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Mansueto Ventures is home to two of the most iconic and vibrant brands in business publishing: Inc. and Fast Company. Every day, the content, awards, and events produced help entrepreneurs and innovators succeed by providing useful insights, sparking essential conversations, and offering much-needed inspiration.

Inc. is the voice of the American entrepreneur, inspiring and documenting the risk-takers and ultra-driven go-getters who represent the most dynamic force in the American economy.
Fast Company is the world’s leading business media brand, focusing on innovation in technology, leadership, and design to inspire readers to shape the future of business.

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We are a distinguished agency that specializes in strategic media planning, purchasing, and campaign management. Our excellence is widely acknowledged in the digital realm, particularly in serving pharmaceutical and consumer brands. Our dedicated team leverages the potential of key digital channels, including search marketing (SEM/SEO), social media, display advertising, and programmatic strategies, to amplify brand visibility and facilitate customer acquisition for our valued clients.

Job Description

We are seeking a talented Associate Director of Paid Search (SEM) or a strong Manager to join our growing team. We were recently named to Inc. Magazines list of Best Workplaces. Therefore, this is a rare opportunity to join a stellar team.

Sosemo is an award-winning digital marketing agency that specializes in search marketing, paid social, and media buying. The ideal candidate will have exceptional problem-solving and client management skills, a firm grasp on marketing fundamentals, prior team management experience, a proven track record of success with relationship building, and be an expert in paid search marketing with working knowledge of paid social and other media.

The Paid Search (SEM) Associate Director will be required to wear many hats and roll up their sleeves often.

Along with a competitive salary (salary range: $95,000 - $117,500), yearly bonus, and benefits, we also offer opportunities for our employees to earn a significant amount of additional compensation by working overtime and earning reward points.

Our office is located at 26 Broadway. In addition to working with a stellar team, our office has beautiful common areas, daily wellness classes, and free coffee/snacks. Please note: our office is following all CDC and state guidelines. Fully remote employees outside New York City (located within 1 hour of the Eastern Standard Time Zone) will also be considered and are encouraged to apply.

Duties & Responsibilities

Assist with proposal development for new and existing clients.
Manage and delegate roles and responsibilities to a team of 2-3 strategists and associates while maintaining high standards for quality work.
Ensure that the Sosemo Approach is followed by the team.
Function as a strategic expert on the team to help guide both clients and the client services team.
Work with Operations/Project Management to manage timelines and confirm that all work is delivered in a timely manner leveraging status reports, hours tracking, and project management software.
Manage clients and ensure satisfaction.
Conduct keyword research, social listening, analysis/insights/recommendations.
Conduct inventory assessments and develop budget allocation recommendations.
Structure and set up campaigns.
Manage paid search campaigns.
Develop and optimize ads.
Participate in PRC reviews for pharmaceutical clients.
Demonstrate value against all initiatives by providing monthly/quarterly metrics reports.
Research and keep up on industry trends.
Assist with strategy development and team management.
Develop new marketing services and refine processes.

Qualifications

4-year college degree in marketing, computer science, or related field.
4-6 years of experience managing paid search campaigns.
Must have 2-3 years of prior team management experience.
Must have Fortune 500 or prior big agency experience.
Prior pharmaceutical marketing experience.
Passion for digital marketing and entrepreneurship.
Must have strong analytical and problem-solving skills.
Must have strong verbal and written communication skills.
Must have stellar presentation skills (Virtually & In-Person).
Ability to manage and prioritize multiple projects simultaneously.
Must be able to make decisions in a fast-paced environment.
Must be highly detail-oriented.
Must have basic knowledge of web technologies.
Must have working knowledge of social networking sites, search engines, and app stores.
Must have expert knowledge of paid search engine marketing.
Must have working knowledge of paid social.
Must have leadership qualities.
Must have the ability and desire to train and develop talent.

Additional Information

Note: This job specification should not be construed to imply that these requirements are the exclusive standards of the position. Performs other duties (or functions) as assigned.

All your information will be kept confidential according to EEO guidelines.

#J-18808-Ljbffr\n\nIn Summary: Sosemo is an award-winning digital marketing agency that specializes in search marketing, paid social, and media buying . The Paid Search (SEM) Associate Director will be required to wear many hats and roll up their sleeves often . The ideal candidate will have exceptional problem-solving and client management skills .\n\nEn Español:

Somos una agencia distinguida que se especializa en la planificación estratégica de medios, compras y gestión de campañas. Nuestra excelencia es ampliamente reconocida en el ámbito digital, particularmente al servir a marcas farmacéuticas y de consumo.

