Digital Marketing Specialist (SEO, SEM, Content)

# Digital Marketing Specialist (SEO, SEM, Content)## Abacus Business Computer LLC**Location**New York, NY, United States**Salary**$58,000-$90,000 per year USD**Experience**1-3 yrs**Job Type**Full Time**Date Posted**February 9, 2026---**Abacus Business Computer** (abcPOS) is a New York City-based technology company specializing in comprehensive point-of-sale (POS) systems and integrated payment solutions. With over 30 years of industry expertise, abcPOS offers an all-in-one platform that combines POS systems, merchant services, and growth-focused marketing tools.Serving more than 6,000 businesses and supporting over 40,000 devices, abcPOS empowers a diverse customer base — from restaurants and retail stores to e-commerce ventures, franchises, and international enterprises — with scalable, reliable, and innovative business solutions.### **What We Looking For:**We’re seeking a **Digital Marketing Specialist** with strong skills in **SEO, SEM, and content creation for the hospitality industry** to lead our online growth efforts.### **Responsibilities include:*** Creating and executing SEO strategies and PPC campaigns.* Writing engaging, restaurant-focused content for all digital channels.* Using data and analytics to improve campaign performance.* Managing retargeting strategies to boost conversions.* Collaborating with our external agency on technical SEO.* Working with Sales and Business Development to generate leads through **video marketing, email campaigns, and digital ads**.This role is perfect for someone who’s creative, data-driven, and passionate about digital marketing in the food and hospitality space.### **Required Skills*** **2+ years of digital marketing** **experience**.* **Strong SEO expertise**: technical SEO, content optimization, and link building.* **Deep paid search (PPC) knowledge**: Google Ads & Meta Ads.* **Creative Suite proficiency**: Canva, Adobe (InDesign, Illustrator, Premiere Pro).* Experience with **HubSpot & Salesforce**.* **Fluent in Mandarin (Chinese) and English**.* **Exceptional communication skills** (written & verbal).* **Strong multitasking & time management**—ability to handle multiple projects.* **Collaborative mindset**—aligning digital marketing efforts with business goals.### **Preferred Qualifications*** **Hospitality industry digital marketing experience**.* **Multi-channel expertise:*** Mobile marketing* Email marketing* Pay-per-click (PPC) marketing* Social media marketing* Content marketing* Search engine optimization (SEO)### *Related*### How to Apply for this SEO Job**Posted In**

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