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Graphic Designer

Hayward Industries (NYSE \"HAYW\") is the largest manufacturer of residential swimming pool equipment globally, with a significant presence in the commercial pool market that is continuously growing.

Headquartered in Charlotte, NC, Hayward designs, manufactures and markets a full line of residential and commercial pool and spa equipment including pumps, filters, heating, cleaners, salt chlorinators, automation, lighting, safety, flow control and energy solutions. For over 80 years, Hayward has been enhancing pool ownership by manufacturing cutting edge, advanced pool and spa equipment. Hayward listens to our customers' needs and makes sure they are implemented during the design and manufacturing process. The goal is to become the preferred brand of choice with every residential and commercial swimming pool and spa.

The Graphic Designer will play a critical role in building our in-house agency by creating, implementing, and supporting a combination of brand and business objectives from various stakeholders at Hayward. Working independently and collaboratively with cross-functional teams, this person will be a problem-solver, delivering a wide range of creative solutions across print, digital, packaging, POP, and event/tradeshow platforms.

This position will be located at 1415 Vantage Park Drive, Suite 400, Charlotte, NC (Uptown). The graphic designer will work onsite at this Charlotte location with our growing team! A hybrid work schedule is an option for this role.

Responsibilities

To perform this job successfully, the graphic designer must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.

Develop creative solutions for a wide variety of print and digital projects, demonstrating expert visual communication skills with a keen eye for hierarchy, layout, typography, and relevant messaging for the target audience.
Manage your time and project priorities efficiently whether working independently or collaboratively, aligning to internal workflow processes and deliverable dates.
Develop a wide range of creative assets including print and digital ads, catalogs, brochures, presentations, sell sheets, packaging, POP, eblasts, web banners, print/packaging mockups, display ads, tradeshow graphics and various other materials that support the brand strategy and business objectives.
Ability to interpret and execute against creative briefs and strategic objectives with purposeful, impactful, and relevant solutions.
Coordinate and collaborate on projects with external vendors including print and production vendors, ad agencies, photo/video studios, developers, and others.
Support digital and website creative, working closely with front end development team.
Work with outside agencies to support sales, HR and other Hayward departments for communication needs.
Stay current with emerging design and digital trends, along with the industry's competitive landscape and share innovations with internal teams.
Help to maintain an updated repository of creative and marketing assets including images, photography, videos, native art files, logos, presentation templates, etc.

Requirements:

Highly creative, motivated team player with excellent, versatile problem-solving skills.
Flexible/Adaptable able to quickly shift priorities and multi-task.
Ability to manage multiple projects and make timely decisions.
Proven ability to work in a high volume, fast-paced environment.
Strong attention to detail, highly organized.
Excellent verbal, written and visual communication skills.
Bring passion and enthusiasm to work.
Desire to advance work and sharpen skills.
Work Samples/Portfolio demonstrating expert design skills, including upholding brand standards.
Open to different perspectives and ideas, responds well to direction from leadership and peers.

Qualifications

Must have 2 to 4 years graphic design experience working in, or closely supporting, an in-house design department.
Creative experience within a mid-to-large size consumer or B2B products company or related manufacturing company is a plus.
Must have strong understanding of prepress and preparing files for production.
Proven design expertise across a variety of print and digital platforms.
Must have in-depth knowledge of Photoshop specifically for color correction and retouching.
Must be an expert in Adobe Creative Suite, specifically Photoshop, InDesign, Illustrator, and Acrobat.
Must be proficient in MS Office software PowerPoint, Word, and Excel.
Copywriting and/or advertising experience is a plus.
Experience with producing and editing video is a plus.
Designing for E-commerce experience is a plus.

Education:

Bachelor's degree (B.A. or B.S.) or technical degree in graphic design, visual communication, or related field; or equivalent combination of education and strong related experience in lieu of degree.

