Content & Social Media Coordinator
Thelovingcompanies, Charlotte, North Carolina, United States, 28245
About LOVING
LOVING is a leading provider of comprehensive landscape, hardscape, and sod solutions, with an unwavering commitment to quality, innovation, and customer satisfaction. With a collaborative culture that values creative problem‑solving and operational excellence, we leverage cutting‑edge technology and best‑in‑class practices to deliver tailored services that enhance both residential and commercial environments. Our TEAM‑centric approach empowers every associate to drive continuous improvement, foster sustainable growth, and uphold our core values with integrity, TEAMwork, and compassion. As we expand our footprint, we remain dedicated to cultivating a workplace where professional development thrives and each TEAM member’s contributions directly fuel our mission to create beautiful, lasting outdoor experiences.
Equal Opportunity & Inclusion Statement LOVING, we believe diversity strengthens our teams and inclusion fuels innovation. We are proud to be an Equal Opportunity Employer and are committed to creating a workplace where every individual is respected, valued, and supported. We welcome applicants of all backgrounds, experiences, and perspectives, including but not limited to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability, veteran status, and other protected characteristics. If you need reasonable accommodations during any part of the application or interview process, please let us know, we’re here to ensure a fair and accessible experience for all.
Why This Role Matters The Content & Social Media Marketing Specialist plays a crucial role in growing LOVING’s digital presence, enhancing audience engagement, and supporting campaigns that drive brand awareness and qualified leads. This role bridges creative content development with strategic campaign coordination and ensures our messaging is impactful across digital and traditional channels.
What Success Looks Like
Develop high-quality content for digital channels (website, blogs, email, social) and print materials that reflect LOVING’s voice and brand standards
Create and manage social media content calendars and posting schedules across platforms
Grow LOVING’s social media presence through content that generates real engagement, including followers, comments, shares, clicks, and inbound interest
Create social content that performs, not just looks good, and understand what makes people stop scrolling and interact
Support the planning, execution, and tracking of digital campaign initiatives, including reporting and optimization
Coordinate creative assets, campaign messaging, and launch timelines across platforms to ensure continuity and impact
Execute email marketing and automation initiatives using Marketing Cloud
Manage lead tracking, campaign data, and audience insights within Sales Cloud to support alignment between marketing and sales outcomes
Analyze content and channel performance and recommend improvements that increase reach, engagement, and conversions
Partner with cross-functional teams to ensure alignment on brand messaging, campaign timing, and performance goals
What Sets You Apart
4+ years of experience in digital marketing, content creation, social media, or related roles
Strong writing and editing skills, with the ability to create content for blogs, emails, social, and print
Proven experience building and managing social media platforms with measurable engagement (followers, comments, clicks, and growth)
A strong understanding of what drives performance on social, including trends, timing, content formats, and audience behavior
Experience managing social media calendars, publishing tools, and engagement tracking
Familiarity with campaign coordination, performance reporting, and analytics
Experience with Marketing Cloud and Sales Cloud or similar CRM/automation platforms
Strong organization skills and ability to manage multiple projects and deadlines simultaneously
A proactive, ownership‑driven mindset with high attention to detail
Experience with paid advertising, keyword and audience targeting, or familiarity with design tools.
Work Location Hybrid remote in Charlotte, NC 28203
The Pay Range For This Role Is 50,000 - 60,000 USD per year (Charlotte, NC)
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Equal Opportunity & Inclusion Statement LOVING, we believe diversity strengthens our teams and inclusion fuels innovation. We are proud to be an Equal Opportunity Employer and are committed to creating a workplace where every individual is respected, valued, and supported. We welcome applicants of all backgrounds, experiences, and perspectives, including but not limited to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability, veteran status, and other protected characteristics. If you need reasonable accommodations during any part of the application or interview process, please let us know, we’re here to ensure a fair and accessible experience for all.
Why This Role Matters The Content & Social Media Marketing Specialist plays a crucial role in growing LOVING’s digital presence, enhancing audience engagement, and supporting campaigns that drive brand awareness and qualified leads. This role bridges creative content development with strategic campaign coordination and ensures our messaging is impactful across digital and traditional channels.
What Success Looks Like
Develop high-quality content for digital channels (website, blogs, email, social) and print materials that reflect LOVING’s voice and brand standards
Create and manage social media content calendars and posting schedules across platforms
Grow LOVING’s social media presence through content that generates real engagement, including followers, comments, shares, clicks, and inbound interest
Create social content that performs, not just looks good, and understand what makes people stop scrolling and interact
Support the planning, execution, and tracking of digital campaign initiatives, including reporting and optimization
Coordinate creative assets, campaign messaging, and launch timelines across platforms to ensure continuity and impact
Execute email marketing and automation initiatives using Marketing Cloud
Manage lead tracking, campaign data, and audience insights within Sales Cloud to support alignment between marketing and sales outcomes
Analyze content and channel performance and recommend improvements that increase reach, engagement, and conversions
Partner with cross-functional teams to ensure alignment on brand messaging, campaign timing, and performance goals
What Sets You Apart
4+ years of experience in digital marketing, content creation, social media, or related roles
Strong writing and editing skills, with the ability to create content for blogs, emails, social, and print
Proven experience building and managing social media platforms with measurable engagement (followers, comments, clicks, and growth)
A strong understanding of what drives performance on social, including trends, timing, content formats, and audience behavior
Experience managing social media calendars, publishing tools, and engagement tracking
Familiarity with campaign coordination, performance reporting, and analytics
Experience with Marketing Cloud and Sales Cloud or similar CRM/automation platforms
Strong organization skills and ability to manage multiple projects and deadlines simultaneously
A proactive, ownership‑driven mindset with high attention to detail
Experience with paid advertising, keyword and audience targeting, or familiarity with design tools.
Work Location Hybrid remote in Charlotte, NC 28203
The Pay Range For This Role Is 50,000 - 60,000 USD per year (Charlotte, NC)
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