
DTC Channel Activation Lead – Brand House
Under Armour, Inc., Richmond, Virginia, United States, 23214
A leading athletic brand is seeking a Lead, Channel Activation to drive retail KPIs and own the activation planning for in-store experiences. This role requires 6-8 years in retail marketing, exceptional project management skills, and a data-driven mindset. Successful candidates will need strong collaboration abilities and insights into consumer engagement strategies, ensuring alignment with brand goals and seasonal business objectives. The position follows a hybrid work schedule and offers competitive compensation.
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