\n\nEn Español:

Diseñador gráfico

Hayward Industries (NYSE \"HAYW\") es el mayor fabricante de equipos de piscinas residenciales en todo el mundo, con una presencia significativa en el mercado de la piscina comercial que está creciendo continuamente.

Con sede en Charlotte, NC, Hayward diseña, fabrica y comercializa una línea completa de equipos de piscinas y spa residenciales y comerciales que incluyen bombas, filtros, calefacción, limpiadores, clorinadores de sal, automatización, iluminación, seguridad, control de flujo y soluciones energéticas. Durante más de 80 años, hayward ha estado mejorando la propiedad de piscine fabricando equipos de punta, piscina avanzada y spa. Hayward escucha las necesidades de nuestros clientes y se asegura de que se implementan durante el proceso de diseño y fabricación. El objetivo es convertirse en la marca preferida de elección con cada piscina y spa residencial y comercial.

El diseñador gráfico desempeñará un papel crítico en la construcción de nuestra agencia interna mediante la creación, implementación y apoyo a una combinación de objetivos de marca y negocio de varias partes interesadas de Hayward. Trabajando de forma independiente y en colaboración con equipos interfuncionales, esta persona será un solucionador de problemas, ofreciendo una amplia gama de soluciones creativas a través de plataformas de impresión, digital, embalaje, POP y eventos / ferias comerciales.

Este puesto estará ubicado en 1415 Vantage Park Drive, Suite 400, Charlotte, NC (Uptown).

Responsabilidades

Para realizar con éxito este trabajo, el diseñador gráfico debe ser capaz de desempeñar satisfactoriamente cada tarea esencial.

Desarrollar soluciones creativas para una amplia variedad de proyectos impresos y digitales, demostrando habilidades expertas de comunicación visual con un ojo agudo para la jerarquía, el diseño, la tipografía y la mensajería relevante para el público objetivo.
Gestionar el tiempo y las prioridades del proyecto de manera eficiente, ya sea trabajando de forma independiente o colaborativa, alineándose con los procesos internos de flujo de trabajo y las fechas de entrega.
Desarrollar una amplia gama de activos creativos, incluidos anuncios impresos y digitales, catálogos, folletos, presentaciones, hojas de venta, envases, POP, eblasts, banners web, maquetas de impresión/empaquetado, anuncios de visualización, gráficos de ferias comerciales y varios otros materiales que apoyen la estrategia de marca y los objetivos comerciales.
Capacidad para interpretar y ejecutar contra breves y objetivos estratégicos creativos con soluciones específicas, eficaces y relevantes.
Coordinar y colaborar en proyectos con proveedores externos, incluidos proveedores de impresión y producción, agencias de publicidad, estudios de fotografía/vídeo, desarrolladores y otros.
Apoyar la creación digital y de sitios web, trabajando en estrecha colaboración con el equipo de desarrollo front-end.
Trabajar con agencias externas para apoyar las ventas, recursos humanos y otros departamentos de Hayward para las necesidades de comunicación.
Manténgase al día con las tendencias emergentes del diseño y el digital, junto con el panorama competitivo de la industria y comparta innovaciones con los equipos internos.
Ayudar a mantener un repositorio actualizado de activos creativos y de marketing, incluidas imágenes, fotografías, vídeos, archivos de arte nativo, logotipos, plantillas de presentación, etc.

Requisitos:

Jugador de equipo altamente creativo y motivado con excelentes y versátiles habilidades para resolver problemas.
Flexible/Adaptable capaz de cambiar rápidamente las prioridades y realizar múltiples tareas.
Capacidad para gestionar múltiples proyectos y tomar decisiones oportunas.
Capacidad probada para trabajar en un entorno de alto volumen y ritmo rápido.
Una gran atención al detalle, muy organizada.
Excelentes habilidades de comunicación verbal, escrita y visual.
Trae pasión y entusiasmo al trabajo.
Deseo de avanzar en el trabajo y mejorar las habilidades.
Muestras de trabajo/Portfolio que demuestren habilidades de diseño experto, incluido el cumplimiento de los estándares de marca.
Abierto a diferentes perspectivas e ideas, responde bien a la dirección de los líderes y compañeros.

