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Associate Manager, Influencer Marketing - Fenty

Join to apply for the Associate Manager, Influencer Marketing - Fenty role at Kendo Brands, Inc.

Associate Manager, Influencer Marketing - Fenty

Join to apply for the Associate Manager, Influencer Marketing - Fenty role at Kendo Brands, Inc.

This range is provided by Kendo Brands, Inc.. Your actual pay will be based on your skills and experience talk with your recruiter to learn more.

Base pay range

$79,900.00/yr - $99,900.00/yr

ABOUT KENDO

Kendo Holdings, Inc. is a San Francisco-based beauty brand developer and wholesaler owned by LVMH Mot Hennessy - Louis Vuitton, the worlds largest luxury group. A play on the words can do, Kendo has become the hub of creativity and next generation beauty product development for global Sephora channels and selective retailers outside of Sephora.

Through original development, collaborations and acquisitions the Kendo stable of brands will always be creative, inspiring and innovative. A dynamic engine of speed, expertise and market-savvy, the Kendo team continues to redefine the beauty industry through great product, great storytelling, great retail and direct-to-consumer partnerships. This shows up in everything we do and in what we stand for:

Can Do Spirit: We work together to make our wildest dreams a reality: As entrepreneurs, we embrace optimism and find creative ways to reach our goals
Advocacy, Diversity, and Inclusion: We recognize and celebrate the full spectrum of personal identities. We create safe spaces so everyones voice is heard. We listen with humility and act with courage.
Storytelling: We tell authentic stories like no, one else. Its our key to inspire trust and build relationships, rallying, our people, partners, and consumers around our brands.
Resilience: We embrace challenges as opportunities. Change is ever- constant, and agility is our strength.
Product Excellence: We put the consumers first: We constantly raise the bar to create products of the highest quality that everyone just has to have.

The salary range for this position is $79,900 - 99,900 per year based upon a San Francisco location. Offered salary is dependent upon experience and location. Kendo Total Rewards offerings also include an annual bonus and a comprehensive benefits package including: medical, dental and vision insurance, flex paid time off program, parental leave, employee discount/perks, a retirement plan with employer contributions, Summer Fridays, opportunity to work from anywhere for two weeks during the calendar year and December wellness/shutdown week for applicable positions.

The Kendo house of brands currently includes: Fenty Beauty, Fenty Skin, Fenty Eau de Parfum, Fenty Hair, Ole Henriksen, KVD Beauty, Lip Lab.

POSITION SUMMARY

The Associate Manager, Influencer Marketing, will lead the development and execution of influencer marketing plans for Fenty Beauty, Fenty Skin, and Fenty Hair. They will coordinate all aspects of influencer and artistry outreach activities, including personalized gifting, event planning, partnerships, and networking. The incumbent is outgoing and has exceptional interpersonal skills, demonstrating success in identifying industry trends and building strong relationships. They will be a strong communicator, as they will need to communicate and balance priorities and requests from multiple brands. This dynamic person will have experience in the beauty industry and be well-versed in influencer marketing. Requires up to 30% travel. Please ensure that you include one public social media account on your application.

RESPONSIBILITIES

Work alongside the Marketing team to develop and execute influencer marketing plans
Cultivate meaningful and relevant relationships with key influencers across multiple social platforms
Manage ongoing gifting efforts for influencers, celebrities, tastemakers, and creators
Recommend social content marketing plans to be executed in partnership with influencers
Partner with a cross-functional team to nurture relationships with TikTok Shop creators
Assist the influencer marketing team in other areas as needed
Ideate and oversee the execution of influencer mailers alongside shipping lists

REQUIREMENTS

3+ years of experience in principles and practices of social media, event planning, and influencer marketing
College degree or equivalent experience related to Marketing/PR/Events
Passion for beauty/cosmetics; experience in the industry is a plus
Experience with TikTok Shop is a plus
Organized, detail-oriented, and proactive
Superior written and verbal communication skills
Ability to manage multiple programs in a deadline-intensive environment

Seniority level

Seniority level
Associate

Employment type

Employment type
Full-time

Job function

Job function
Marketing
Industries
Personal Care Product Manufacturing

Referrals increase your chances of interviewing at Kendo Brands, Inc. by 2x

Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Paid maternity leave

Paid paternity leave

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#J-18808-Ljbffr","

