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Channel Marketing Manager

MSI, California, Missouri, United States, 65018

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Micro-Star International (MSI™) specializes in the design and manufacturing of motherboards, interface cards, and barebones. In the rapidly changing information technology industry, MSI™ has certainly become a vital link in the chain of leading-edge technology.

MSI™ keeps the principle of "Award-winning product quality and outstanding customer service" in producing its motherboards and add-on cards, and achieves its position as one of the Top 5 motherboard/video card manufacturers in the world.

Job Title: Channel Marketing Manager

Pay Range: $70,000~$95,000 Annually

Location: City of Industry, Los Angeles

What you will DO:

Plan, execute, and optimize digital marketing ad campaigns

Manage Amazon or ecommerce advertising channels (Sponsored Products, Sponsored Brands, Sponsored Display; DSP exposure a plus)

Develop channel-level strategies aligned with business and growth objectives

Analyze campaign performance using data-driven insights (ROAS, ACOS, CPC, CVR, etc.)

Build performance reports and dashboards with clear insights and recommendations

Conduct keyword research, audience targeting, and budget optimization

Test and scale new ad formats, creatives, and bidding strategies

Collaborate cross-functionally to align promotions, launches, and messaging

What you will NEED:

3+ years of experience in channel marketing or performance marketing

Proven, hands-on experience managing Amazon Ads campaigns

Strong data analytics skills with the ability to translate numbers into strategy

Experience with digital marketing ads planning, execution, and optimization

Proficiency with reporting and analytics tools (Amazon Ads Console, Excel/Google Sheets, BI tools)

Solid understanding of paid media KPIs and attribution

Strong communication and stakeholder management skills

Preferred Qualifications:

Amazon DSP experience (audience targeting, retargeting, and full-funnel strategies)

Experience with additional paid media platforms (Google Ads, Meta, TikTok, etc.)

Background in eCommerce, DTC, or marketplace-driven businesses

Experience with creative testing and performance optimization

Familiarity with automation tools and bid management platforms

Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

What you will GET:

Competitive base pay

Performance bonus

Paid national holidays

Paid time off (sick + vacation)

100% covered Medical, Dental, Vision, and Basic Life AD&D Insurance for employee, with optional dependent coverage

401K retirement plan with employer match

Employee engagement and annual event

MSI is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. MSI makes hiring decisions based solely on qualifications, merit, and business needs at the time.

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