Logo
job logo

Social Media Specialist

Highmark Residential, LLC, Florida, New York, United States

Save Job

Overview Location: Red Road Commons

Why Highmark Residential?

Because every position is considered critical to Highmark's success and reputation, we take care to employ those who aspire to become the best in their field. Those who succeed at Highmark will do so because they enjoy an empowered, challenging, fulfilling, and financially rewarding workplace!

Why we need you:

We are seeking a creative, outgoing Part‑Time Social Media Specialist to enhance our community's online presence while supporting resident engagement on‑site. This role blends digital creator content creation with in‑person community coordination, making it ideal for someone who enjoys social media, event planning, and connecting with people.

What Highmark can do for YOU:

Help you achieve your goals by continuous professional development and regular career progression sessions

Competitive pay for the market

Monthly bonus opportunities for all site associates

30% associate rent discount

Medical, Dental & Vision benefits the 1st of the month following 30 days of full‑time employment

Company‑provided life insurance, short term and long term disability coverage

Flexible Spending accounts

401(k) eligibility after 90 days, with 4% Highmark match

Professional Certification & Tuition reimbursement

Vacation, Sick and Personal Time off available to use after 90 days

10 paid holidays

Paid parental leave

Responsibilities What your day to day might look like:

Social Media Specialist Responsibilities

Create engaging content (photos, videos, reels, stories, and posts) showcasing community life, amenities, events, and resident experiences

Manage and post content on social media platforms such as Instagram, TikTok, and Facebook

Act as a brand ambassador by authentically promoting the community online

Engage with followers by responding to comments and messages in a timely, professional manner

Track basic engagement metrics and suggest content ideas to increase reach and visibility

Assist with content calendars and collaborate with the marketing team on campaigns and promotions.

Assist with planning, promoting, and hosting resident events and activities

Serve as a friendly point of contact for residents, helping foster a welcoming community atmosphere

Support move‑ins, community announcements, and resident communications as neededCollaborate with property management to gather content ideas and highlight community updates

Gather resident feedback and ideas to enhance community culture

Brand & Marketing Support

Represent the community professionally both online and in person.

Help promote leasing specials, announcements, and community updates.

Collaborate with onsite staff to align social media content with leasing goals.

Ensure all content aligns with Fair Housing guidelines.

Qualifications Some things we can't live without:

Strong presence and comfort on social media platforms (experience as a content creator or influencer)

Excellent communication and interpersonal skills

Creative mindset with basic photo/video editing skills

Organized, reliable, and able to work independently

Comfortable interacting with residents and working in a community environment

Previous experience in social media, marketing, events, or customer service

Schedule

Flexible part‑time hours

Some evenings or weekends may be required for events or content creation

Create a job alert for this search #J-18808-Ljbffr