Associate Manager, Influencer Marketing - Fenty

Join to apply for the Associate Manager, Influencer Marketing - Fenty ...","Kendo Brands Inc. is hiring: Associate Manager, Influencer Marketing - Fenty in ",["B","2124722228"],"Work at Kendo Brands Inc.","2 hours ago","/jobs/2124722228-kendo-brands-inc-is-hiring-associate-manager-influencer-marketing-fenty-in","Kendo Brands Inc. is hiring: Associate Manager, Influencer Market...","/jobs?keyword=Kendo+Brands+Inc.","/jobs?keyword=Kendo+Brands+Inc.+is+hiring%3A+Associate+Manager%2C+Influencer+Market...",{"_429":428,"_434":533,"_452":453,"_444":534,"_243":535,"_441":536,"_427":428,"_111":537,"_431":194,"_433":194,"_454":453,"_442":443,"_425":538,"_455":539,"_430":118,"_476":527,"_460":540,"_478":541,"_479":443,"_481":542,"_483":484,"_485":543},["D",1771488934000],"Kendo Brands, Inc.","

Kendo Holdings, Inc. is a San Francisco-based beauty brand developer and wholesaler owned by LVMH Moët Hennessy - Louis Vuitton, the world’s largest luxury group. A play on the words “can do”, Kendo has become the hub of creativity and next generation beauty product development for global Sephora channels and selective retailers outside of Sephora.

“Can Do” Spirit: We work together to make our wildest dreams a reality: As entrepreneurs, we embrace optimism and find creative ways to reach our goals
Advocacy, Diversity, and Inclusion: We recognize and celebrate the full spectrum of personal identities. We create safe spaces so everyone’s voice is heard. We listen with humility and act with courage.
Storytelling: We tell authentic stories like no, one else. It’s our key to inspire trust and build relationships, rallying, our people, partners, and consumers around our brands.
Resilience: We embrace challenges as opportunities. Change is ever- constant, and agility is our strength.
Product Excellence: We put the consumers first: We constantly raise the bar to create products of the highest quality that everyone just has to have.

The salary range for this position is $164,000 - $205,000 per year. Offered salary is dependent upon experience and San Francisco location. Kendo Total Rewards offerings also include an annual bonus and a comprehensive benefits package including: medical, dental and vision insurance, flex paid time off program, parental leave, employee discount/perks, a retirement plan with employer contributions, Summer Fridays, opportunity to work from anywhere for two weeks during the calendar year and December wellness/shutdown week for applicable positions.

The Kendo house of brands currently includes: Fenty Beauty, Fenty Skin, Fenty Eau de Parfum, Fenty Hair, Ole Henriksen, Lip Lab.

SUMMARY

The Director, North America (NA) Influencer Marketing will develop, oversee and integrate Fenty’s influencer programs across the Fenty Beauty brands - Fenty Beauty, Fenty Skin, Fenty Hair and Fenty Fragrance - taking a full funnel approach with influencers to drive brand equity, connection, and conversion with our consumers. The director will build meaningful and lasting relationships across affiliates, influencers, beauty editors, and VIP talent.

You will lead innovation in our approach to influencers, working closely with our global communication and local marketing teams to ensure influencer plans are integrated with the North America strategy- an experienced, enthusiastic and results focused leader that has confidence to define, build, and present strategies and solutions to C-suite executives, with a deep understanding of our client, social platforms, and algorithms with a deep understanding of how to partner with influencers + creators to strategically build brands across diverse demographics and generate user advocacy on a global scale.

RESPONSIBILITIES

Drive the strategy and execution of NA Influencer Strategy across paid and earned to increase brand ranking, share of voice, and sales.
Define and lead Fenty Beauty’s NA influencer marketing plan, communicate strategy and localized playbooks
Partner closely with cross functional stakeholders to ensure influencers are integrated into our 360 marketing plans being highly collaborative while build relationships and trust
Partner with NA General Manager to understand NA investment strategy/priorities
Partner with Brand Management and education team to understand product messaging, leveraging insight to inform influencer/comms strategy
Partner with retail marketing teams to understand key launch, promotion and selling periods
Work closely with NA ecommerce team to develop and execute best in class social commerce plans
Partner closely with Global Communications team to gain updates surrounding Global comms strategy & ideate relevant ways to execute in NA region
Execute influencer and product seeding campaigns in accordance with agreed upon strategy
Work with global comms on primary and secondary KPI's for all campaigns/executions
Deploy learnings to internal (NA leadership, product marketing, education, eComm, retailer account management leads, trade marketing, etc.) and external (global partners) stakeholders
Leverage learnings to influence go forward strategic plans across all pillars of influencer marketing
Strategically identify talent and influencers for campaigns that improve ROI and achieve campaign KPIs
Manage department budgets and ensure all department spend is aligned with team forecasts
Manage and negotiate celebrity/ambassador contract negotiations and execution
Measure effectiveness by understanding, applying, and championing analytic tools to evaluate against set KPIs, ensuring our content strategies are successful and resonate with our audience. Lead with a ‘test and learn’ approach to new tools and formats across the social platforms. Share takeaways, backed by data, across the business
Build and maintain strong relationships with agencies and networks; identify trends and new opportunities looking ahead to marketplace news and changes
Coach and train the team on influencer selection, negotiations, delinquency, and engagement
Drive creative ideas for influencers amongst the team – engaging with the team to execute creative and innovative ideas of how we work with Influencers

