Company Description
Join a hotel that is a member of the Accor network, whose group brings together more than 45 brands, 5,500 hotels, 10,000 restaurants and lifestyle destinations. Here, we believe in you and what you bring to the table. There are many opportunities for development and advancement. Every gesture, every smile, every action, contributes to creating a positive and memorable impact for our customers, our colleagues and also for our planet. Together, we embody the vision of responsible hospitality.
Take the opportunity to become a Heartist®, and let your heart guide you in this world where life beats faster
Job Description We're looking for a strategic and results-driven Digital Marketing Manager to join our organization in Swissotel Al Hamrah Jeddah, Saudi Arabia. In this role, you will lead the development and execution of comprehensive digital marketing strategies that drive brand awareness, customer engagement, and revenue growth. You will oversee all digital marketing initiatives, manage cross-functional teams, and leverage data-driven insights to optimize campaign performance across multiple channels.
Develop and implement integrated digital marketing strategies aligned with organizational goals and market opportunities in the Saudi Arabian region
Manage and oversee digital marketing campaigns across multiple channels, including search engine marketing (SEM), search engine optimization (SEO), social media, email marketing, and content marketing
Lead, mentor, and manage a team of digital marketing professionals, providing guidance on best practices and performance expectations
Analyze marketing data and key performance indicators (KPIs) to measure campaign effectiveness and identify areas for optimization and improvement
Collaborate with creative teams to develop compelling content and marketing materials that resonate with target audiences
Manage marketing budgets, allocate resources effectively, and ensure optimal return on investment (ROI) across all digital channels
Stay current with digital marketing trends, emerging technologies, and platform updates to maintain competitive advantage
Conduct market research and competitive analysis to inform strategy and identify growth opportunities
Coordinate with external vendors, agencies, and partners to execute marketing initiatives and campaigns
Present regular reports and insights to senior management on campaign performance and strategic recommendations
Qualifications Required Skills & Competencies
Digital marketing strategy development and execution
Proficiency in SEO, SEM, and paid advertising platforms
Social media marketing and community management
Content marketing and copywriting
Marketing analytics and data interpretation
Project management and organizational skills
Team leadership and people management
Strong communication and interpersonal skills
Problem-solving and analytical thinking
Budget management and financial acumen
Required Experience
Minimum 3-5 years of professional experience in digital marketing or related marketing roles
Proven experience managing and leading marketing teams
Demonstrated success in developing and executing digital marketing campaigns
Experience with marketing automation platforms and customer relationship management (CRM) systems
Required Education
Bachelor's degree in Marketing, Business Administration, Communications, or related field
Preferred Skills & Tools
Proficiency with Google Analytics, Google Ads, and Meta Business Suite
Experience with marketing automation platforms (HubSpot, Marketo, or similar)
Knowledge of Adobe Creative Suite (Photoshop, Illustrator, or Premiere Pro)
Familiarity with A/B testing and conversion rate optimization
Understanding of consumer behavior and market analysis
Domain Expertise
Knowledge of current digital marketing trends and best practices
Understanding of the Saudi Arabian market and regional consumer behavior
Brand management and positioning expertise
E-commerce and conversion optimization experience
#J-18808-Ljbffr
Take the opportunity to become a Heartist®, and let your heart guide you in this world where life beats faster
Job Description We're looking for a strategic and results-driven Digital Marketing Manager to join our organization in Swissotel Al Hamrah Jeddah, Saudi Arabia. In this role, you will lead the development and execution of comprehensive digital marketing strategies that drive brand awareness, customer engagement, and revenue growth. You will oversee all digital marketing initiatives, manage cross-functional teams, and leverage data-driven insights to optimize campaign performance across multiple channels.
Develop and implement integrated digital marketing strategies aligned with organizational goals and market opportunities in the Saudi Arabian region
Manage and oversee digital marketing campaigns across multiple channels, including search engine marketing (SEM), search engine optimization (SEO), social media, email marketing, and content marketing
Lead, mentor, and manage a team of digital marketing professionals, providing guidance on best practices and performance expectations
Analyze marketing data and key performance indicators (KPIs) to measure campaign effectiveness and identify areas for optimization and improvement
Collaborate with creative teams to develop compelling content and marketing materials that resonate with target audiences
Manage marketing budgets, allocate resources effectively, and ensure optimal return on investment (ROI) across all digital channels
Stay current with digital marketing trends, emerging technologies, and platform updates to maintain competitive advantage
Conduct market research and competitive analysis to inform strategy and identify growth opportunities
Coordinate with external vendors, agencies, and partners to execute marketing initiatives and campaigns
Present regular reports and insights to senior management on campaign performance and strategic recommendations
Qualifications Required Skills & Competencies
Digital marketing strategy development and execution
Proficiency in SEO, SEM, and paid advertising platforms
Social media marketing and community management
Content marketing and copywriting
Marketing analytics and data interpretation
Project management and organizational skills
Team leadership and people management
Strong communication and interpersonal skills
Problem-solving and analytical thinking
Budget management and financial acumen
Required Experience
Minimum 3-5 years of professional experience in digital marketing or related marketing roles
Proven experience managing and leading marketing teams
Demonstrated success in developing and executing digital marketing campaigns
Experience with marketing automation platforms and customer relationship management (CRM) systems
Required Education
Bachelor's degree in Marketing, Business Administration, Communications, or related field
Preferred Skills & Tools
Proficiency with Google Analytics, Google Ads, and Meta Business Suite
Experience with marketing automation platforms (HubSpot, Marketo, or similar)
Knowledge of Adobe Creative Suite (Photoshop, Illustrator, or Premiere Pro)
Familiarity with A/B testing and conversion rate optimization
Understanding of consumer behavior and market analysis
Domain Expertise
Knowledge of current digital marketing trends and best practices
Understanding of the Saudi Arabian market and regional consumer behavior
Brand management and positioning expertise
E-commerce and conversion optimization experience
#J-18808-Ljbffr