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Every career with Hearst Television is like a story. How it develops, where it takes you, the milestones you reach along the way – you’ve got a lot to look forward to as your unique career story unfolds. Hearst Television, a subsidiary of Hearst, owns and operates local television and radio stations serving nearly three dozen U.S. cities, reaching 24 million U.S. television households. Through its partnership with nearly all major networks, Hearst Television distributes national content across more than 120 video channels, including programming from ABC, NBC, CBS, CW, MY Net, MeTV, This TV, Estrella, and more. Hearst Television is recognized as one of the industry's premier companies. It has been honored with numerous awards for distinguished journalism and industry innovation, including the Walter Cronkite Award for political journalism, the national Edward R. Murrow Award, the DuPont-Columbia Award, and the George Foster Peabody Award.

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Meta Advertising Specialist

At Huzzle, we connect high-performing professionals with global companies across the UK, US, Canada, Europe, and Australia. Our clients include startups, digital agencies, and tech platforms in industries like SaaS, MarTech, FinTech, and EdTech. We match top talents to full-time remote roles where they're hired directly into client teams and provided ongoing support by Huzzle.

Our client is a UK-based digital marketing agency that blends creative execution with data-driven strategy. The company is built around two core values: delivering results that drive client success and building long-term, trusted partnerships.

They specialise in performance-driven Meta advertising campaigns and work with international clients to scale lead generation and ROI through strategic creativity and advanced tracking.

Joining this team means becoming part of a dynamic, remote-first culture that values autonomy, innovation, and professional growth.

As a Meta Advertising Specialist, you'll plan, create, manage, and optimise Meta campaigns that deliver measurable results. You'll play a hands-on role across creative production, campaign strategy, technical setup, and Go High Level (GHL) integrations - ensuring seamless, profitable performance from start to finish.

This is an exciting opportunity for an experienced digital marketer who thrives in fast-paced environments and loves blending creativity with data.

Key Responsibilities

Campaign Strategy & Planning
- Research audience segments, competitor activity, and campaign positioning.
- Develop marketing funnels (TOF, MOF, BOF) aligned with client goals.
- Define hooks, offers, and messaging angles to resonate with target audiences.
Creative Production
- Design engaging static and carousel creatives (Canva or Adobe).
- Edit short-form video ads (CapCut, Premiere Pro, or Canva Video).
- Write persuasive ad copy tailored to English-speaking audiences.
- Produce multiple ad variations for continuous creative testing.
Campaign Management & Optimisation
- Build and manage campaigns in Meta Ads Manager.
- Optimise for CPL, CTR, and ROI through data-driven testing.
- Identify and scale winning audiences and creatives.
- Troubleshoot issues like ad rejections, audience overlap, and tracking errors.
Tracking & Technical Setup
- Implement and maintain Meta Pixel, Conversions API (CAPI), and GTM.
- Configure events, conversions, and troubleshoot data discrepancies.
- Ensure accurate tracking alignment with GA4 metrics.
CRM & GHL Integration
- Integrate Meta campaigns with Go High Level for seamless lead flow.
- Troubleshoot API, webhook, and automation issues.
- Support automation refinement for better attribution.
Reporting & Communication
- Prepare weekly performance reports in Google Sheets or Looker Studio.
- Present insights, wins, and recommendations for optimisation.
- Maintain proactive communication across Teams, Asana, and WhatsApp.

","

