Logo
job logo

Digital Marketing Specialist

Aramark, Phila, Pennsylvania, United States, 19117

Save Job

Job Description

The Digital Strategy team at Aramark is hiring a Digital Marketing Specialist to support and oversee marketing campaigns and content across platforms including web, email and social media. ?We are looking for a results-driven marketing specialist which requires someone to have experience leading major enterprise projects as well as expertise in digital marketing development and execution.? The person in this role should be comfortable in organizing multiple workstreams while keeping a keen eye towards the final product and effective customer experience and ROI.

Job Responsibilities

Collaborate with external B2B agency and various internal marketing teams on development of B2B content and campaigns and ensure deliverables and timelines are being met

Assist with HubSpot email campaigns which will include audience segmentation and builds, content creation, testing, launch, and execution

Assist with digital advertising campaigns using platforms such as LinkedIn Campaign Manager, including strategy, execution, and reporting

Maintain global Aramark Digital Asset Management platform including product updates, features and assist with governance and training new users

Coordinate content collection and review from various marketing leads

Support website updates by leveraging the content management system (Adobe Experience Manager)

Qualifications

Bachelor's Degree

1-2 years? experience in similar role

Solid understanding of digital marketing

Excellent communicator and creative thinker with strong attention to detail and personal ownership over projects

Strong computer skills in Microsoft Office, including Word, Excel and PowerPoint

Strong organizational and project management skills

Experience using Digital Asset Management tools such as Bynder

Experience using design tools such as Canva or Adobe Express

Experience with CRM tools such as HubSpot and Salesforce

Demonstrated personal record of success and effective performance

Must have excellent interpersonal skills and follow-up skills

Comfortable with learning new technologies and systems

Experience in website content management systems, Google Analytics, and/or image editing software a plus.

About Aramark

Our Mission

Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet.

At Aramark, we believe that every employee should enjoy equal employment opportunity and be free to participate in all aspects of the company. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status or other characteristics protected by applicable law.

About Aramark

The people of Aramark proudly serve millions of guests every day through food and facilities in 15 countries around the world. Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. We believe a career should develop your talents, fuel your passions, and empower your professional growth. So, no matter what you're pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is helping you reach your full potential. Learn more about working here at http://www.aramarkcareers.com or connect with us on Facebook , Instagram and Twitter .