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Mansueto Ventures is home to two of the most iconic and vibrant brands in business publishing: Inc. and Fast Company. Every day, the content, awards, and events produced help entrepreneurs and innovators succeed by providing useful insights, sparking essential conversations, and offering much-needed inspiration.

Inc. is the voice of the American entrepreneur, inspiring and documenting the risk-takers and ultra-driven go-getters who represent the most dynamic force in the American economy.
Fast Company is the world’s leading business media brand, focusing on innovation in technology, leadership, and design to inspire readers to shape the future of business.

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About the Team/Role

WEX is in search of a Data Informatics Analyst 3 to join the Sales Center of Excellence (SCOE) Sales and Marketing Analytics team. SCOE Analytics turns complex data into tangible insights to drive the success and growth of our financial payment solution products, clients, and the company. The Data Informatics Analyst 3 is responsible for the architecture and execution of audience creation for our evolving marketing automation ecosystem, leading data solutions for high-volume marketing projects, driving the strategic migration to our Customer Data Platform, and serving as the technical bridge between commercial groups and platform teams. This is a multi-faceted, critical role on a highly technical analytics team. The ideal candidate is proactive, creative, and innovative, able to navigate complex data landscapesfrom legacy extensions to modern CDP architecturesto enable scalable, personalized customer journeys.

In this critical role, you will lead the architecture and execution of audience segmentation within our evolving marketing automation ecosystem and design data solutions for high-volume marketing initiatives. You will work as the technical bridge between commercial and platform teams to drive migration to the CDP and deliver solutions that support growth for our global clients.

How you'll make an impact

Take the lead role on audience identification, analysis, segmentation, technical data solutioning and query execution for day-to-day projects across our lines of business.
Act as a strategic advisor to commercial stakeholders before the build begins, helping define the target audience based on potential upside and technical limitations.
Champion the shift of existing email automations from home-grown data extensions to scalable CDP-based audiences to reduce risk and enable rapid evolution.
Proactively investigate data quality and availability before campaigns launch to identify potential null or conflicting data across systems.
Partner with Customer Engagement + Experience (CE+E) and Marketing Automation Technology Solutions (MATS) during discovery to identify opportunities for advanced use cases leveraging CDP capabilities.
Execute on key initiatives like Customer Acquisition by leveraging combinations of internal and external data sources to trigger and personalize engagement (e.g., expanding Abandoned App experiences).
Translate business needs into technical requirements, working with the CDP team to build segmentations while using a consolidated pipeline view of automation experiences across stakeholders.
Explain technical concepts, such as the benefits of CDP-based data extensions versus legacy methods, to non-technical stakeholders in marketing and sales.

Experience you'll bring

BA/BS degree or equivalent experience. A blended education in STEM (for the technical side) and business/creative disciplines (for the analytical side) is ideal.
Proven track record of building and managing audiences for marketing campaigns, specifically within Salesforce Marketing Cloud or a Customer Data Platform (Salesforce Data Cloud aka Data 360 is a plus).
Strong SQL skills for querying and segmenting data, with experience in data warehousing and familiarity with cloud data platforms (e.g., Snowflake).
Excellent analytical skills and problem-solving ability; the ability to take unstructured business requests and ideas and work independently to drive projects to conclusions.
Strong skills in performance analytics to measure the success of audiences and campaigns, ensuring data integrity and accuracy in targeting.
Strong knowledge of customer data within Salesforce platforms, specifically Salesforce Core (Sales Cloud, Service Cloud) and Marketing Cloud.
Ability to extract raw data, analyze it outside the platform (e.g., via Excel or BI tools), and present clear, actionable insights to non-technical stakeholders.
Familiarity with identity resolution, segmentation, and suppression logic to ensure data accuracy for marketing use cases.
Experience supporting areas of business responsible for revenue generation (Marketing, Sales, Product) and working with data platform teams to define requirements.
Comfortable working in a fast-paced environment where data content and connectivity are constantly growing, with the ability to pivot between day-to-day execution and long-term strategic planning.

Pay Range: $88,700.00 - $106,700.00. WEXs comprehensive and market-competitive benefits are designed to support your personal and professional well-being, including health, dental and vision insurances, retirement savings, paid time off, health savings account, flexible spending accounts, life insurance, disability insurance, tuition reimbursement, and more. For more information, check out the About Us section.

