Product Marketing Manager Intern (Brand Ads) - 2026 Summer (MBA)
Tik Tok, New York, New York, us, 10261
Responsibilities
Team Introduction: The mission of Brand Innovation team is to help business achieve their true branding goals with flexibility, efficiency, and creativity, while seamlessly marrying TikTok's most compelling user experiences into branding experiences. As the Product Marketing Intern for Brand Innovation, you will be responsible for assisting those who set the go-to-market strategy for TikTok's solutions focused on providing transparency and control as to where branding ads are placed within the For You Feed. You will partner closely with various cross-functional stakeholders in sales, product management, third-party partners, and business marketing. We are looking for talented individuals to join us for an internship in 2026. Internships at our Company aim to offer students industry exposure and hands-on experience. Watch your ambitions become reality as your inspiration brings infinite opportunities at our Company. Internships at TikTok aim to provide students with hands-on experience in developing fundamental skills and exploring potential career paths. A vibrant blend of social events and enriching development workshops will be available for you to explore. Here, you will utilize your knowledge in real-world scenarios while laying a strong foundation for personal and professional growth. It runs for 12 weeks beginning in 2026 . Candidates can apply to a maximum of two positions and will be considered for jobs in the order your apply. The application limits is applicable to TikTok and its affiliates' jobs globally. Applications will be reviewed on a rolling basis. We encourage you to apply as early as possible. Please state your availability clearly in your resume (Start date, End date). Summer Start Dates: May 11th, 2026 May 18th, 2026 May 26th, 2026 June 8th, 2026 June 22nd, 2026 Responsibilities: - As part of the broader brand product team as an Intern, you will partner with Sales and Global Responsibility Marketing to set long-term objectives and develop go-to-market strategies for our suite of brand products. - Help define the global go-to-market strategy for TikTok's market-leading brand innovation ad products, ensuring clear communication of product value propositions to the market - Partner with internal cross-functional teams and external measurement partners, to develop and execute go-to-market plans and create sales enablement content. - Partner closely with the sales team and clients to deeply understand and synthesize market needs and pain points to inform the direction of product development and influence roadmap - Build an understanding of TikTok advertising products and leverage these products to achieve customer goals
Qualifications
Minimum Qualifications: - Currently pursuing an MBA. - 2+ yrs of strategy, consulting or digital ads marketing experience. - 1+ years of experience in the digital advertising industry. - Strong knowledge of sales and marketing processes. - Ability to build strong compelling narratives and ability to simplify marketing messaging to resonate with different audiences. - Must be able to commit to a 12-week full-time work period during Summer 2026. Preferred Qualification: - A fast learner with a good sense of judgment and original thinking. - A commercial mindset with experience building business cases from market research and analysis. - Excellent communication, organizational and analytical skills. By submitting an application for this role, you accept and agree to our global applicant privacy policy, which may be accessed here: https://careers.tiktok.com/legal/privacy
Job Information
[For Pay Transparency]Compensation Description (Hourly) - Campus Intern
The hourly rate range for this position in the selected city is $50- $50.
Benefits may vary depending on the nature of employment and the country work location. Interns have day one access to health insurance, life insurance, wellbeing benefits and more. Interns also receive 10 paid holidays per year and paid sick time (56 hours if hired in first half of year, 40 if hired in second half of year). Interns who are not working 100% remote may also be eligible for housing allowance.
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect - and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok Accommodation
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at
Team Introduction: The mission of Brand Innovation team is to help business achieve their true branding goals with flexibility, efficiency, and creativity, while seamlessly marrying TikTok's most compelling user experiences into branding experiences. As the Product Marketing Intern for Brand Innovation, you will be responsible for assisting those who set the go-to-market strategy for TikTok's solutions focused on providing transparency and control as to where branding ads are placed within the For You Feed. You will partner closely with various cross-functional stakeholders in sales, product management, third-party partners, and business marketing. We are looking for talented individuals to join us for an internship in 2026. Internships at our Company aim to offer students industry exposure and hands-on experience. Watch your ambitions become reality as your inspiration brings infinite opportunities at our Company. Internships at TikTok aim to provide students with hands-on experience in developing fundamental skills and exploring potential career paths. A vibrant blend of social events and enriching development workshops will be available for you to explore. Here, you will utilize your knowledge in real-world scenarios while laying a strong foundation for personal and professional growth. It runs for 12 weeks beginning in 2026 . Candidates can apply to a maximum of two positions and will be considered for jobs in the order your apply. The application limits is applicable to TikTok and its affiliates' jobs globally. Applications will be reviewed on a rolling basis. We encourage you to apply as early as possible. Please state your availability clearly in your resume (Start date, End date). Summer Start Dates: May 11th, 2026 May 18th, 2026 May 26th, 2026 June 8th, 2026 June 22nd, 2026 Responsibilities: - As part of the broader brand product team as an Intern, you will partner with Sales and Global Responsibility Marketing to set long-term objectives and develop go-to-market strategies for our suite of brand products. - Help define the global go-to-market strategy for TikTok's market-leading brand innovation ad products, ensuring clear communication of product value propositions to the market - Partner with internal cross-functional teams and external measurement partners, to develop and execute go-to-market plans and create sales enablement content. - Partner closely with the sales team and clients to deeply understand and synthesize market needs and pain points to inform the direction of product development and influence roadmap - Build an understanding of TikTok advertising products and leverage these products to achieve customer goals
Qualifications
Minimum Qualifications: - Currently pursuing an MBA. - 2+ yrs of strategy, consulting or digital ads marketing experience. - 1+ years of experience in the digital advertising industry. - Strong knowledge of sales and marketing processes. - Ability to build strong compelling narratives and ability to simplify marketing messaging to resonate with different audiences. - Must be able to commit to a 12-week full-time work period during Summer 2026. Preferred Qualification: - A fast learner with a good sense of judgment and original thinking. - A commercial mindset with experience building business cases from market research and analysis. - Excellent communication, organizational and analytical skills. By submitting an application for this role, you accept and agree to our global applicant privacy policy, which may be accessed here: https://careers.tiktok.com/legal/privacy
Job Information
[For Pay Transparency]Compensation Description (Hourly) - Campus Intern
The hourly rate range for this position in the selected city is $50- $50.
Benefits may vary depending on the nature of employment and the country work location. Interns have day one access to health insurance, life insurance, wellbeing benefits and more. Interns also receive 10 paid holidays per year and paid sick time (56 hours if hired in first half of year, 40 if hired in second half of year). Interns who are not working 100% remote may also be eligible for housing allowance.
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect - and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok Accommodation
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at