REQUIREMENTS

10+ years’ experience in Marketing, PR, or Sales with a minimum of 4 years working directly in Influencer Marketing
Passionate about the beauty industry, building relationships and connecting with people
Demonstrable influencer marketing experience and relationships with agency or talent
Have a strong understanding of pop culture and upcoming/ongoing trends, able to keep teams informed about industry changes
Critical thinking & problem-solving; able to define a vision and set up the right structures and processes to execute success
Highly collaborative and team-orientated persona with demonstrable relationship management skills – able to inspire and champion influencer marketing programs internally
Proactive with a start-up mind-set and able to excel in a fast-paced environment
Analytical approach and strong eye for business – comfortable interpreting and working with performance data

Experience leading and managing a team

Strong understanding of contract negotiations and global governance strategies
Excellent written/verbal communications and negotiation skills
A deep understanding of the social media and influencer landscape through competitive research and industry expertise
Excellent time management and crisis management skills
Knowledgeable of trending in culture and beauty landscape

\n#J-18808-Ljbffr","

Kendo Holdings, Inc. is a San Francisco-based beauty brand developer and wholesaler owned by LVMH Moët Hennessy - Louis Vuitton, the world’...","Director, North America Influencer Marketing - Fenty Job at Kendo Brands, Inc. i",["B","2208665704"],"Work at Kendo Brands, Inc.","/jobs/2208665704-director-north-america-influencer-marketing-fenty-job-at-kendo-brands-inc-i","Director, North America Influencer Marketing - Fenty Job at Kendo...","/jobs?keyword=Kendo+Brands%2C+Inc.","/jobs?keyword=Director%2C+North+America+Influencer+Marketing+-+Fenty+Job+at+Kendo...",{"_429":428,"_434":545,"_452":453,"_444":546,"_243":547,"_441":548,"_427":428,"_111":549,"_431":194,"_433":194,"_454":453,"_442":550,"_425":551,"_455":552,"_430":127,"_476":553,"_460":554,"_478":555,"_479":550,"_481":556,"_483":557,"_485":558},["D",1770588000000],"Kendo Brands","ABOUT KENDO\nKendo Holdings, Inc. is a San Francisco-based beauty brand developer and wholesaler owned by LVMH Moët Hennessy - Louis Vuitton, the world's largest luxury group. A play on the words \"can do\", Kendo has become the hub of creativity and next generation beauty product development for global Sephora channels and selective retailers outside of Sephora.

Through original development, collaborations and acquisitions the Kendo stable of brands will always be creative, inspiring and innovative. A dynamic engine of speed, expertise and market-savvy, the Kendo team continues to redefine the beauty industry through great product, great storytelling, great retail and direct-to-consumer partnerships. This shows up in everything we do and in what we stand for:

\"Can Do\" Spirit: We work together to make our wildest dreams a reality: As entrepreneurs, we embrace optimism and find creative ways to reach our goals

Advocacy, Diversity, and Inclusion: We recognize and celebrate the full spectrum of personal identities. We create safe spaces so everyone's voice is heard. We listen with humility and act with courage.

Storytelling: We tell authentic stories like no, one else. It's our key to inspire trust and build relationships, rallying, our people, partners, and consumers around our brands.

Resilience: We embrace challenges as opportunities. Change is ever- constant, and agility is our strength.

Product Excellence: We put the consumers first: We constantly raise the bar to create products of the highest quality that everyone just has to have.

The salary range for this position is $40.00 - $45.00 per hour. Offered salary is dependent upon experience and San Francisco location.

The Kendo house of brands currently includes: Fenty Beauty, Fenty Skin, Fenty Eau de Parfum, Fenty Hair, Ole Henriksen, Lip Lab.

SUMMARY\nThe Temp- Associate Manager for Fenty Skin/Fenty Hair North America Sales is a key driver of business growth, responsible for executing the North American sales strategy through close collaboration with internal teams and retail partners. This role requires a dynamic and self-motivated individual who can independently manage multiple deadlines and foster strong relationships.

