We are currently looking for a Senior Social Media Manager to lead Murad's social media strategy and day-to-day execution across key platforms. This role will partner closely with our in-house Creative team and external agency partners to deliver high-quality, platform-first content, while collaborating cross-functionally with Influencer, PR, Community, and Digital teams. The ideal candidate is both strategic and hands-on, with a strong understanding of social performance, creative storytelling, and the evolving social landscape.
The Senior Social Media Manager is responsible for leading Murad's social media strategy and day-to-day execution across Instagram, TikTok, YouTube, and emerging platforms. This role owns channel planning, publishing, performance analysis, and optimization, and plays a key role in shaping how Murad shows up across social touch points.
In this phase, the Senior Social Media Manager will work closely with Murad's in-house Creative team and manage external social agency partners to deliver platform-first, performance-driven content. This role partners cross-functionally with Influencer, PR, Community, Brand, and Digital teams to ensure alignment and consistency across messaging and execution.
Key Responsibilities
Social Strategy & Execution
Own the social media strategy and editorial calendar across priority platforms
Lead day-to-day publishing, channel optimization, and platform hygiene
Translate brand priorities into platform-relevant storytelling and content plans
Identify and act on emerging platform trends and cultural moments
Creative & Agency Partnership
Partner closely with the in-house Creative team to brief, review, and deliver social-first content
Manage day-to-day relationships with social agency partners, including briefing, feedback, timelines, and deliverables
Ensure all content aligns with brand voice, platform strategy, and performance insights
Performance & Optimization
Track and analyze performance across channels, identifying insights and optimization opportunities
Develop and execute test-and-learn frameworks for content formats, hooks, cadence, and creative approaches
Use analytics and listening tools (including Meltwater or similar) to inform strategy and reporting
Cross-Functional Collaboration
Partner with Influencer Relations to amplify paid and earned creator content
Work closely with the community to align the publishing strategy with conversation, engagement, and sentiment
Collaborate with PR, Brand, and Digital teams to support integrated campaigns and launches
Skills & Experience
4-6 years of social media experience within beauty, wellness, lifestyle, or consumer brands
Deep understanding of TikTok, Instagram, and YouTube behaviors, formats, and analytics
Strong writing and storytelling skills, with the ability to brief and direct creative teams
Experience managing creative partners or agencies
Comfortable operating in fast-paced environments with frequent launches
Experience using social analytics and listening tools (Meltwater or similar)
Strategic thinker with strong organizational and communication skills
WHAT WE OFFER:
Unlimited Paid Time Off
Medical, Dental, Vision Insurance
FSA/HSA
Life/Accident Insurance
Employee Assistance Program (EAP)
Professional Development Resources
401(k) Employer Match Program
Annual Bonus
The expected base salary for this position is $115,000 to $130,000. The exact base salary is determined by various factors, including experience, skills, education, geographic location, and budget. In addition to base salary, Murad offers a competitive benefits package to eligible employees, including medical insurance, dental insurance, vision insurance, life insurance, accident insurance, critical illness insurance, disability insurance, retirement savings plans and company match, paid family leave, education-related programs, paid holidays, discretionary vacation time, and more.
#LI-SB1
EOE race/color/sex/sexual orientation/gender identity/disability/vet
The Senior Social Media Manager is responsible for leading Murad's social media strategy and day-to-day execution across Instagram, TikTok, YouTube, and emerging platforms. This role owns channel planning, publishing, performance analysis, and optimization, and plays a key role in shaping how Murad shows up across social touch points.
In this phase, the Senior Social Media Manager will work closely with Murad's in-house Creative team and manage external social agency partners to deliver platform-first, performance-driven content. This role partners cross-functionally with Influencer, PR, Community, Brand, and Digital teams to ensure alignment and consistency across messaging and execution.
Key Responsibilities
Social Strategy & Execution
Own the social media strategy and editorial calendar across priority platforms
Lead day-to-day publishing, channel optimization, and platform hygiene
Translate brand priorities into platform-relevant storytelling and content plans
Identify and act on emerging platform trends and cultural moments
Creative & Agency Partnership
Partner closely with the in-house Creative team to brief, review, and deliver social-first content
Manage day-to-day relationships with social agency partners, including briefing, feedback, timelines, and deliverables
Ensure all content aligns with brand voice, platform strategy, and performance insights
Performance & Optimization
Track and analyze performance across channels, identifying insights and optimization opportunities
Develop and execute test-and-learn frameworks for content formats, hooks, cadence, and creative approaches
Use analytics and listening tools (including Meltwater or similar) to inform strategy and reporting
Cross-Functional Collaboration
Partner with Influencer Relations to amplify paid and earned creator content
Work closely with the community to align the publishing strategy with conversation, engagement, and sentiment
Collaborate with PR, Brand, and Digital teams to support integrated campaigns and launches
Skills & Experience
4-6 years of social media experience within beauty, wellness, lifestyle, or consumer brands
Deep understanding of TikTok, Instagram, and YouTube behaviors, formats, and analytics
Strong writing and storytelling skills, with the ability to brief and direct creative teams
Experience managing creative partners or agencies
Comfortable operating in fast-paced environments with frequent launches
Experience using social analytics and listening tools (Meltwater or similar)
Strategic thinker with strong organizational and communication skills
WHAT WE OFFER:
Unlimited Paid Time Off
Medical, Dental, Vision Insurance
FSA/HSA
Life/Accident Insurance
Employee Assistance Program (EAP)
Professional Development Resources
401(k) Employer Match Program
Annual Bonus
The expected base salary for this position is $115,000 to $130,000. The exact base salary is determined by various factors, including experience, skills, education, geographic location, and budget. In addition to base salary, Murad offers a competitive benefits package to eligible employees, including medical insurance, dental insurance, vision insurance, life insurance, accident insurance, critical illness insurance, disability insurance, retirement savings plans and company match, paid family leave, education-related programs, paid holidays, discretionary vacation time, and more.
#LI-SB1
EOE race/color/sex/sexual orientation/gender identity/disability/vet