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New Business & Marketing Manager (Agency)

RP3 Agency, Bethesda, Maryland, us, 20811

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Overview RP3 is an independent creative agency built to make work that breaks through and performs. Born under pressure and shaped by real-world accountability, we believe wildly original ideas aren’t decoration—they’re how brands grow. We partner with ambitious organizations across financial services, travel & hospitality, higher education, nonprofits, and others to turn clarity, creativity, and performance into real business momentum. There’s no ROI in boring.

We’re looking for a

New Business & Marketing Manager

who is equal parts strategist, organizer, and instigator. This role sits at the center of how RP3 grows—connecting outreach, relationships, content, and opportunity into a disciplined, modern growth engine. You’ll own the systems, rhythms, and storytelling that power our new business and marketing efforts—bringing sales and marketing together into one connected growth system and helping shape how RP3 shows up in the market.

This is a highly visible role with meaningful exposure to agency leadership.

What You Will Do New Business & Growth Strategy

Own and execute RP3’s new business plan in partnership with agency leadership, aligned to priority verticals and regional focus

Own the full new business pipeline—from proactive outreach through pitch, proposal, and close—ensuring momentum, accountability, and follow-through at every stage

Lead and support go/no-go decisions, pitch strategy, pricing coordination, and proposal development

Source and manage inbound and outbound opportunities, including RFPs, introductions, partnerships, and trigger-based outreach (e.g., new CMOs, leadership changes, M&A activity), with a focus on quality, fit, and conversion

Proactive Outreach & Relationship Building

Orchestrate proactive outreach programs targeting warm relationships, past clients, agency friends, and high-fit prospects

Coordinate leadership participation in outreach, ensuring consistent weekly touchpoints and clear accountability

Manage relationships with agency search consultants as long-term partners—treating them like clients through thoughtful, quarterly engagement

Marketing & Brand Stewardship

Execute RP3’s marketing plan across owned channels—website, social, newsletter, awards, and events

Manage content updates, including case studies, news, capabilities decks, and credentials

Collaborate with creative, strategy, and leadership teams to translate agency thinking into compelling external storytelling

Support awards submissions, agency listings, and reputation-building initiatives

Project & Team Management

Own timelines, workflows, and resource coordination for all marketing and new business initiatives—driving work forward through collaboration rather than dedicated support staff

Manage cross-functional teams—including leadership, strategists, creatives, freelancers, and vendors—to deliver high-quality work on time

Help manage the new business and marketing budget

Outreach Operations (CRM)

Own CRM (ActiveCampaign) as the central system of record for all new business and marketing outreach

Maintain clean, accurate CRM data—including contacts, companies, activity tracking, and pipeline stages

Build dashboards and reports to track outreach performance, engagement, pipeline velocity, and conversion

Ensure CRM usage is consistent across the agency, documenting best practices and workflows

Requirements WHAT YOU BRING

Ownership mindset, accountability, and excitement to learn and grow

A proactive, solutions-oriented mindset with a willingness to wear multiple hats

Bachelor’s degree in Marketing, Communications, or a related field

4–6 years of experience in a fast-paced agency or consultancy environment

Strong new business instincts paired with exceptional organization and follow-through

Great writing, presentation, and storytelling skills

Expert-level Google Slides skills and strong proficiency across Google Workspace

Curiosity and comfort experimenting with AI tools (e.g., ChatGPT, Gemini) to improve research, content, and workflow efficiency

Detail-oriented, deadline-driven, and energized by making complex systems run smoothly

Even-keeled under pressure, with the ability to stay focused, thoughtful, and constructive when things move fast

Experience with CRM-driven outreach and familiarity with Apollo, Winmo, LeadDelta, or similar tools is a plus

Position & Hours This is a full-time position requiring a strong sense of ownership and accountability and a growth mindset. Occasional work outside standard business hours may be required to support pitches, events, or deadlines.

Why RP3? Here’s What We Offer

Hybrid flexibility—work where you work best, with meaningful in-person collaboration

A culture built on curiosity, kindness, accountability, and wildly original thinking

Comprehensive medical, dental, and vision insurance

401(k) with employer match

Inclusive, best-in-class family leave policy

Summer Fridays — we shut down at 2 PM every Friday from Memorial Day to Labor Day

Generous PTO — take the time you need, guilt-free

Karma Days — paid time off to volunteer and give back

Employer-paid short- and long-term disability insurance

Company-paid life insurance and employee assistance program

Voluntary benefits including critical illness, accident, and pet insurance

RP3 is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other legally protected characteristic.

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