RESPONSIBILITIES\nAccount Management & Activation:

Support the Sales Manager/Director in developing and executing short and long-term strategies for North American retail channels to achieve and exceed sales objectives.

Cultivate best-in-class partnerships with retail partners to maximize working relationships and deliver sales goals.

Build strong relationships with internal cross-functional teams (Inventory Planning, Marketing, Education, Global Brand, Operations) to facilitate 360-degree activations.

Prepare and lead productive meetings, ensuring clear outcomes and actionable next steps.

Manage sampling plans and activations with retailers.

Champion the brand internally and externally, effectively communicating product narratives and pipeline.

Product Merchandising:

Oversee retailer assortments, ensuring timely and effective communication of updates (launches and discontinuations).

Manage SKU setup and maintenance with retail partners.

Execute and track internal and external pricing updates.

Reporting & Analysis:

Provide weekly sales recaps and conduct ad-hoc reporting and analysis as needed.

Monitor the skincare and haircare retail landscape to identify growth opportunities.

REQUIREMENTS

A passion for the beauty industry, with a keen interest in skincare and haircare trends.

Bachelor's degree or equivalent experience, with 3-5 years of relevant experience.

Previous experience in Brand Management, Merchandising, Buying, or Marketing is required; experience in Prestige Cosmetics or Fashion is a plus.

Strong strategic and analytical abilities.

Excellent interpersonal, organizational, and communication skills.

Ability to thrive in a fast-paced, rapidly changing, and customer-service-oriented environment.

Detail-oriented with the capacity to manage multiple priorities within a matrixed organization.

A collaborative team player.

Proficiency in PowerPoint and Excel.

#J-18808-Ljbffr\n","ABOUT KENDO\nKendo Holdings, Inc. is a San Francisco-based beauty brand developer and wholesaler owned by LVMH Moët Hennessy - Louis Vuitton, the wo...","TEMP Associate Manager, North America Sales - Fenty Skin/Fenty Hair","San Francisco, California, United States, 94199",["B","2492955298"],"Work at Kendo Brands","10 days ago","/jobs/2492955298-temp-associate-manager-north-america-sales-fenty-skin-fenty-hair","TEMP Associate Manager, North America Sales - Fenty Skin/Fenty Ha...","/jobs?keyword=Kendo+Brands","/jobs?location=San+Francisco%2C+California%2C+United+States%2C+94199","/jobs?keyword=TEMP+Associate+Manager%2C+North+America+Sales+-+Fenty+Skin%2FFenty+Ha...",{"_429":428,"_434":560,"_452":453,"_444":546,"_243":561,"_441":562,"_427":428,"_111":563,"_431":194,"_433":194,"_454":453,"_442":550,"_425":564,"_455":552,"_430":115,"_476":565,"_460":566,"_478":563,"_479":550,"_481":556,"_483":557,"_485":567},["D",1771002000000],"Job Description

ABOUT KENDO\nKendo Holdings, Inc. is a San Francisco-based beauty brand developer and wholesaler owned by LVMH Moët Hennessy - Louis Vuitton, the world's largest luxury group. A play on the words \"can do\", Kendo has become the hub of creativity and next generation beauty product development for global Sephora channels and selective retailers outside of Sephora.

Through original development, collaborations and acquisitions the Kendo stable of brands will always be creative, inspiring and innovative. A dynamic engine of speed, expertise and market-savvy, the Kendo team continues to redefine the beauty industry through great product, great storytelling, great retail and direct-to-consumer partnerships. This shows up in everything we do and in what we stand for:

\"Can Do\" Spirit: We work together to make our wildest dreams a reality: As entrepreneurs, we embrace optimism and find creative ways to reach our goals

Advocacy, Diversity, and Inclusion: We recognize and celebrate the full spectrum of personal identities. We create safe spaces so everyone's voice is heard. We listen with humility and act with courage.

Storytelling: We tell authentic stories like no, one else. It's our key to inspire trust and build relationships, rallying, our people, partners, and consumers around our brands.

Resilience: We embrace challenges as opportunities. Change is ever- constant, and agility is our strength.

Product Excellence: We put the consumers first: We constantly raise the bar to create products of the highest quality that everyone just has to have.

The salary range for this position is $81,900 - $102,400 per year. Offered salary is dependent upon experience and San Francisco location. Kendo Total Rewards offerings also include an annual bonus and a comprehensive benefits package including: medical, dental and vision insurance, flex paid time off program, parental leave, employee discount/perks, a retirement plan with employer contributions, Summer Fridays, opportunity to work from anywhere for two weeks during the calendar year and December wellness/shutdown week for applicable positions.

