
Senior Segmentation & Data Strategy Analyst (Remote/Hybrid)
Zoom, Columbia, South Carolina, us, 29228
A leading technology company is seeking a Marketing Segmentation Analyst to drive effective marketing campaigns through data segmentation and audience creation. This role collaborates with regional teams to align data strategies with marketing objectives, enhancing database integrity and targeting. Strong proficiency in SQL and experience with large databases are essential, alongside an ability to improve campaign effectiveness through data-driven insights. Opportunities for career growth and a hybrid work environment are offered.
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