#J-18808-Ljbffr","

About the Team/Role

WEX is in search of a Data Informatics Analyst 3 to join the Sales Center of Excellence (SCOE) Sales and Marketing ...","Data Informatics Analyst 3, Sales & Marketing Analytics",["B","2626138040"],"5 days ago","/jobs/2626138040-data-informatics-analyst-3-sales-marketing-analytics","/jobs?keyword=Data+Informatics+Analyst+3%2C+Sales+%26+Marketing+Analytics",{"_429":428,"_434":520,"_452":453,"_444":521,"_243":522,"_441":523,"_427":428,"_111":524,"_431":194,"_433":194,"_454":453,"_442":525,"_425":526,"_455":527,"_430":118,"_476":528,"_460":529,"_478":524,"_479":525,"_481":530,"_483":531,"_485":532},["D",1770656400000],"WEX, Inc.","Overview\nCustomer Lifecycle Marketing Manager, NA Mobility

This role is responsible for developing and executing the full lifecycle marketing plan across the full portfolio of North American Mobility customers ranging from small business to mid sized to strategic customers. You'll create and implement strategies for lifecycle and retention marketing: fostering deeper engagement, increasing account adoption, driving product usage, and enhancing customer retention to maximize lifetime value (LTV).

The ideal candidate will have expertise in lifecycle marketing in fintech, payments or financial services, including retention/adoption strategies, with the ability to strategize and execute across the full funnel while meeting revenue and retention targets and campaign launch deadlines. They will be passionate about empowering our customers and driven to help them thrive and succeed. This position requires a proven ability to lead and collaborate with core business and marketing stakeholders and have a strong action-bias. Success in this role requires compelling skills in marketing effectiveness measurement, audience segmentation, customer communications, and project management. Ideal candidates will have experience in the B2B payments or fintech landscape, a track record of delivering growth, and a passion for leveraging data to optimize performance.

Responsibilities

Develop and implement ongoing programs & campaigns that enhance customer engagement, adoption, and retention, leading to measurable improvements in top-line and bottom-line growth.

Build and execute multi-channel customer-focused campaigns to increase adoption, ongoing usage and customer retention & satisfaction.

Spend time with customers to understand pain points, improve the customer experience, and tailor adoption strategies accordingly.

Track key metrics (e.g., product usage, churn rates, retention rates) to evaluate the success of lifecycle initiatives and optimize investments.

Cross-Functional Impact: Partner with the business and Digital Marketing team to align on strategies for and execute on customer engagement.

Manage risks and resolve issues impacting deliverables or objectives effectively.

Deliver campaigns on time and on budget, ensuring efficient resource management.

Lead ongoing reporting and evaluation of campaign results to drive data-informed decisions.

Experience you'll bring

Bachelor's degree in Business, Marketing, or related field, with 5+ years of B2B marketing experience, ideally in the Financial Industry, Payments or Fintech.

Proven success in lifecycle/retention strategies across digital and multi-channel campaigns, using marketing automation technology to execute strategies.

Strong quantitative, analytical, and pipeline management skills with the ability to synthesize data into actionable insights.

Excellent organizational, communication, and interpersonal skills, with the ability to manage complex projects, influence stakeholders, and thrive in fast-paced, evolving environments.

The base pay range represents the anticipated low and high end of the pay range for this position. Actual pay rates will vary and will be based on various factors, such as your qualifications, skills, competencies, and proficiency for the role. Base pay is one component of WEX's total compensation package. Most sales positions are eligible for commission under the terms of an applicable plan. Non-sales roles are typically eligible for a quarterly or annual bonus based on their role and applicable plan. WEX's comprehensive and market competitive benefits are designed to support your personal and professional well-being. Benefits include health, dental and vision insurances, retirement savings plan, paid time off, health savings account, flexible spending accounts, life insurance, disability insurance, tuition reimbursement, and more. For more information, check out the \"About Us\" section.Pay Range: $85,600.00 - $98,600.00