Meta Advertising Specialist

At Huzzle, we connect high-performing professionals with global companies across the UK, US, Canada, Europe...","Durham, NC, US, 27703",["B","2620497398"],"/jobs/2620497398-meta-advertising-specialist","/jobs?location=Durham%2C+NC%2C+US%2C+27703",{"_429":428,"_434":521,"_452":453,"_444":522,"_243":523,"_441":524,"_427":428,"_111":525,"_431":194,"_433":194,"_454":453,"_442":443,"_425":526,"_455":527,"_430":118,"_476":528,"_460":529,"_478":530,"_479":443,"_481":531,"_483":484,"_485":532},["D",1771488930000],"Intaker","Strategic Paid Advertising Manager – Intaker\nIntaker is seeking a highly analytical and creative Strategic Paid Advertising Manager to scale our digital acquisition engine and accelerate revenue growth across the U.S. and Canada. This role will own the strategy, execution, and optimization of paid media campaigns across multiple channels—including Google Ads, Meta, LinkedIn, and emerging platforms—designed to drive qualified leads, reduce CAC, and support our expansion.\n\nRoles and Responsibilities\n\nDevelop and own Intaker’s holistic paid advertising strategy across Google, Meta, LinkedIn, YouTube, retargeting networks, and industry‑specific platforms.\n\nPlan, launch, and manage full‑funnel campaigns optimized for lead generation, pipeline growth, and revenue.\n\nSet performance benchmarks, forecast spend, and allocate budgets across channels for maximum ROI.\n\nMonitor campaign performance daily, analyzing CTR, CPC, CPA, ROAS, and funnel conversion rates.\n\nBuild and implement A/B tests across creative, targeting, landing pages, and bidding strategies.\n\nContinuously optimize campaigns to reduce CAC and increase revenue efficiency.\n\nOwn reporting dashboards and provide weekly/monthly performance insights to leadership.\n\nPartner with Product to ensure successful campaigns alongside successful product launches and ensuring iterations happen both quickly and efficiently\n\nWork closely with Sales to understand lead quality and refine targeting criteria.\n\nCollaborate with Content and Design to create compelling ads, landing pages, and video assets.\n\nAlign with Creative Content on attribution, tracking, and funnel measurement.\n\nStay ahead of industry trends, platform updates, and competitor activity in the legal tech and SaaS space.\n\nIdentify new channels, technologies, and experiments to diversify and scale acquisition.\n\nEvaluate and manage relationships with agencies and external partners as needed.\n\nSkills and Requirements\n\n3–6+ years of hands‑on experience managing paid advertising for successful paid advertising agencies serving B2B SaaS companies.\n\nProven success managing campaigns across Google Ads and Meta; LinkedIn Ads is a must. Microsoft Advertising preferred.\n\nFamiliarity with Webflow is a must.\n\nStrong understanding of conversion tracking, attribution modeling, and analytics tools (Google Tag Manager, pixel tracking codes, etc.).\n\nDemonstrated ability to optimize full‑funnel campaigns and lower CAC while improving lead quality.\n\nExperience managing budgets of tens of thousands of dollars per month with clear ROI accountability.\n\nDeep expertise in keyword research, audience segmentation, retargeting, and bid strategy.\n\nExceptional analytical and Excel/Sheets skills; comfortable presenting data‑driven insights.\n\nStrong copywriting and creative direction skills for high‑performing ads.\n\nAbility to thrive in a fast‑paced, high‑growth startup environment.\n\nStrong communication skills and comfort working cross‑functionally.\n\nSalary: $80K - $90K Base Salary + Sales Incentives (OTE = $100K - $120K)\n\nBonus: Up to 10% of base, TBD in December every year\n\nHealthcare benefits: Health, Dental, and Vision plan offerings\n\nRetirement: 401(k) plan with up to 4% match\n\nMore Perks\n\nUnlimited snacks, coffee & more\n\nHappy Hour Thursdays\n\nBusiness Trips\n\nAwesome career growth opportunities\n\nSeniority Level\nMid‑Senior level\n\nEmployment Type\nFull‑time\n\nJob Function\nMarketing and Sales\n\nIndustries\nTechnology, Information and Internet\n\n#J-18808-Ljbffr","Strategic Paid Advertising Manager – Intaker\nIntaker is seeking a highly analytical and creative Strategic Paid Advertising Manager to scale our di...","Intaker is hiring: Strategic Paid Advertising Manager in Los Angeles",["B","1971950454"],"Work at Intaker","2 hours ago","/jobs/1971950454-intaker-is-hiring-strategic-paid-advertising-manager-in-los-angeles","Intaker is hiring: Strategic Paid Advertising Manager in Los Ange...","/jobs?keyword=Intaker","/jobs?keyword=Intaker+is+hiring%3A+Strategic+Paid+Advertising+Manager+in+Los+Ange...",{"_429":428,"_434":534,"_452":453,"_444":535,"_243":536,"_441":537,"_427":428,"_111":538,"_431":194,"_433":194,"_454":453,"_442":539,"_425":540,"_455":541,"_430":118,"_476":477,"_460":542,"_478":538,"_479":539,"_481":543,"_483":544,"_485":545},["D",1771405200000],"Aventura-X Electric","A consumer electric mobility company in Los Angeles is seeking an experienced Meta advertising specialist to lead their paid acquisition strategy. Responsibilities include managing ad campaigns for high-ticket products, optimizing for conversion, and monitoring key performance metrics. Candidates should have a minimum of 3 years managing Meta ads and experience with substantial budgets. The compensation includes a monthly retainer between $2,500 and $3,500, along with performance-based incentives as the brand scales.\n#J-18808-Ljbffr\n","A consumer electric mobility company in Los Angeles is seeking an experienced Meta advertising specialist to lead their paid acquisition strategy. ...","Performance Meta Ads Lead for High-Ticket DTC EV Brand","Los Angeles, California, United States, 90079",["B","2619612699"],"Work at Aventura-X Electric","/jobs/2619612699-performance-meta-ads-lead-for-high-ticket-dtc-ev-brand","/jobs?keyword=Aventura-X+Electric","/jobs?location=Los+Angeles%2C+California%2C+United+States%2C+90079","/jobs?keyword=Performance+Meta+Ads+Lead+for+High-Ticket+DTC+EV+Brand",{"_429":428,"_434":547,"_452":453,"_444":548,"_243":438,"_441":438,"_427":428,"_111":549,"_431":432,"_433":194,"_454":453,"_442":443,"_425":550,"_455":551,"_430":118,"_476":552,"_460":553,"_478":549,"_479":443,"_481":554,"_483":484,"_485":555},["D",1771200000000],"Tubi","Senior Counsel, Marketing and Advertising",["B","2619511040"],"Work at Tubi","3 days ago","/jobs/2619511040-senior-counsel-marketing-and-advertising","/jobs?keyword=Tubi","/jobs?keyword=Senior+Counsel%2C+Marketing+and+Advertising",{"_429":428,"_434":557,"_452":453,"_444":558,"_243":438,"_441":438,"_427":428,"_111":549,"_431":432,"_433":194,"_454":453,"_442":443,"_425":559,"_455":560,"_430":118,"_476":561,"_460":562,"_478":549,"_479":443,"_481":563,"_483":484,"_485":555},["D",1771459200000],"Tubi TV",["B","2619515246"],"Work at Tubi TV","10 hours ago","/jobs/2619515246-senior-counsel-marketing-and-advertising","/jobs?keyword=Tubi+TV","actionData","errors"]