Descripción del trabajo

Estamos buscando un director asociado talentoso de búsqueda pagada (SEM) o un gerente fuerte para unirse a nuestro creciente equipo. Recientemente nos nombraron en Inc. Magazine's lista de Mejores Lugares de Trabajo. Por lo tanto, esta es una oportunidad rara de unirte a un equipo estelar.

Sosemo es una agencia de marketing digital galardonada que se especializa en el marketing de búsqueda, las redes sociales pagadas y la compra de medios. El candidato ideal tendrá habilidades excepcionales para resolver problemas y gestionar clientes, un conocimiento sólido de los fundamentos del marketing, experiencia previa en gestión de equipos, un historial comprobado de éxito con la construcción de relaciones, y ser un experto en marketing de busca paga con conocimientos prácticos sobre redes sociales y otros medios pagados.

El director asociado de la búsqueda pagada (SEM) tendrá que usar muchos sombreros y rodar sus mangas a menudo.

Junto con un salario competitivo (rango de sueldo: 95.000 a 117.500 dólares), bonificación anual y beneficios, también ofrecemos oportunidades para que nuestros empleados ganen una cantidad significativa de compensación adicional trabajando horas extras y obteniendo puntos de recompensa.

Nuestra oficina está ubicada en 26 Broadway. Además de trabajar con un equipo estelar, nuestra oficina tiene hermosas áreas comunes, clases diarias de bienestar y cafés / bocadillos gratuitos.

Duties y responsabilidades

Asistir con el desarrollo de propuestas para clientes nuevos y existentes.
Gestionar y delegar funciones y responsabilidades a un equipo de 2-3 estrategas y asociados, manteniendo al mismo tiempo altos estándares para la calidad del trabajo.
Asegúrese de que el enfoque Sosemo sea seguido por el equipo.
Función como experto estratégico en el equipo para ayudar a guiar tanto a los clientes como al equipo de servicios al cliente.
Trabajar con la Gestión de Operaciones/Proyectos para gestionar los plazos y confirmar que todo el trabajo se realiza a tiempo aprovechando informes de estado, seguimiento horario y software de gestión de proyectos.
Gestionar a los clientes y garantizar la satisfacción.
Realizar investigación de palabras clave, escucha social, análisis/intuiciones/recomendaciones.
Realizar evaluaciones del inventario y elaborar recomendaciones de asignación presupuestaria.
Estructurar y organizar campañas.
Gestionar las campañas de búsqueda pagadas.
Desarrollar y optimizar anuncios.
Participar en las revisiones de la RPC para clientes farmacéuticos.
Demostrar valor frente a todas las iniciativas proporcionando informes mensuales/trimestrales de métricas.
Investigar y mantenerse al día con las tendencias de la industria.
Asistir con el desarrollo de estrategias y la gestión del equipo.
Desarrollar nuevos servicios de marketing y perfeccionar los procesos.

Qualificaciones

Grado universitario de 4 años en marketing, ciencias informáticas o campo relacionado.
4 a 6 años de experiencia en la gestión de campañas de búsqueda pagadas.
Debe tener 2-3 años de experiencia previa en gestión del equipo.
Debe tener Fortune 500 o experiencia previa en agencias grandes.
Experiencia previa en la comercialización farmacéutica.
Pasión por el marketing digital y el emprendimiento.
Debe tener fuertes habilidades analíticas y de resolución de problemas.
Debe tener fuertes habilidades de comunicación verbal y escrita.
Debe tener habilidades de presentación estelares (Virtualmente y en persona).
Capacidad para gestionar y priorizar múltiples proyectos simultáneamente.
Debe ser capaz de tomar decisiones en un ambiente acelerado.
Debe ser muy orientado a los detalles.
Debe tener conocimientos básicos de las tecnologías web.
Debe tener un conocimiento práctico de los sitios de redes sociales, motores de búsqueda y tiendas de aplicaciones.
Debe tener conocimientos expertos en marketing de buscadores pagados.
Debe tener conocimientos prácticos de social pagado.
Debe tener cualidades de liderazgo.
Debe tener la capacidad y el deseo de entrenar y desarrollar talento.

Información adicional

Nota: Esta especificación de trabajo no debe interpretarse como que estos requisitos sean los estándares exclusivos del puesto.

Toda su información se mantendrá confidencial de acuerdo con las directrices del EEO.

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