The Kendo house of brands currently includes: Fenty Beauty, Fenty Skin, Fenty Eau de Parfum, Fenty Hair, Ole Henriksen, Lip Lab.

SUMMARY\nThe Associate Manager, Paid Media is responsible for supporting full funnel paid media strategies for the Fenty NA business. This role will focus on driving demand generation, scalable revenue, and acquisition strategies for full funnel media, performance marketing, and NA retail media. The ideal candidate will possess a strong understanding of paid media best practices and demonstrate the ability to balance analytical and tactical skills with creative storytelling.

RESPONSIBILITIES\nCampaign Management & Optimization

Manage media campaigns and projects and oversee execution across all channels (e.g., Paid Media, Paid Social, Paid Search, etc.) to support customer and revenue growth.

Manage outline of requirements and needs for all activations, owned and retailer campaigns, and launches; ensure all are received on schedule and are organized, routed for necessary approvals, and sent to agency for on-time delivery of all needs.

Manage overall media activation calendar and roadmap; manage identified projects from start to finish to ensure success of delivery and performance.

Support and brief creative and messaging needs for best-in-class ads, partnering with creative, copy, marketing teams, and global brand stakeholders.

Collaborate with a media agency on overall channel project management and monitoring KPIs to hit channel goals, keeping a pulse on business trends and suggesting shifts to optimize.

Assist in developing integrated, 360-degree activation plans for key Fenty campaigns, launches, and ongoing support, providing recommendations based on best practices, campaign needs, and global Fenty brand objectives.

Contribute to a continuous test and learn roadmap, iterating on learnings to inform ongoing optimization and improvement, sharing insights with global partners.

Support QA for all ad previews and placements pre-launch, ensuring proper functionality and visual correctness.

Reporting & Analysis

Contribute to regular reporting on Fenty channel performance, highlighting insights, trends, and opportunities for continuous improvement to digital, cross-functional, and global Fenty teams.

Analyze performance and retailer KPIs on an ongoing basis to drive optimizations and ensure campaigns are maximizing performance and hitting goals for the Fenty brand.

Own larger 360 channel and campaign reporting for review and insights, sharing with North America and global Fenty teams.

Budget & Invoicing

Assist in managing Fenty paid media spend against budget, optimizing investment and strategies to balance efficiency and goals.

Support the tracking and processing of Fenty paid media invoices in a timely manner for financial schedules.

Cross-functional Collaboration & Innovation

Partner with marketing, social, and creative teams, as well as global Fenty brand partners, to identify creative opportunities for paid media channels.

Emulate a culture of innovation, sharing ideas and identifying/vetting new growth channel opportunities to test for the Fenty brand, considering global applicability.

Stay informed on paid media trends and performance, sharing insights with team leadership, cross-functional partners, and global Fenty stakeholders.

Collaborate with global partners to ensure consistent brand messaging and campaign execution across regions.

REQUIREMENTS

2+ years of paid media experience (eCommerce, retail, and/or DTC preferred), with demonstrated success driving results across multiple brands, platforms, and budgets.

Understanding of current industry changes/pivots & experiencing navigating and pivoting through them.

Strong data analysis and reporting skills with the ability to bubble up insights and trends in a concise, shareable manner.

Strong working knowledge of marketing and analytics tools and technology (MMM, Google Analytics, Facebook Ads Manager, Google Ads, etc.)

Experience managing agency and vendor relationships. Experience also with internal channel execution preferred.

Able to balance creative and analytical thinking while being customer-focused and brand-obsessed.

Thrives in collaborative, cross-functional environments, demonstrating strong self-drive, accountability, and the ability to function independently while being an effective team player.

Ability to manage to the bigger picture but also willing to roll up their sleeves and dig in - no task is too small mentality.

Excellent organizational skills and the ability to handle multiple projects simultaneously while meeting deadlines.

Ability to adapt to a dynamic, fast-paced environment & comfortable with navigating through ambiguity.

BA/BS in a technical field from a leading university.

#J-18808-Ljbffr\n","Job Description

ABOUT KENDO\nKendo Holdings, Inc. is a San Francisco-based beauty brand developer and wholesaler owned by LVMH Moët Henness...","Associate Manager, Paid Media - North America Fenty",["B","2555844251"],"5 days ago","/jobs/2555844251-associate-manager-paid-media-north-america-fenty","/jobs?keyword=Associate+Manager%2C+Paid+Media+-+North+America+Fenty","actionData","errors"]

Associate Manager, Influencer Marketing - Fenty

Associate Manager, Influencer Marketing - Fenty

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Associate Manager, Influencer Marketing - Fenty

SUMMARY

RESPONSIBILITIES

REQUIREMENTS