlines; highly organized.
Ability to multitask in a very fast-paced, often rapidly changing environment and anticipate needs.
Ability to manage competing priorities.
Location While The United Nations Foundation headquarters is located in Washington, DC, you are on a hybrid work schedule. You are expected to commute to the office three (3) days per week and you may work from home two (2) days per week.
Disability Specifications The United National Foundation will make reasonable accommodations in compliance with the Americans with Disabilities Act of 1990.
The United Nations Foundation is an Equal Opportunity/Affirmative Action Employer.
Benefits & Compensation For full-time, U.S. benefit eligible employees, UNF offers an excellent range of benefits, including:
a choice between two health plans through UnitedHealthcare (PPO or HDHP with HSA)
dental insurance
vision insurance
flexible spending accounts
403b retirement savings plan with a generous matching contribution
group term and supplemental life insurance
short-term disability
long-term disability
back-up care
employee assistance program
Additionally, all benefit eligible employees have 12 paid holidays, 20 vacation days, 10 sick days, 3 personal days, and 8 weeks of family leave care.
#J-18808-Ljbffr