Qualificaciones

Debe tener entre 2 y 4 años de experiencia en diseño gráfico trabajando o apoyando estrechamente en un departamento de diseño interno.
La experiencia creativa dentro de una empresa de consumo de tamaño medio a grande o de productos B2B o de fabricación relacionada es una ventaja.
Debe tener un buen conocimiento de la preparación de archivos para la producción.
Prueba de experiencia en diseño en una variedad de plataformas impresas y digitales.
Debe tener un profundo conocimiento de Photoshop específicamente para la corrección de color y el retoque.
Debe ser un experto en Adobe Creative Suite, específicamente Photoshop, InDesign, Illustrator y Acrobat.
Debe ser competente en el software de MS Office PowerPoint, Word y Excel.
La experiencia en redacción y/o publicidad es una ventaja.
La experiencia con la producción y edición de videos es una ventaja.
Diseñar para la experiencia del comercio electrónico es una ventaja.

Educación:

Grado de licenciatura (B.A. o B.S.) o título técnico en diseño gráfico, comunicación visual o campo relacionado; o combinación equivalente de educación y experiencia relacionada sólida en lugar de título.

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Graphic Designer

Hayward Industries (NYSE \"HAYW\") is the largest manufacturer of residential swimming pool equipment globally, with a s...","Hayward Industries Inc is hiring: Graphic Designer in Charlotte",["B","1902851642"],"1 hours ago","/jobs/1902851642-hayward-industries-inc-is-hiring-graphic-designer-in-charlotte","/jobs?keyword=Hayward+Industries+Inc+is+hiring%3A+Graphic+Designer+in+Charlotte",{"_429":428,"_434":522,"_452":453,"_444":445,"_243":438,"_441":438,"_427":428,"_111":523,"_431":432,"_433":194,"_454":453,"_442":524,"_425":525,"_455":456,"_430":118,"_476":526,"_460":527,"_478":523,"_479":524,"_481":482,"_483":528,"_485":529},["D",1771113600000],"Continuous Improvement Manager","Nashville, TN, US, 37247",["B","2619546144"],"4 days ago","/jobs/2619546144-continuous-improvement-manager","/jobs?location=Nashville%2C+TN%2C+US%2C+37247","/jobs?keyword=Continuous+Improvement+Manager",{"_429":428,"_434":531,"_452":453,"_444":532,"_243":438,"_441":438,"_427":428,"_111":533,"_431":432,"_433":194,"_454":453,"_442":443,"_425":534,"_455":535,"_430":118,"_476":536,"_460":537,"_478":533,"_479":443,"_481":538,"_483":484,"_485":539},["D",1771372800000],"Ross Stores, Inc.","Store Protection Specialist",["B","2619497914"],"Work at Ross Stores, Inc.","1 days ago","/jobs/2619497914-store-protection-specialist","/jobs?keyword=Ross+Stores%2C+Inc.","/jobs?keyword=Store+Protection+Specialist",{"_429":428,"_434":541,"_452":453,"_444":542,"_243":543,"_441":544,"_427":428,"_111":545,"_431":194,"_433":194,"_454":453,"_442":443,"_425":546,"_455":547,"_430":118,"_476":518,"_460":548,"_478":545,"_479":443,"_481":549,"_483":484,"_485":550},["D",1771496155000],"Atypic","Digital Marketing & Brand Development Agency | Charlotte, NC\nPaid Search (PPC/SEM) Specialist The Basics\nAtypic is a Charlotte, NC multidisciplinary digital marketing and brand development agency doing kick-ass work for some amazing brands and people. We are currently seeking a talented Paid Search Specialist to join our creative team.\nThis is a hybrid position. You must be able to commute to our Charlotte office at least 3 times a week.\nLocation: Charlotte, NC\nJob Type: Full Time\nExperience: 1-2 Years\nThe Rundown\nWe are a small team of creative problem solvers who work with brands across various industries, both locally and nationally. Our team’s extensive list of capabilities includes design, development, marketing, and brand strategy. We live by a “work hard, play hard” mentality and hold each other accountable for both. Our team members engage in a creative and collaborative effort to produce spectacular work while maintaining a healthy work/life balance.