Sr. Web Experience Designer - Ecommerce & Product Ecosystem
TP-Link Systems Inc., Irvine, California, United States, 92713
About Us
Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people’s lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.
We believe technology changes the world for the better! At TP-Link Systems Inc, we are committed to crafting dependable, high-performance products to connect users worldwide with the wonders of technology.
Embracing professionalism, innovation, excellence, and simplicity, we aim to assist our clients in achieving remarkable global performance and enable consumers to enjoy a seamless, effortless lifestyle.
Overview:
TP-Link is seeking a
Senior Web Experience Designer
to own and evolve the design of our
product-heavy, ecommerce-driven websites , including our core TP-Link, Tapo, and Kasa brand sites. These websites are
mission-critical business platforms
— central to customer education, product evaluation, conversion, and global brand credibility. Today, they function as large-scale product catalogs, supporting complex navigation, specifications, comparisons, and retail pathways across desktop and mobile. As our product portfolio and global presence continue to grow, the scale and complexity of our websites have outpaced our current team structure. While we maintain day-to-day execution, we do not currently have dedicated ownership to consistently uphold
high UX quality
or to
lead large-scale website redesign initiatives , including work with external agencies. This role is being created to
fill that gap
— providing senior-level website design leadership, hands-on execution, and clear ownership of how our web experience evolves over time. While UX/UI principles are essential to this role, the focus is
website experience design , not app-based UX, research-only UX, or front-end engineering. What You’ll Be Responsible For
Own and evolve the design of
product-dense, ecommerce-style websites
across desktop and mobile Improve
product discovery, navigation, filtering, comparison, and browsing experiences Redesign key website sections to improve
clarity, usability, and buyer confidence Apply
UX/UI best practices specifically in the context of large websites Explore and present
multiple design directions , including: Ecommerce optimization and usability improvements More modern, refined, and selectively lifestyle-influenced layouts where appropriate Translate complex product ecosystems into
clear, intuitive, and scalable web experiences Create wireframes, user flows, prototypes, and high-fidelity website designs Establish and maintain
web experience standards and patterns Lead and oversee
large-scale website redesign projects , including partnering with and managing external agencies when needed Partner closely with Product, Marketing, and Engineering teams to ensure designs are implemented as intended Use analytics, feedback, and best practices to inform iteration and continuous improvement What Makes This Role Unique
You will work on
real, large-scale websites
with significant business impact — not apps or isolated UX exercises You will help define the
future direction
of TP-Link’s web experience, not just execute against a fixed playbook You will balance
product clarity, ecommerce performance, and brand credibility You will have the opportunity to
lead redesigns , manage agencies, and raise UX quality across a global digital ecosystem Designers who succeed in this role are
strong website designers first , comfortable simplifying complexity, operating at scale, and clearly articulating
why
a design direction works. Requirements What We’re Looking For
5+ years of professional web design experience , with a strong focus on large, consumer-facing websites Proven experience designing
product-heavy and/or ecommerce websites , including navigation, product listings, comparison, and filtering experiences Strong understanding of
UX/UI principles as applied to websites
(not app-only UX) Demonstrated ability to
lead or contribute to major website redesign or rebuild projects Excellent visual design skills, including
layout, typography, spacing, color systems, and modern interaction patterns Deep understanding of
responsive and mobile-first design , ensuring high-quality experiences across devices Proficiency in
Figma
(wireframes, UX flows, high-fidelity design); experience with Sketch or Adobe XD also acceptable Experience working with
CMS platforms
(WordPress, Drupal, Contentful, or similar) Ability to use
web analytics and engagement metrics
(e.g., GA4, funnels, CTR, behavior patterns) to inform design decisions Experience collaborating with and managing
external agencies
(design and/or development) Strong communication and presentation skills, with the ability to explain design rationale and tradeoffs to stakeholders Ability to operate across
multi-brand websites
and manage multiple stakeholders effectively Education: Bachelor’s degree in a design-related field (UX/UI, HCI, Digital Media, Information Systems), or equivalent practical experience. Portfolio Required: A portfolio showcasing
high-quality desktop and mobile web experiences , including redesign projects, UX improvements, and visual design systems. Website-focused work is required. Nice to Have
Experience with
consumer electronics, retail, or ecommerce brands Familiarity with
conversion optimization
concepts Experience working across
large product catalogs or multi-brand sites Experience collaborating with or managing
external design agencies Exposure to scalable website design systems or component libraries Benefits Salary Range: $100K-$125K Free snacks and drinks Fully paid medical, dental, and vision insurance (partial coverage for dependents) Contributions to 401k funds Bi-annual reviews, and annual pay increases Health and wellness benefits, including free gym membership Quarterly team-building events At TP-Link Systems Inc., we are continually searching for ambitious individuals who are passionate about their work. We believe that diversity fuels innovation, collaboration, and drives our entrepreneurial spirit. As a global company, we highly value diverse perspectives and are committed to cultivating an environment where all voices are heard, respected, and valued. We are dedicated to providing equal employment opportunities to all employees and applicants, and we prohibit discrimination and harassment of any kind based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Beyond compliance, we strive to create a supportive and growth-oriented workplace for everyone. If you share our passion and connection to this mission, we welcome you to apply and join us in building a vibrant and inclusive team at TP-Link Systems Inc. Please, no third-party agency inquiries, and we are unable to offer visa sponsorships at this time.
