Digital Marketing Specialist (Search & AI) - MN
ChatGPT Jobs, Saint Paul, Minnesota, United States, 55199
Digital Marketing Specialist (Search & AI) – MN
All Energy Solar, Inc is seeking a Digital Marketing Specialist - Search & AI to join our team. In this role, you'll help drive high-quality traffic and conversions through paid and organic search campaigns, with a strong emphasis on Google Ads. You'll work closely with internal teams and external partners to align strategy, create compelling content, ensure accurate targeting, and track performance to optimize results. Company:
All Energy Solar, Inc Location:
Saint Paul, MN (On-site) Salary:
$55,000 - $65,000 per year Employment Type:
Full-time Benefits:
Medical, Dental, Vision, Retirement, PTO, 6 paid holidays + 1 floating holiday, 401K with company match, discretionary profit-sharing bonus, free employee assistance plan, company-provided training and continuing education. Posted:
26 days ago Responsibilities & Essential Functions
Strategize, develop, and execute integrated paid and organic search marketing campaigns. Conduct keyword research, audience targeting, and A/B testing. Monitor search trends and platform algorithm changes, including the impact of AI. Enhance All Energy Solar's visibility and brand reputation within AI-powered platforms. Track and report key performance indicators (KPIs). Maintain performance dashboards and present data-driven insights. Analyze market trends and competitive landscapes. Leverage automation and AI tools for data analysis, bid management, and campaign forecasting. Collaborate with internal teams to create and refine ad copy and landing pages. Ensure campaign accuracy and effectiveness. Stay current on digital marketing innovations and best practices. Other duties as assigned by management. Skills / Qualifications
Experience: 3+ years in digital marketing, SEM, SEO, or related field; solar industry experience preferred. Technical Proficiency: Google Ads, web analytics (e.g., Google Analytics), and keyword tools; SEO/SEM strategy, platforms, and best practices; Google Suite; familiarity with CRM and CMS systems such as HubSpot and WordPress preferred; experience with AI-enhanced SEM tools preferred; successful experience with CRM software and sales analytics tools preferred. Core Skills: Strong understanding of SEO/SEM, excellent organizational skills, ability to meet deadlines, strong communication skills. Physical Requirements: Prolonged sitting, ability to lift up to 15 pounds, ability to type at least 50 words per minute. Compensation
Salary: $55,000 - $65,000 per year. Hybrid: Eligible for a combination of in-office and remote work. Schedule: Monday - Friday, 8:00 AM - 5:00 PM (flexible with potential for additional hours). Benefits: PTO, 6 paid holidays + 1 floating holiday, dental & vision insurance, health insurance, 401K with company match, discretionary profit-sharing bonus, free employee assistance plan, company-provided training and continuing education.
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All Energy Solar, Inc is seeking a Digital Marketing Specialist - Search & AI to join our team. In this role, you'll help drive high-quality traffic and conversions through paid and organic search campaigns, with a strong emphasis on Google Ads. You'll work closely with internal teams and external partners to align strategy, create compelling content, ensure accurate targeting, and track performance to optimize results. Company:
All Energy Solar, Inc Location:
Saint Paul, MN (On-site) Salary:
$55,000 - $65,000 per year Employment Type:
Full-time Benefits:
Medical, Dental, Vision, Retirement, PTO, 6 paid holidays + 1 floating holiday, 401K with company match, discretionary profit-sharing bonus, free employee assistance plan, company-provided training and continuing education. Posted:
26 days ago Responsibilities & Essential Functions
Strategize, develop, and execute integrated paid and organic search marketing campaigns. Conduct keyword research, audience targeting, and A/B testing. Monitor search trends and platform algorithm changes, including the impact of AI. Enhance All Energy Solar's visibility and brand reputation within AI-powered platforms. Track and report key performance indicators (KPIs). Maintain performance dashboards and present data-driven insights. Analyze market trends and competitive landscapes. Leverage automation and AI tools for data analysis, bid management, and campaign forecasting. Collaborate with internal teams to create and refine ad copy and landing pages. Ensure campaign accuracy and effectiveness. Stay current on digital marketing innovations and best practices. Other duties as assigned by management. Skills / Qualifications
Experience: 3+ years in digital marketing, SEM, SEO, or related field; solar industry experience preferred. Technical Proficiency: Google Ads, web analytics (e.g., Google Analytics), and keyword tools; SEO/SEM strategy, platforms, and best practices; Google Suite; familiarity with CRM and CMS systems such as HubSpot and WordPress preferred; experience with AI-enhanced SEM tools preferred; successful experience with CRM software and sales analytics tools preferred. Core Skills: Strong understanding of SEO/SEM, excellent organizational skills, ability to meet deadlines, strong communication skills. Physical Requirements: Prolonged sitting, ability to lift up to 15 pounds, ability to type at least 50 words per minute. Compensation
Salary: $55,000 - $65,000 per year. Hybrid: Eligible for a combination of in-office and remote work. Schedule: Monday - Friday, 8:00 AM - 5:00 PM (flexible with potential for additional hours). Benefits: PTO, 6 paid holidays + 1 floating holiday, dental & vision insurance, health insurance, 401K with company match, discretionary profit-sharing bonus, free employee assistance plan, company-provided training and continuing education.
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