Overview
The Marketing Presales Specialist
plays a critical role in driving sales growth by proactively leading presales initiatives. This position focuses on qualifying digital marketing generated leads and targeted accounts to ensure high-quality opportunities for the sales team. The specialist will build rapport with potential and existing customers, assess lead readiness, and collaborate closely with territory sales representatives to advance opportunities through the pipeline. This role requires a candidate with a history of continuous improvement and the ability to use critical thinking skills to evaluate the quality of a lead and grow the lead into an opportunity.
Responsibilities
Evaluate and qualify inbound leads generated through digital marketing campaigns for dental implants and digital dentistry solutions, ensuring alignment with target customer profiles and readiness for sales engagement.
Initiate prospecting actions including discovery calls, opportunity creation, drafting quotes or proposals, and supporting renewals.
Make outbound calls and send follow-up emails to schedule product and software demos for qualified prospects.
Contact and qualify leads in CRM, convert them into opportunities, and document all activities accurately throughout the sales funnel.
Use Showpad and other sales enablement tools to nurture leads that are not immediately ready to purchase, ensuring ongoing engagement.
Maintain regular communication with Territory Sales Managers, providing daily updates on opportunities created and progress within the pipeline.
Track lead qualification metrics, demo conversion rates, and campaign performance; provide actionable feedback to marketing teams to improve lead quality and campaign effectiveness.
Develop in-depth knowledge of Nobel Biocare’s dental implant systems, digital dentistry workflows, capital equipment solutions, and regen and prosthetic product portfolios to confidently answer technical questions.
Understand competitive advantages of Nobel Biocare solutions and support sales teams throughout the buyer’s journey with relevant insights.
Make sound decisions under pressure, adapt to changing priorities, and maintain flexibility in a dynamic work environment.
Quickly learn and understand technical concepts related to dental implant planning software, scanners, and digital workflows.
Provide ad hoc and recurring reports on lead status, conversion metrics, and presales activities.
Perform related projects and tasks as directed to support presales and marketing initiatives.
Qualifications / Requirements
Bachelor's degree required
3+ years’ experience in presales, lead qualification, or inside sales; 1+ year in the dental or medical device industry is a plus
Familiarity with CRM and digital marketing lead funnels
Highly organized, proactive, and results-driven.
Advanced knowledge of Microsoft Office
Must work standard business operating hours and be flexible across time zone needs. This position requires someone in office 4 days per week (Brea, CA)
Excellent verbal and written communication skills are needed to communicate with prospects, customers, dealers, technicians, sales and marketing teams.
Superior time management skills are essential to meet goal expectations with excellence in accuracy and attention to detail.
Compensation $69,600 - $103,000
Actual compensation packages take into account a wide range of factors that are unique to each candidate, including geographic location, skill sets, relevant education and certifications, depth of experience, performance, and other business and organizational needs. The disclosed reasonable estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Envista, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. The total compensation package for this position may also include an annual performance bonus, medical/dental/vision benefits, 401K match, and/or other applicable compensation plans.
Operating Company Nobel Biocare
Envista and all Envista Companies are equal opportunity employers that evaluate qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. The “EEO is the Law” poster is available at: http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf.
Envista and its family of companies (Envista) will not accept unsolicited resumes from any source other than directly from a candidate. Envista will consider unsolicited referrals and/or resumes submitted by vendors such as search firms, staffing agencies, professional recruiters, fee-based referral services and recruiting agencies (Agency) to have been referred by the Agency free of charge and Envista will not pay a fee for any placement resulting from the receipt such unsolicited resumes. An Agency must obtain advance written approval from Envista's internal Talent Acquisition or Human Resources team to submit resumes, and then only in conjunction with a valid fully-executed contract approved by the Global Talent Acquisition leader and in response to a specific job opening. Envista will not pay a fee to any Agency that does not have such agreement and written approval in place.
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plays a critical role in driving sales growth by proactively leading presales initiatives. This position focuses on qualifying digital marketing generated leads and targeted accounts to ensure high-quality opportunities for the sales team. The specialist will build rapport with potential and existing customers, assess lead readiness, and collaborate closely with territory sales representatives to advance opportunities through the pipeline. This role requires a candidate with a history of continuous improvement and the ability to use critical thinking skills to evaluate the quality of a lead and grow the lead into an opportunity.
Responsibilities
Evaluate and qualify inbound leads generated through digital marketing campaigns for dental implants and digital dentistry solutions, ensuring alignment with target customer profiles and readiness for sales engagement.
Initiate prospecting actions including discovery calls, opportunity creation, drafting quotes or proposals, and supporting renewals.
Make outbound calls and send follow-up emails to schedule product and software demos for qualified prospects.
Contact and qualify leads in CRM, convert them into opportunities, and document all activities accurately throughout the sales funnel.
Use Showpad and other sales enablement tools to nurture leads that are not immediately ready to purchase, ensuring ongoing engagement.
Maintain regular communication with Territory Sales Managers, providing daily updates on opportunities created and progress within the pipeline.
Track lead qualification metrics, demo conversion rates, and campaign performance; provide actionable feedback to marketing teams to improve lead quality and campaign effectiveness.
Develop in-depth knowledge of Nobel Biocare’s dental implant systems, digital dentistry workflows, capital equipment solutions, and regen and prosthetic product portfolios to confidently answer technical questions.
Understand competitive advantages of Nobel Biocare solutions and support sales teams throughout the buyer’s journey with relevant insights.
Make sound decisions under pressure, adapt to changing priorities, and maintain flexibility in a dynamic work environment.
Quickly learn and understand technical concepts related to dental implant planning software, scanners, and digital workflows.
Provide ad hoc and recurring reports on lead status, conversion metrics, and presales activities.
Perform related projects and tasks as directed to support presales and marketing initiatives.
Qualifications / Requirements
Bachelor's degree required
3+ years’ experience in presales, lead qualification, or inside sales; 1+ year in the dental or medical device industry is a plus
Familiarity with CRM and digital marketing lead funnels
Highly organized, proactive, and results-driven.
Advanced knowledge of Microsoft Office
Must work standard business operating hours and be flexible across time zone needs. This position requires someone in office 4 days per week (Brea, CA)
Excellent verbal and written communication skills are needed to communicate with prospects, customers, dealers, technicians, sales and marketing teams.
Superior time management skills are essential to meet goal expectations with excellence in accuracy and attention to detail.
Compensation $69,600 - $103,000
Actual compensation packages take into account a wide range of factors that are unique to each candidate, including geographic location, skill sets, relevant education and certifications, depth of experience, performance, and other business and organizational needs. The disclosed reasonable estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Envista, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. The total compensation package for this position may also include an annual performance bonus, medical/dental/vision benefits, 401K match, and/or other applicable compensation plans.
Operating Company Nobel Biocare
Envista and all Envista Companies are equal opportunity employers that evaluate qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. The “EEO is the Law” poster is available at: http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf.
Envista and its family of companies (Envista) will not accept unsolicited resumes from any source other than directly from a candidate. Envista will consider unsolicited referrals and/or resumes submitted by vendors such as search firms, staffing agencies, professional recruiters, fee-based referral services and recruiting agencies (Agency) to have been referred by the Agency free of charge and Envista will not pay a fee for any placement resulting from the receipt such unsolicited resumes. An Agency must obtain advance written approval from Envista's internal Talent Acquisition or Human Resources team to submit resumes, and then only in conjunction with a valid fully-executed contract approved by the Global Talent Acquisition leader and in response to a specific job opening. Envista will not pay a fee to any Agency that does not have such agreement and written approval in place.
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