Vapi (/ˈwɑːpi/):
We’re creating the shift to voice as humanity’s default interface.
We’re the most configurable platform for deploying voice agents.
We’re grown to 400,000 developers in 20 months, adding 2,000+ every day.
Try talking to Vapi now!
Why We’re Hiring This Role:
As adoption accelerates, we need strong product marketing leadership to sharpen positioning and drive platform usage.
We are building for developers and enterprises, and clear messaging across both audiences is critical.
This role will define how Vapi tells its story, launches innovation, and converts developer momentum into revenue growth.
What You’ll Do:
30 Day :
Deeply understand Vapi’s platform capabilities, ICP segments, and competitive landscape.
Audit current messaging, positioning, and launch processes.
Meet with Product, Sales, Developer Relations, and Customer Success to align on growth priorities.
Identify immediate messaging gaps and quick wins.
60 Day :
Develop refined positioning and messaging frameworks for developers and enterprise buyers.
Lead planning and execution of upcoming product launches and feature releases.
Launch multi-channel campaigns driving awareness, engagement, and sign-ups.
Establish clear KPIs across adoption, conversion, and pipeline influence.
90 Day :
Own end‑to‑end GTM for major product launches.
Deliver measurable lift in developer adoption and enterprise engagement.
Build scalable messaging playbooks and repeatable launch frameworks.
Act as the voice of the customer, influencing roadmap and messaging with data‑driven insights.
Who You Are:
3+ years of experience in product marketing, ideally within B2D or developer‑focused technology companies.
Experience marketing developer tools, APIs, or platform products.
Exceptional storyteller capable of translating complex technical concepts into clear, compelling messaging.
Proven experience launching products or features in fast‑paced environments.
Strong understanding of developer ecosystems and multi‑stakeholder GTM strategies.
Data‑driven with experience using tools such as PostHog, Amplitude, Google Analytics, HubSpot, or similar.
Self‑starter who thrives in ambiguity and takes ownership in early‑stage environments.
Bonus: Experience in voice technology, AI/ML, or SaaS platforms targeting developers and enterprises.
Why Vapi:
Generational impact : Build human interface for every business.
Ownership culture : 90% of company is previous founders.
Kind team : The founders Jordan and Nikhil are Canadians.
Tier‑1 Investors : YC, KP seed, Bessemer series A.
What We Offer:
Real stake : We offer competitive salary and excellent equity ownership.
Comprehensive health coverage : medical, dental, and vision plans.
Team love : We love hanging out and do quarterly offsites.
Flexible time off : take what you need.
More: catered meals and transportation, gym & coaching stipends!
#J-18808-Ljbffr
We’re creating the shift to voice as humanity’s default interface.
We’re the most configurable platform for deploying voice agents.
We’re grown to 400,000 developers in 20 months, adding 2,000+ every day.
Try talking to Vapi now!
Why We’re Hiring This Role:
As adoption accelerates, we need strong product marketing leadership to sharpen positioning and drive platform usage.
We are building for developers and enterprises, and clear messaging across both audiences is critical.
This role will define how Vapi tells its story, launches innovation, and converts developer momentum into revenue growth.
What You’ll Do:
30 Day :
Deeply understand Vapi’s platform capabilities, ICP segments, and competitive landscape.
Audit current messaging, positioning, and launch processes.
Meet with Product, Sales, Developer Relations, and Customer Success to align on growth priorities.
Identify immediate messaging gaps and quick wins.
60 Day :
Develop refined positioning and messaging frameworks for developers and enterprise buyers.
Lead planning and execution of upcoming product launches and feature releases.
Launch multi-channel campaigns driving awareness, engagement, and sign-ups.
Establish clear KPIs across adoption, conversion, and pipeline influence.
90 Day :
Own end‑to‑end GTM for major product launches.
Deliver measurable lift in developer adoption and enterprise engagement.
Build scalable messaging playbooks and repeatable launch frameworks.
Act as the voice of the customer, influencing roadmap and messaging with data‑driven insights.
Who You Are:
3+ years of experience in product marketing, ideally within B2D or developer‑focused technology companies.
Experience marketing developer tools, APIs, or platform products.
Exceptional storyteller capable of translating complex technical concepts into clear, compelling messaging.
Proven experience launching products or features in fast‑paced environments.
Strong understanding of developer ecosystems and multi‑stakeholder GTM strategies.
Data‑driven with experience using tools such as PostHog, Amplitude, Google Analytics, HubSpot, or similar.
Self‑starter who thrives in ambiguity and takes ownership in early‑stage environments.
Bonus: Experience in voice technology, AI/ML, or SaaS platforms targeting developers and enterprises.
Why Vapi:
Generational impact : Build human interface for every business.
Ownership culture : 90% of company is previous founders.
Kind team : The founders Jordan and Nikhil are Canadians.
Tier‑1 Investors : YC, KP seed, Bessemer series A.
What We Offer:
Real stake : We offer competitive salary and excellent equity ownership.
Comprehensive health coverage : medical, dental, and vision plans.
Team love : We love hanging out and do quarterly offsites.
Flexible time off : take what you need.
More: catered meals and transportation, gym & coaching stipends!
#J-18808-Ljbffr