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Every career with Hearst Television is like a story. How it develops, where it takes you, the milestones you reach along the way – you’ve got a lot to look forward to as your unique career story unfolds. Hearst Television, a subsidiary of Hearst, owns and operates local television and radio stations serving nearly three dozen U.S. cities, reaching 24 million U.S. television households. Through its partnership with nearly all major networks, Hearst Television distributes national content across more than 120 video channels, including programming from ABC, NBC, CBS, CW, MY Net, MeTV, This TV, Estrella, and more. Hearst Television is recognized as one of the industry's premier companies. It has been honored with numerous awards for distinguished journalism and industry innovation, including the Walter Cronkite Award for political journalism, the national Edward R. Murrow Award, the DuPont-Columbia Award, and the George Foster Peabody Award.

","New York, NY","coloredLogo","logoAttachment","Hearst.png","thumbnail","thumbnailAttachment","Hearst_TV_Careers.png","hexCode","#2D75B9","headline","National multimedia company reaching 24 million households","https://production-rails-default.s3.amazonaws.com/uploads/company/logo_attachment/1072/Hearst.png","/companies/hearst-television","https://production-rails-default.s3.amazonaws.com/uploads/company/thumbnail_attachment/1072/Hearst_TV_Careers.png","hasJobSubmission","isSavedJob","similarJobs",[512,522,529,539,548],{"_429":428,"_434":513,"_452":453,"_444":514,"_243":438,"_441":438,"_427":428,"_111":437,"_431":432,"_433":194,"_454":453,"_442":515,"_425":516,"_455":517,"_430":121,"_476":518,"_460":519,"_478":437,"_479":515,"_481":520,"_483":521,"_485":486},["D",1771113600000],"OneMain Financial Careers","West Valley City, UT, US",["B","2619541169"],"Work at OneMain Financial Careers","4 days ago","/jobs/2619541169-collections-strategy-manager-auto","/jobs?keyword=OneMain+Financial+Careers","/jobs?location=West+Valley+City%2C+UT%2C+US",{"_429":428,"_434":523,"_452":453,"_444":445,"_243":438,"_441":438,"_427":428,"_111":524,"_431":432,"_433":194,"_454":453,"_442":443,"_425":525,"_455":456,"_430":115,"_476":526,"_460":527,"_478":524,"_479":443,"_481":482,"_483":484,"_485":528},["D",1771286400000],"Director Model Governance & Analytics",["B","2619500761"],"2 days ago","/jobs/2619500761-director-model-governance-analytics","/jobs?keyword=Director+Model+Governance+%26+Analytics",{"_429":428,"_434":530,"_452":453,"_444":445,"_243":531,"_441":532,"_427":428,"_111":533,"_431":194,"_433":194,"_454":453,"_442":534,"_425":535,"_455":456,"_430":121,"_476":518,"_460":536,"_478":533,"_479":534,"_481":482,"_483":537,"_485":538},["D",1771092000000],"A financial services company is seeking an Outbound Strategy Manager to lead the design and execution of effective outbound contact strategies. This role involves managing a team for dialing logic and performance evaluation while analyzing campaign metrics to optimize strategies. The ideal candidate will have over 5 years of people leadership experience and a deep understanding of outbound dialing mechanisms. This position offers hybrid work options and comprehensive benefits, including health insurance and retirement plans.\n#J-18808-Ljbffr\n","A financial services company is seeking an Outbound Strategy Manager to lead the design and execution of effective outbound contact strategies. Thi...","Outbound Strategy Lead - Dialing & Analytics (Hybrid)","Wilmington, Delaware, us, 19894",["B","2569234551"],"/jobs/2569234551-outbound-strategy-lead-dialing-analytics-hybrid","/jobs?location=Wilmington%2C+Delaware%2C+us%2C+19894","/jobs?keyword=Outbound+Strategy+Lead+-+Dialing+%26+Analytics+%28Hybrid%29",{"_429":428,"_434":540,"_452":453,"_444":541,"_243":438,"_441":438,"_427":428,"_111":542,"_431":432,"_433":194,"_454":453,"_442":443,"_425":543,"_455":544,"_430":121,"_476":518,"_460":545,"_478":542,"_479":443,"_481":546,"_483":484,"_485":547},["D",1771113600000],"Capital One","Senior Associate, Marketing Campaign Strategist",["B","2619498811"],"Work at Capital One","/jobs/2619498811-senior-associate-marketing-campaign-strategist","/jobs?keyword=Capital+One","/jobs?keyword=Senior+Associate%2C+Marketing+Campaign+Strategist",{"_429":428,"_434":549,"_452":453,"_444":445,"_243":550,"_441":551,"_427":428,"_111":552,"_431":194,"_433":194,"_454":453,"_442":534,"_425":553,"_455":456,"_430":118,"_476":554,"_460":555,"_478":552,"_479":534,"_481":482,"_483":537,"_485":556},["D",1770570000000],"Overview\nManager, Direct Mail Marketing Analytics

Location: Wilmington, DE

Schedule: Hybrid

OneMain is currently seeking a dynamic and experienced Manager of Direct Mail Marketing Analytics to develop data-driven investment decisions. The ideal candidate will have a strong background in data analytics, strategy, business growth, and communication.

