Head of Creative Marketing & Video Production - Roofing Industry
Valeria Aguerri, Coffeyville, Kansas, United States, 67337
Head of Creative Marketing & Video Production - Roofing Industry
This company is a performance-driven marketing partner specializing in scaling high-growth home service businesses across the U.S., with a strong focus on the roofing industry. The team operates with an ownership mindset, prioritizing measurable revenue impact over vanity metrics. Long-term team members who demonstrate consistent performance and impact may be eligible for future equity or stock options.
About the Role
This is a partner-track position for a Senior Creative Partner responsible for owning and scaling the creative output of the business. The role begins with a hands‑on, execution‑driven focus, producing high-quality video, ad, and design content, and evolves into leading and building a creative team as revenue and margins support it. Compensation includes a base salary plus performance-based revenue share, with the potential for future equity or ownership based on individual performance, leadership, and company growth. The position is designed for someone who wants to be a true partner in growth, contributing strategically and creatively rather than simply executing tasks.
Responsabilities
Create elite, scroll-stopping AI videos using the latest tools
Produce ad creative that genuinely wows and converts for home service lead generation
Push boundaries — no recycled templates or average AI output
High Level Video Editing
Short‑form paid ads (Meta‑first)
Long‑form and organic social content
Performance-focused storytelling tied directly to lead results
Elite Funnel & Page Design (GoHighLevel — Creative Only)
Design high‑converting funnels, landing pages, and websites inside GoHighLevel
Page layout, visual hierarchy, UX, and offer presentation
Creative design only (no workflows, automations, or backend setup)
Funnels and pages must look premium and convert cold traffic
Graphic Design & Ad Creative
Image ads that outperform competitors
Branding systems, thumbnails, and creative frameworks
Social Media Management & Posting
Create and post content across:
Instagram
Facebook
TikTok
YouTube
LinkedIn
X (Twitter)
Visual‑first social content for contractor brands
Tip‑of‑the‑spear creative ideas that build authority and trust
Platform‑native formatting and consistent posting
Sales‑grade and investor‑grade materials
Design and improve WordPress sites using Elementor
Bonus for light CSS or custom code work
Conversion‑first layouts and UX
Requirements You will own the entire creative engine behind Dream Design Labs and our home‑service clients.
Industry Experience
3‑5 years of professional experience
in creative roles for residential contractors or home service businesses (roofing, HVAC, plumbing, landscaping, outdoor living, etc.).
Understanding of local service buyer psychology, urgency‑driven offers, and trust‑building creative
Non Negotiable Skills
Elite A‑Player Ad Messaging Skills That Produce Results on Meta Ads
Elite A‑Player Ai Video Editing Skills
Elite A‑Player on Knowing What Ads Convert on Meta
Elite A‑Player Design Ability
Adobe Illustrator
GoHighLevel (creative page, funnel, and site design only)
The latest AI video & image generation tools
Modern creative workflows built for speed and quality
Performance ad creative experience
Excellence Indicators
Top‑tier AI videos and image ads that generate results
Premium‑feeling funnels and pages
Creative that directly supports revenue growth
Base Salary: $3,000‑$5,000 Monthly + Bonuses & stock options
Revenue Share: Starts at 1%, moves to 2% based on performance and consistency
Long‑term partnership path with structured growth opportunities
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About the Role
This is a partner-track position for a Senior Creative Partner responsible for owning and scaling the creative output of the business. The role begins with a hands‑on, execution‑driven focus, producing high-quality video, ad, and design content, and evolves into leading and building a creative team as revenue and margins support it. Compensation includes a base salary plus performance-based revenue share, with the potential for future equity or ownership based on individual performance, leadership, and company growth. The position is designed for someone who wants to be a true partner in growth, contributing strategically and creatively rather than simply executing tasks.
Responsabilities
Create elite, scroll-stopping AI videos using the latest tools
Produce ad creative that genuinely wows and converts for home service lead generation
Push boundaries — no recycled templates or average AI output
High Level Video Editing
Short‑form paid ads (Meta‑first)
Long‑form and organic social content
Performance-focused storytelling tied directly to lead results
Elite Funnel & Page Design (GoHighLevel — Creative Only)
Design high‑converting funnels, landing pages, and websites inside GoHighLevel
Page layout, visual hierarchy, UX, and offer presentation
Creative design only (no workflows, automations, or backend setup)
Funnels and pages must look premium and convert cold traffic
Graphic Design & Ad Creative
Image ads that outperform competitors
Branding systems, thumbnails, and creative frameworks
Social Media Management & Posting
Create and post content across:
TikTok
YouTube
X (Twitter)
Visual‑first social content for contractor brands
Tip‑of‑the‑spear creative ideas that build authority and trust
Platform‑native formatting and consistent posting
Sales‑grade and investor‑grade materials
Design and improve WordPress sites using Elementor
Bonus for light CSS or custom code work
Conversion‑first layouts and UX
Requirements You will own the entire creative engine behind Dream Design Labs and our home‑service clients.
Industry Experience
3‑5 years of professional experience
in creative roles for residential contractors or home service businesses (roofing, HVAC, plumbing, landscaping, outdoor living, etc.).
Understanding of local service buyer psychology, urgency‑driven offers, and trust‑building creative
Non Negotiable Skills
Elite A‑Player Ad Messaging Skills That Produce Results on Meta Ads
Elite A‑Player Ai Video Editing Skills
Elite A‑Player on Knowing What Ads Convert on Meta
Elite A‑Player Design Ability
Adobe Illustrator
GoHighLevel (creative page, funnel, and site design only)
The latest AI video & image generation tools
Modern creative workflows built for speed and quality
Performance ad creative experience
Excellence Indicators
Top‑tier AI videos and image ads that generate results
Premium‑feeling funnels and pages
Creative that directly supports revenue growth
Base Salary: $3,000‑$5,000 Monthly + Bonuses & stock options
Revenue Share: Starts at 1%, moves to 2% based on performance and consistency
Long‑term partnership path with structured growth opportunities
#J-18808-Ljbffr