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Media Buyer (Paid Search & Social)

Empowered Staffing, Morton Grove, Illinois, United States, 60053

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Empowered Staffing is partnered with an established eCommerce direct-to-consumer brand looking to hire a

Media Buyer (Paid Search & Social)

who will own hands‑on execution across Google Ads and Meta Ads. This is a high‑impact role for someone who enjoys being in‑platform daily, driving spend decisions, testing aggressively, and scaling performance. You’ll join a collaborative, supportive team that values innovation, work‑life balance, and professional growth, with a hybrid schedule that provides flexibility while keeping you connected to an established, recognizable brand in the space.

What You’ll Do

Build, launch, and optimize paid media campaigns across Google Ads (Search, Shopping/Performance Max) and Meta (Facebook/Instagram)

Execute full‑funnel campaigns: prospecting, retargeting, and conversion‑focused initiatives

Manage and optimize toward KPIs including ROAS, CPA, revenue, CVR, AOV, and MER

Actively test audiences, creative, budgets, bids, and product/category focus

Collaborate with organic social, content, and merchandising teams to align creative, products, and promotions

Monitor performance daily, flag issues early, and proactively recommend improvements

Own reporting and clearly communicate insights, trends, and next steps

What We’re Looking For

2+ years of paid media buying experience supporting eCommerce / DTC brands (not B2B or lead gen–heavy)

Strong, self‑sufficient experience in Google Ads (Search + Shopping/PMax required)

Working experience in Meta Ads Manager (guidance available on Meta if needed)

Experience managing meaningful budgets

Comfort working with large product catalogs and merchandising‑driven campaigns

Analytical, proactive, and confident in explaining why spend is allocated a certain way

Nice to Have

Experience with TikTok, Pinterest, Bing, or YouTube/CTV

GA4, Looker Studio, or other reporting tools

Product feed experience

Strong creative testing mindset and CRO fundamentals

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