#J-18808-Ljbffr\n","Overview\nCustomer Lifecycle Marketing Manager, NA Mobility

This role is responsible for developing and executing the full lifecycle market...","Customer Lifecycle Marketing Manager","Portland, Maine, us, 04122",["B","2504733079"],"Work at WEX, Inc.","9 days ago","/jobs/2504733079-customer-lifecycle-marketing-manager","/jobs?keyword=WEX%2C+Inc.","/jobs?location=Portland%2C+Maine%2C+us%2C+04122","/jobs?keyword=Customer+Lifecycle+Marketing+Manager",{"_429":428,"_434":534,"_452":453,"_444":445,"_243":438,"_441":438,"_427":428,"_111":535,"_431":432,"_433":194,"_454":453,"_442":443,"_425":536,"_455":456,"_430":115,"_476":537,"_460":538,"_478":535,"_479":443,"_481":482,"_483":484,"_485":539},["D",1771113600000],"Instructional Designer",["B","2619510209"],"4 days ago","/jobs/2619510209-instructional-designer","/jobs?keyword=Instructional+Designer",{"_429":428,"_434":541,"_452":453,"_444":445,"_243":438,"_441":438,"_427":428,"_111":542,"_431":432,"_433":194,"_454":453,"_442":443,"_425":543,"_455":456,"_430":115,"_476":544,"_460":545,"_478":542,"_479":443,"_481":482,"_483":484,"_485":546},["D",1771459200000],"Director of Software Development ( OTR)",["B","2619528860"],"11 hours ago","/jobs/2619528860-director-of-software-development-otr","/jobs?keyword=Director+of+Software+Development+%28+OTR%29",{"_429":428,"_434":548,"_452":453,"_444":445,"_243":549,"_441":550,"_427":428,"_111":542,"_431":432,"_433":194,"_454":453,"_442":443,"_425":551,"_455":456,"_430":115,"_476":552,"_460":553,"_478":542,"_479":443,"_481":482,"_483":484,"_485":546},["D",1771372800000],"

divh2Director Of Engineering/h2pWEX is a global leader in financial technology solutions, based in Portland, Maine, United States, with over 7,000 WEXers distributed in over 40 countries. WEX simplifies the complexities of payment systems across continents and industries like Fleet, Corporate Payments, and Benefits. WEX solutions reduce administrative burdens./ppWe are seeking a seasoned Director of Engineering in the WEX OTR organization. This role will lead an engineering team for core services for OTR experiences products. OTR is a global team situated in the USA, India, and Brazil. OTR systems provide fleet Management and Payments centric SaaS and PaaS solutions to various customers. WEX OTR Experiences enable modernization of Web applications, credit issuance to fleet companies and their employees in the form of WEX Credit Cards, that can be used in fueling stations and select merchants. At WEX, we provide fleet managers with the ability to configure spend controls that restrict fleet members to use their card only at preconfigured merchants and for configured product families./ppAs a Director of Engineering, you will:/pulliAnalyze various OTR products to outline cross-cutting and core capabilities to develop, drive and execute a long-term vision and strategy for WEX OTR Core services/liliDefine and implement a comprehensive architectural roadmap for OTR Experiences, aligning with business objectives and industry best practices./liliFoster a culture of innovation, collaboration, empowerment, and continuous learning within the engineering teams./liliContinuously challenge the status quo and implement mechanisms to reduce time-to-market using efficient engineering methods./liliCollaborate with other OTR engineering teams to reuse development practices and components to reduce duplication./liliCraft, lead, manage, and grow high-performance engineering teams. Hire, coach, promote, and retain high performers to achieve WEX goals./li/ululliWork closely with product and commercial partners to drive, prioritize, and work backwards from the customer requirements and exceed expected outcomes./liliDrive effective monthly, weekly, and quarterly mechanisms to plan, execute, and audit workstreams./liliEstablish a robust and clear engineering roadmap to maintain clarity and motivation for the engineering team. Maintain career growth plans and provide monthly and quarterly feedback for individuals continual progress./liliEstablish measurement of metrics-driven dev productivity across OTR engineering team./liliComfortably present, influence, and communicate to the senior leadership team. Provide regular updates and insights to senior leadership on the challenges and opportunities within the OTR Payments domain./li/ulpQualifications:/pulliMasters degree in Computer Science or related discipline./lili10 years of experience in software engineering with 5 years of engineering management experience managing individual contributors and managers./liliExpertise in microservices, REST APIs and deployment using cloud computing platforms such as AWS or Azure./liliStrong understanding of security and compliance requirements in cloud and data environments./liliExcellent leadership, team-building, and dynamic decision-making skills./liliAbility to deal with ambiguity and thrive in a fast-paced, dynamic environment./li/ulpPreferred Qualifications:/pulliExperience building credit card products, or experience developing solutions in a scheme/network./liliExperience building or managing fleet systems./liliExperience working on card payments using ISO8583./liliExperience working with geographically distributed teams, and ability to craft self-managing distributed teams./li/ulpThe base pay range represents the anticipated low and high end of the pay range for this position. Actual pay rates will vary and will be based on various factors, such as your qualifications, skills, competencies, and proficiency for the role. Base pay is one component of WEXs total compensation package. Most sales positions are eligible for commission under the terms of an applicable plan. Non-sales roles are typically eligible for a quarterly or annual bonus based on their role and applicable plan. WEXs comprehensive and market competitive benefits are designed to support your personal and professional well-being. Benefits include health, dental and vision insurances, retirement savings plan, paid time off, health savings account, flexible spending accounts, life insurance, disability insurance, tuition reimbursement, and more. Pay Range: $199,300.00 - $246,900.00/p/div

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