*** This is a Confidential Posting****
Compensation:
$95,000-$110,000 base salary + performance-based bonus
Our client is a
well-established, year-round, full-service destination resort & conference center
located in the scenic
Catskill Mountains of New York . The property caters to
families, leisure travelers, corporate groups, associations, weddings, reunions, and social events
with a strong repeat-guest base and group business mix.
The resort offers: On-site amenities
including golf, indoor and outdoor pools, spa services, fitness center, bowling, indoor fun park, go-karts and more Flexible meeting and exhibit space , ideal for conferences, retreats, and special events Multiple dining options and nightly entertainment, creating a true destination experience for guests Why This Role?
Lead sales for a
destination resort & conference center
with significant meeting space and amenities - a true platform for a driven sales leader. The chance to
shape strategy, team, and culture
rather than just "inherit a system." Work closely with an engaged ownership/leadership team that values
results, transparency, and guest-centric decision making . Live and work in the
Catskill Mountains
with access to year-round outdoor recreation, while still within reach of major Northeast metros. The Opportunity
Our partner client is seeking a
hands-on, strategic Director of Sales
to own the
total commercial sales strategy
and drive revenue growth across:
Group and conference business Social events and weddings Leisure/wholesale/OTA and transient segments Corporate and association meetings You'll be the
chief architect of the sales engine
- setting the vision, building the plan, coaching the team, and partnering closely with Operations, Revenue Management, and Marketing to maximize RevPAR, total resort revenue, and market share.
This role is ideal for a
high-energy hospitality sales leader
who loves being on property, building relationships, and closing business.
Key Responsibilities
Sales Leadership & Strategy
Develop and execute an
annual sales and marketing plan
aligned with ownership's financial goals and the resort's positioning. Lead, coach, and develop a small but high-performing sales team (and/or sales support roles), creating a culture of accountability, proactivity, and results. Analyze market trends, comp set performance, and demand drivers to identify new opportunities in
corporate, association, SMERF, and leisure
segments. Business Development & Account Management
Personally own and grow
key accounts and high-value group relationships
(corporate, association, tour & travel, affinity groups, etc.). Proactively source and close
new group and conference business
through direct prospecting, agencies, CVB/DMO relationships, and trade shows. Build strong relationships with meeting planners and decision-makers; conduct on-site site tours and FAMs that showcase the resort's meeting space, amenities, and experiences. Develop and maintain robust
pipeline management and forecasting practices , ensuring visibility for ownership and operations. Collaboration & Execution
Work closely with the
General Manager and Operations leadership
to ensure sales commitments align with operational capabilities and guest experience standards. Partner with Marketing to align messaging, digital presence, and campaigns with target segments (e.g., "resort conference center in the Catskills," "family-friendly resort with meeting space"). Ensure seamless handoff from sales to event and operations teams to deliver on promises and drive repeat and referral business. Represent the property at
industry events, trade shows, and networking functions
as a brand ambassador (while maintaining external confidentiality as needed). Performance Management & Reporting
Establish clear
KPIs and performance dashboards
(e.g., group pace, account growth, close ratios, channel mix). Produce timely
weekly, monthly, and quarterly sales reports
and forecasts for ownership and management. Continuously refine sales processes, tools, and collateral to improve efficiency and conversion. Ideal Candidate Profile
5-8+ years of progressive sales experience
in hospitality, with at least
3+ years in a sales leadership role
(e.g., DOS, ADOS, Senior Sales Manager) at a
resort, conference center, or full-service hotel . Proven track record of
driving group and conference revenue , ideally with experience selling
meeting space plus resort amenities
in a regional or drive-to market. Strong
hunter mentality
combined with the ability to strategically manage and grow key accounts. Comfort working in a
hands-on, on-property environment
where you're visible, accessible, and collaborative with operations. Data-driven mindset with proficiency in
hotel sales systems/CRMs
and standard reporting practices. Excellent communication, presentation, and negotiation skills; credible with meeting planners, corporate stakeholders, and ownership. Familiarity with the
Northeast/Mid-Atlantic group and leisure markets
is a plus. Why This Role?
Lead sales for a
destination resort & conference center
with significant meeting space and amenities - a true platform for a driven sales leader. The chance to
shape strategy, team, and culture
rather than just "inherit a system." Work closely with an engaged ownership/leadership team that values
results, transparency, and guest-centric decision making . Live and work in the
Catskill Mountains
with access to year-round outdoor recreation, while still within reach of major Northeast metros.
All inquiries and candidate information will be treated with the
strictest confidentiality . References will
not
be contacted without prior permission.
