Digital Marketing Technology Solutions Architect
McKinsey & Company, Atlanta, Georgia, United States, 30383
Are you prepared to solve complex challenges and collaborate with innovative leaders? If this excites you, we want to connect with you!
Your Impact
As a Digital Marketing Technology Solutions Architect, you will be pivotal in shaping the strategy, roadmap, and deployment of our omni-channel marketing and technology platform. Partnering with both marketing and IT stakeholders, you will lead initiatives that elevate digital marketing capabilities across various channels, including web, mobile, email, and offsite platforms like search, display, and social media. Your expertise will enhance critical functions such as reporting, analytics, personalization, decision-making, and testing.
Your responsibilities will include assessing the current MarTech infrastructure and providing strategic insights within technical areas. In this role, you will face disruptive technologies and unique challenges, designing comprehensive analytical workflows while overseeing architecture, capabilities, tools, and governance processes.
You will play a key role in defining the client's operating model by introducing new roles and processes and continuously evolving the analytic technology roadmap to adapt to changing business requirements. Ensuring compliance with enterprise security and regulatory standards (such as GDPR and CCPA) will be a part of your governance duties. You will also be responsible for establishing and refining best practices, guidelines, and integrations with other enterprise systems.
Furthermore, you will stay informed about technology trends, exploring new tools and features while managing strategic relationships with vendors and partners. Your contributions will enhance our knowledge base through education and training within the technology community.
Leveraging your expertise, you will assist in crafting personalized campaigns at scale, guiding clients in developing their MarTech strategies and roadmaps for delivering customized communications based on customer behaviors across digital platforms. Your insights will strengthen customer connections, ultimately boosting engagement and revenue through increased customer acquisition and value.
Your Growth
Helping clients create lasting impact and long-term capabilities is a challenging endeavor. If you excel in a high-performance culture and are motivated by challenges, we are committed to providing the resources, mentorship, and opportunities necessary for your growth as a leader. Our team is dedicated to investing in your development while delivering exceptional results for clients.
By joining us, you will experience:
Continuous Learning:
Our structured programs promote your growth in an environment that values clear, actionable feedback. A Voice that Matters:
We encourage your innovative ideas from day one, fostering contributions that lead to optimal outcomes. A Global Community:
With teammates from over 65 countries, you will gain diverse perspectives that enhance creativity and solutions. World-class Benefits:
In addition to a competitive salary, we offer a comprehensive benefits package that supports your well-being and that of your family. Your Qualifications and Skills 5-8 years of experience in designing and developing complex enterprise solutions across on-premises, hybrid, and cloud architectures. Expertise in architecting technology workflows, practices, and governance guidelines. Hands-on experience with marketing and data platforms such as Adobe, Salesforce, Google, Oracle, etc. Proven success in delivering scalable and integrated analytical solutions. Ability to phase delivery to address immediate needs while aligning with long-term strategic objectives. Understanding of holistic enterprise architecture and its analytical components. Familiarity with AI technologies. Ability to communicate effectively at both high-level and technical levels. Confidence to be a subject matter authority and advocate for your team. A passionate outlook and the ability to influence key stakeholders. Capacity to build trust and rapport for a positive working environment. Our unwavering commitment to integrity drives us to act in the best interest of our clients, our people, and the communities we serve.
Our structured programs promote your growth in an environment that values clear, actionable feedback. A Voice that Matters:
We encourage your innovative ideas from day one, fostering contributions that lead to optimal outcomes. A Global Community:
With teammates from over 65 countries, you will gain diverse perspectives that enhance creativity and solutions. World-class Benefits:
In addition to a competitive salary, we offer a comprehensive benefits package that supports your well-being and that of your family. Your Qualifications and Skills 5-8 years of experience in designing and developing complex enterprise solutions across on-premises, hybrid, and cloud architectures. Expertise in architecting technology workflows, practices, and governance guidelines. Hands-on experience with marketing and data platforms such as Adobe, Salesforce, Google, Oracle, etc. Proven success in delivering scalable and integrated analytical solutions. Ability to phase delivery to address immediate needs while aligning with long-term strategic objectives. Understanding of holistic enterprise architecture and its analytical components. Familiarity with AI technologies. Ability to communicate effectively at both high-level and technical levels. Confidence to be a subject matter authority and advocate for your team. A passionate outlook and the ability to influence key stakeholders. Capacity to build trust and rapport for a positive working environment. Our unwavering commitment to integrity drives us to act in the best interest of our clients, our people, and the communities we serve.