Senior Web Experience Designer
to own and evolve the design of our
product-heavy, ecommerce-driven websites , including our core TP-Link, Tapo, and Kasa brand sites. These websites are
mission-critical business platforms
— central to customer education, product evaluation, conversion, and global brand credibility. Today, they function as large-scale product catalogs, supporting complex navigation, specifications, comparisons, and retail pathways across desktop and mobile. As our product portfolio and global presence continue to grow, the scale and complexity of our websites have outpaced our current team structure. While we maintain day-to-day execution, we do not currently have dedicated ownership to consistently uphold
high UX quality
or to
lead large-scale website redesign initiatives , including work with external agencies. This role is being created to
fill that gap
— providing senior-level website design leadership, hands-on execution, and clear ownership of how our web experience evolves over time. While UX/UI principles are essential to this role, the focus is
website experience design , not app-based UX, research-only UX, or front-end engineering. What You’ll Be Responsible For
Own and evolve the design of
product-dense, ecommerce-style websites
across desktop and mobile Improve
product discovery, navigation, filtering, comparison, and browsing experiences Redesign key website sections to improve
clarity, usability, and buyer confidence Apply
UX/UI best practices specifically in the context of large websites Explore and present
multiple design directions , including: Ecommerce optimization and usability improvements More modern, refined, and selectively lifestyle-influenced layouts where appropriate Translate complex product ecosystems into
clear, intuitive, and scalable web experiences Create wireframes, user flows, prototypes, and high-fidelity website designs Establish and maintain
web experience standards and patterns Lead and oversee
large-scale website redesign projects , including partnering with and managing external agencies when needed Partner closely with Product, Marketing, and Engineering teams to ensure designs are implemented as intended Use analytics, feedback, and best practices to inform iteration and continuous improvement What Makes This Role Unique
You will work on
real, large-scale websites
with significant business impact — not apps or isolated UX exercises You will help define the
future direction
of TP-Link’s web experience, not just execute against a fixed playbook You will balance
product clarity, ecommerce performance, and brand credibility You will have the opportunity to
lead redesigns , manage agencies, and raise UX quality across a global digital ecosystem Designers who succeed in this role are
strong website designers first , comfortable simplifying complexity, operating at scale, and clearly articulating
why
a design direction works. Requirements What We’re Looking For
5+ years of professional web design experience , with a strong focus on large, consumer-facing websites Proven experience designing
product-heavy and/or ecommerce websites , including navigation, product listings, comparison, and filtering experiences Strong understanding of
UX/UI principles as applied to websites
(not app-only UX) Demonstrated ability to
lead or contribute to major website redesign or rebuild projects Excellent visual design skills, including
layout, typography, spacing, color systems, and modern interaction patterns Deep understanding of
responsive and mobile-first design , ensuring high-quality experiences across devices Proficiency in
Figma
(wireframes, UX flows, high-fidelity design); experience with Sketch or Adobe XD also acceptable Experience working with
CMS platforms
(WordPress, Drupal, Contentful, or similar) Ability to use
web analytics and engagement metrics
(e.g., GA4, funnels, CTR, behavior patterns) to inform design decisions Experience collaborating with and managing
external agencies
(design and/or development) Strong communication and presentation skills, with the ability to explain design rationale and tradeoffs to stakeholders Ability to operate across
multi-brand websites
and manage multiple stakeholders effectively Education: Bachelor’s degree in a design-related field (UX/UI, HCI, Digital Media, Information Systems), or equivalent practical experience. Portfolio Required: A portfolio showcasing
high-quality desktop and mobile web experiences , including redesign projects, UX improvements, and visual design systems. Website-focused work is required. Nice to Have
Experience with
consumer electronics, retail, or ecommerce brands Familiarity with
conversion optimization
concepts Experience working across
large product catalogs or multi-brand sites Experience collaborating with or managing
external design agencies Exposure to scalable website design systems or component libraries Benefits Salary Range: $100K-$125K Free snacks and drinks Fully paid medical, dental, and vision insurance (partial coverage for dependents) Contributions to 401k funds Bi-annual reviews, and annual pay increases Health and wellness benefits, including free gym membership Quarterly team-building events At TP-Link Systems Inc., we are continually searching for ambitious individuals who are passionate about their work. We believe that diversity fuels innovation, collaboration, and drives our entrepreneurial spirit. As a global company, we highly value diverse perspectives and are committed to cultivating an environment where all voices are heard, respected, and valued. We are dedicated to providing equal employment opportunities to all employees and applicants, and we prohibit discrimination and harassment of any kind based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Beyond compliance, we strive to create a supportive and growth-oriented workplace for everyone. If you share our passion and connection to this mission, we welcome you to apply and join us in building a vibrant and inclusive team at TP-Link Systems Inc. Please, no third-party agency inquiries, and we are unable to offer visa sponsorships at this time.