Compensation:
$95,000-$110,000 base salary + performance-based bonus
Our client is a
well-established, year-round, full-service destination resort & conference center
located in the scenic
Catskill Mountains of New York . The property caters to
families, leisure travelers, corporate groups, associations, weddings, reunions, and social events
with a strong repeat-guest base and group business mix.
The resort offers: On-site amenities
including golf, indoor and outdoor pools, spa services, fitness center, bowling, indoor fun park, go-karts and more Flexible meeting and exhibit space , ideal for conferences, retreats, and special events Multiple dining options and nightly entertainment, creating a true destination experience for guests Why This Role?
Lead sales for a
destination resort & conference center
with significant meeting space and amenities - a true platform for a driven sales leader. The chance to
shape strategy, team, and culture
rather than just "inherit a system." Work closely with an engaged ownership/leadership team that values
results, transparency, and guest-centric decision making . Live and work in the
Catskill Mountains
with access to year-round outdoor recreation, while still within reach of major Northeast metros. The Opportunity
Our partner client is seeking a
hands-on, strategic Director of Sales
to own the
total commercial sales strategy
and drive revenue growth across:
Group and conference business Social events and weddings Leisure/wholesale/OTA and transient segments Corporate and association meetings You'll be the
chief architect of the sales engine
- setting the vision, building the plan, coaching the team, and partnering closely with Operations, Revenue Management, and Marketing to maximize RevPAR, total resort revenue, and market share.
This role is ideal for a
high-energy hospitality sales leader
who loves being on property, building relationships, and closing business.
Key Responsibilities
Sales Leadership & Strategy
Develop and execute an
annual sales and marketing plan
aligned with ownership's financial goals and the resort's positioning. Lead, coach, and develop a small but high-performing sales team (and/or sales support roles), creating a culture of accountability, proactivity, and results. Analyze market trends, comp set performance, and demand drivers to identify new opportunities in
corporate, association, SMERF, and leisure
segments. Business Development & Account Management
Personally own and grow
key accounts and high-value group relationships
(corporate, association, tour & travel, affinity groups, etc.). Proactively source and close
new group and conference business
through direct prospecting, agencies, CVB/DMO relationships, and trade shows. Build strong relationships with meeting planners and decision-makers; conduct on-site site tours and FAMs that showcase the resort's meeting space, amenities, and experiences. Develop and maintain robust
pipeline management and forecasting practices , ensuring visibility for ownership and operations. Collaboration & Execution
Work closely with the
General Manager and Operations leadership
to ensure sales commitments align with operational capabilities and guest experience standards. Partner with Marketing to align messaging, digital presence, and campaigns with target segments (e.g., "resort conference center in the Catskills," "family-friendly resort with meeting space"). Ensure seamless handoff from sales to event and operations teams to deliver on promises and drive repeat and referral business. Represent the property at
industry events, trade shows, and networking functions
as a brand ambassador (while maintaining external confidentiality as needed). Performance Management & Reporting
Establish clear
KPIs and performance dashboards
(e.g., group pace, account growth, close ratios, channel mix). Produce timely
weekly, monthly, and quarterly sales reports
and forecasts for ownership and management. Continuously refine sales processes, tools, and collateral to improve efficiency and conversion. Ideal Candidate Profile
5-8+ years of progressive sales experience
in hospitality, with at least
3+ years in a sales leadership role
(e.g., DOS, ADOS, Senior Sales Manager) at a
resort, conference center, or full-service hotel . Proven track record of
driving group and conference revenue , ideally with experience selling
meeting space plus resort amenities
in a regional or drive-to market. Strong
hunter mentality
combined with the ability to strategically manage and grow key accounts. Comfort working in a
hands-on, on-property environment
where you're visible, accessible, and collaborative with operations. Data-driven mindset with proficiency in
hotel sales systems/CRMs
and standard reporting practices. Excellent communication, presentation, and negotiation skills; credible with meeting planners, corporate stakeholders, and ownership. Familiarity with the
Northeast/Mid-Atlantic group and leisure markets
is a plus. Why This Role?
Lead sales for a
destination resort & conference center
with significant meeting space and amenities - a true platform for a driven sales leader. The chance to
shape strategy, team, and culture
rather than just "inherit a system." Work closely with an engaged ownership/leadership team that values
results, transparency, and guest-centric decision making . Live and work in the
Catskill Mountains
with access to year-round outdoor recreation, while still within reach of major Northeast metros.
All inquiries and candidate information will be treated with the
strictest confidentiality . References will
not
be contacted without prior permission.