The Role\nOneMain Financial is the nation’s leading direct mailer for sub-prime and near-prime personal loans. As such, our direct mail (\"DM\") marketing program is highly analytical and requires a large amount of strategic oversight. The candidate will be responsible for leveraging advanced analytics to resiliently grow our Direct Mail channel. This includes DM strategy development, testing, analysis, mail selection optimization and performance reporting.

This role will have the exciting opportunity to drive significant business results by leading key projects and contributing to the innovation, creation, and launch of value-adding products that uniquely leverage the internal and external data resources OneMain has access to. The successful candidate will combine the skills of a strategic thinker with the ability to provide important inputs to a complex execution engine. On the strategy front, this person will continuously look out for opportunities to optimize and grow the channel and present insights and recommendations to senior management.

Working with various partners, the role will also have responsibilities for strategy implementation, technology roadmap development, competitive intelligence, and performance monitoring. This individual will represent the company and may engage with key business stakeholders, suppliers, and external partners.

A successful candidate will utilize skills that enable them to be versatile and successfully lead initiatives across multiple disciplines. They will bring new ways of thinking, data sources, technologies, and capabilities to our business.

Responsibilities:

With the team, manage a monthly DM investment decision process that maximizes both response and NPV.

Build a deep understanding of our end-to-end mail execution process that involves multiple teams (Campaign Execution, Credit, Marketing, etc.) and how we capture DM response data within our prospect database that feeds future insights, and execute this process on a monthly basis with minimum errors.

Help build and measure a testing agenda including developing tests around mail cadence, segmentation of prospects, incorporation of new data sources, and ongoing A/B creative testing process.

Re-evaluate and improve our holdout strategies that allow for measurement of the mail channel’s incremental contribution to the overall business and marginal incrementality

Build deep expertise in our DM Targeting models, partner with Data Science team to continuously improve our targeting efficiency.

Understand the reporting needs of the business and enhance / streamline reports where necessary.

Monitor and report on the broader macro-environment for personal lending, specifically other lenders behavior in Direct Mail through competitive intelligence. Use those insights to inform our own DM decision making.

Develop thorough data-driven analyses, insights, and recommendations across all channels. Influence leadership and drive action plans with end-to-end ownership.

Effectively communicate with senior leadership, summarizing complex trends and insights into simplified coherent messages.

Manage multiple competing projects, setting clear expectations, and adhering to deadlines.

Qualifications

Bachelor’s Degree (Master’s degree preferred) in a quantitative discipline, such as Economics, Business Analytics, Engineering, Statistics, Data Science, or Computer Science.

5+ years of experience in complex, data-driven problem-solving.

Strong SQL and/or Python skills. Hands-on experience working on complex structured and unstructured datasets involving several joins; experience with MS Office, Excel, and PowerPoint; experience with one of BI or data visualization platforms a plus (PowerBI, Tableau).

Innovative and capable of developing a highly analytical approach to solving problems; strong data and insights intuition, intellectual curiosity.

Ability to work independently, make sound, fact-based recommendations, and think strategically.

Exceptional communication and interpersonal skills, with the ability to effectively interact with senior executives.

Customer-focused mindset with a passion for delivering innovative solutions.

Experience with various data mining and statistical methods is a plus (sampling, hypothesis testing, time series analysis, decision trees, residual modeling).

Who We Are\nOneMain Financial (NYSE: OMF) is the leader in offering nonprime customers responsible access to credit and is dedicated to improving the financial well-being of hardworking Americans. Since 1912, we’ve looked beyond credit scores to help people get the money they need today and reach their goals for tomorrow. Our growing suite of personal loans, credit cards and other products help people borrow better and work toward a brighter future.

Driven collaborators and innovators, our team thrives on transformative digital thinking, customer-first energy and flexible work arrangements that grow lives, careers and our company. At every level, we’re committed to an inclusive culture, career development and impacting the communities where we live and work. Getting people to a better place has made us a better company for over a century. There’s never been a better time to shine with OneMain.

Because team members at their best means OneMain at our best, we provide opportunities and benefits that make their health and careers a priority. That’s why we’ve packed our comprehensive benefits package for full- and some part-timers with:

Health and wellbeing options including medical, prescription, dental, vision, hearing, accident, hospital indemnity, and life insurances

Up to 4% matching 401(k)

Employee Stock Purchase Plan (10% share discount)

Tuition reimbursement

Paid time off (15 days’ vacation per year, plus 2 personal days, prorated based on start date)

Paid sick leave as determined by state or local ordinance, prorated based on start date

Paid holidays (11 days per year, based on start date)

Paid volunteer time (3 days per year, prorated based on start date)

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Location: Wilmington, DE

Schedule: Hybrid

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