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Regional Sales Manager

Telestream, Idaho Falls, Idaho, United States, 83401

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Regional Sales Manager - Midwest & Channel (Remote with Travel) Location: Travel within the Midwest Region (UT, CO, AZ, NV, ID, MT, WY)

About Telestream Telestream sits at the intersection of media, cloud, and automation—powering the workflows behind the world's most important video content. As the industry shifts from legacy infrastructure to cloud-based platforms, Telestream is evolving from a collection of best-in-class tools to an integrated, scalable video platform.

Role Overview Telestream is seeking a high-impact Regional Sales Manager (RSM) to accelerate revenue growth across the Mountain West territory through a dual-route-to-market strategy: channel‑led scale and direct enterprise engagement.

This role is designed for a seller who can operate at two levels simultaneously;

Strategic builder of a high-performing partner ecosystem

Hands‑on enterprise seller driving complex, multi‑stakeholder deals

The RSM will serve as a critical connector between Telestream's product portfolio (Workflow, Measurement, and Professional Tools), our channel partners, and regional customers—translating technical capabilities into business outcomes across media, broadcast, sports, government, and enterprise video workflows.

Success in this role requires strong commercial instincts, technical fluency in video and cloud workflows, and the ability to orchestrate partners, internal teams, and customers through long‑cycle, solution‑oriented sales.

In this role, you will:

Shape how Telestream scales through partners and enterprise customers

Influence the future of video workflows across industries

Operate with autonomy while collaborating with a deeply technical, high-performing team

Play a visible role in Telestream's next phase of growth

Key Outcomes & Impact In the first 12‑18 months, the RSM will:

Expand and activate a scalable channel footprint across the Mountain West

Increase qualified pipeline through partner and direct motions

Drive net‑new ARR and expansion revenue across key accounts

Strengthen Telestream's presence as a strategic platform partner—not just a point solution vendor

Improve forecast accuracy and deal velocity within the region

Core Responsibilities Channel Strategy & Partner Ecosystem Leadership (≈60%)

Build and scale regional partner leverage

Develop and execute a territory‑specific channel strategy aligned to Telestream's GTM priorities

Identify gaps in coverage across verticals (broadcast, sports, enterprise, public sector, education) and recruit new VARs, SIs, and technology partners

Enablement & Co‑selling

Leverage internal resources to train partners on Telestream's portfolio and value propositions across Workflow, Measurement, and Professional Tools

Co‑develop account plans, joint pipeline, and solution positioning with top-performing partners

Act as a trusted advisor to partner sales teams, supporting complex deal strategy and technical alignment

Partner performance management

Establish measurable goals for pipeline creation, win rates, and revenue contribution

Prioritize investment in high‑impact partners while rationalizing underperforming relationships

Direct Regional Sales & Strategic Account Development (≈40%)

Enterprise selling

Manage and expand a targeted set of high‑value direct accounts and opportunities

Lead complex, consultative sales cycles involving technical stakeholders, procurement, and executive sponsors

Solution Orchestration

Position Telestream as a platform partner across end‑to‑end video workflows, including ingest, file based media processing and QC, distribution, monitoring, and live production

Collaborate with Solutions Engineering, Product Management, and Customer Success to shape differentiated proposals

Pipeline and Forecasting Discipline

Maintain accurate 30/60/90‑day forecasts in Salesforce

Drive consistent pipeline generation and progression aligned to quarterly and annual targets

Cross‑Functional Leadership

Partner closely with Solutions Engineering, Channel Enablement, Customer Success, Renewals, and Professional Services to ensure seamless handoffs and lifecycle expansion

Provide market feedback to Product and Marketing on regional trends, competitive dynamics, and emerging customer needs

Represent Telestream at industry events (e.g., NAB, regional trade shows, partner forums)

Requirements

5‑10+ years of B2B technology sales, ideally in Media & Entertainment, Video Infrastructure, SaaS, or adjacent enterprise technology

Demonstrated success in a hybrid Channel + Direct sales model

Track record of closing complex, multi‑year, multi‑product deals

Technical & Market Fluency

Working knowledge of content supply chain workflows, cloud architectures, transcoding, QC, streaming, and automation

Ability to translate technical capabilities into business value for non‑technical stakeholders

Commercial & Strategic Skills

Strong territory planning, partner leverage, and account strategy capabilities

Comfortable operating in ambiguity and building structure in evolving markets

Executive presence with customers, partners, and internal stakeholders

Territory & Travel

Deep familiarity with the Mountain West market; existing partner or customer relationships are a strong plus

Willingness to travel up to :40% within the United States

Benefits Perks That Power Your Life

Day‑one medical, dental & vision coverage

100% company‑paid life + disability insurance

401(k) with a sweet company match (up to 8%)

Quarterly HSA boosts & flexible spending accounts

Flexible time off (salaried) or PTO (hourly) + generous paid holidays

Pet insurance (yes, your dog gets benefits too)

Legal plan + extras like accident & critical illness coverage

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