\nThe Perks:\nFlexible Work Schedule\nPotlucks, Lunch & Learns, and Company Outings\nHealth Insurance Coverage Including Dental and Vision Plans\nGenerous Vacation Policy Including Floating Holidays and Sick Days\n401K with Company Match\nSupport for Professional Development Opportunities\nResponsibilities:\nPlan, build, and manage paid campaigns in Google Ads across Search, Display, Shopping, YouTube, and Performance Max.\nConduct keyword research, audience targeting, and A/B testing to continuously improve campaign performance.\nMonitor campaign performance, optimize bids and budgets, and ensure KPIs are being met or exceeded.\nAnalyze performance data, create reports, and provide actionable insights to internal teams and clients.\nPrepare and speak in monthly client reporting calls, clearly communicating results, optimizations, and strategic recommendations.\nCollaborate with content, design, and account teams to align ad copy and creative with campaign goals.\nStay up to date on Google Ads best practices, new features, and industry trends.\nAssist with landing page recommendations and CRO strategies through onsite heatmap tracking to enhance campaign effectiveness.\nSupport SEO initiatives when needed, including basic keyword research, on-page SEO, and technical collaboration.\nContribute to overall digital marketing strategy and brainstorming sessions.\nSkills To Pay The Bills:\nRequired: 1-2 years of hands-on experience managing Google Ads campaigns (Search, Display, Shopping, etc.)\nExperience working with Google Analytics 4 (Google Tag Manager and Looker Studio is also a plus!)\nStrong analytical skills and proficiency with reporting tools\nFamiliarity with SEO principles and digital marketing fundamentals\nGoogle Ads certifications (preferred)\nStrong communication, public speaking, time management, and organizational skills\nIf this sounds like the right team environment for you, we want to hear from you! Send us your resume along with a link to your portfolio website or a digital pdf with your most impressive work. We’d also like to know why it’d be a mistake not to hire you. Points for creativity.\nThis is an on-site position. Please do not apply if you are interested in freelance work or you are Headhunting.\n\n#J-18808-Ljbffr","Digital Marketing & Brand Development Agency | Charlotte, NC\nPaid Search (PPC/SEM) Specialist The Basics\nAtypic is a Charlotte, NC multidisciplina...","Atypic is hiring: Paid Search (PPC/SEM) Specialist in Charlotte",["B","1104998180"],"Work at Atypic","/jobs/1104998180-atypic-is-hiring-paid-search-ppc-sem-specialist-in-charlotte","/jobs?keyword=Atypic","/jobs?keyword=Atypic+is+hiring%3A+Paid+Search+%28PPC%2FSEM%29+Specialist+in+Charlotte",{"_429":428,"_434":552,"_452":453,"_444":553,"_243":438,"_441":438,"_427":428,"_111":554,"_431":432,"_433":194,"_454":453,"_442":443,"_425":555,"_455":556,"_430":118,"_476":526,"_460":557,"_478":554,"_479":443,"_481":558,"_483":484,"_485":559},["D",1771113600000],"Kathon Enterprises Inc. dba Paul Davis Restoration of Charlotte","Mitigation Specialist",["B","2619499423"],"Work at Kathon Enterprises Inc. dba Paul Davis Restoration of Charlotte","/jobs/2619499423-mitigation-specialist","/jobs?keyword=Kathon+Enterprises+Inc.+dba+Paul+Davis+Restoration+of+Charlotte","/jobs?keyword=Mitigation+Specialist","actionData","errors"]