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Social Media Coordinator and Content Creator

Girl Tribe Co., Charlotte, North Carolina, United States, 28245

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Social Media Content Creator (Full-Time, In-Office) Location: Charlotte, NC

Type: Full-Time, In-Office

Girl Tribe Co. is looking for a creative, trend-obsessed Social Media Content Creator to join our in-house team. This role is hands‑on, fast‑paced, and ideal for someone who lives and breathes TikTok, Instagram, and social‑first storytelling. This position is both

creative and performance‑driven —content is expected to

engage, convert, drive traffic, and generate revenue , while also strengthening our brand community.

You will work

directly with the co‑founders and in‑house designers , playing a key role in shaping how Girl Tribe shows up online every day.

What You’ll Do

Create, film, and edit short‑form content for

TikTok, Instagram, and Facebook

designed to

drive sales and revenue

Develop creative for

Facebook and Instagram ads , including UGC‑style, direct‑response, and conversion‑focused content

Collaborate closely with

co‑founders and designers

to translate product, campaigns, and brand vision into high‑performing social content

Concept and execute content for

product launches, promotions, and seasonal campaigns

Track performance and optimize content based on

engagement, traffic, and conversion data

Stay ahead of trends, sounds, memes, and platform updates—adapting them to feel authentic, on‑brand, and revenue‑focused

Assist with

influencer outreach, gifting, coordination, and content usage

for organic and paid channels

Actively

engage with and cultivate the Girl Tribe community

through comments, DMs, and interactive content

Capture behind‑the‑scenes, lifestyle, and in‑office content that strengthens brand storytelling and connection

Maintain content calendars and ensure consistent execution across platforms

Who You Are

A creator who understands how

engaging content and strong community drive sales

Comfortable balancing creativity, strategy, and conversion

Confident on camera and skilled behind it

Collaborative and excited to work directly with founders and designers

Data‑aware, organized, and thrives in a fast‑paced environment

Passionate about women‑owned brands, pop culture, licensed products, and community‑building

Requirements

1–3 years of experience creating social content with

measurable results

Experience creating content for

paid social ads

and revenue‑driving campaigns

Strong video editing skills (CapCut, Adobe Premiere, Final Cut, or similar)

Familiarity with influencer marketing, UGC, and community management is a plus

Available to work

full‑time, in‑office

To Apply

Portfolio or links to past content creation work required

(social handles, videos, or campaigns)

Applicants must be

available to begin interviews the last week of February

Target

start date: March 2026

Please submit your resume along with your portfolio or social links showcasing content that has driven

engagement, community growth, and sales .

Company Description Girl Tribe Co. is a vibrant graphic t-shirt brand that was founded by Carrie Barker and Sarah Baucom in Charlotte, North Carolina, in 2014. The brand is known for its fun and empowering designs that celebrate individuality and community. Girl Tribe Co. is committed to supporting and uplifting women through its unique products and creative initiatives. The brand fosters a collaborative and energetic culture that inspires its team and customer base alike.

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