
Ready to take your sales career on the road? Canada Dry Potomac Corporation, a proud member of The Honickman Companies, is hiring a Field Sales Representative to represent our iconic beverage brands in the field. If you’re driven, relationship-focused, and excited to grow your territory while earning competitive pay and great benefits — this is the role for you.
Job Title: Field Sales Representative
Location: Richmond, VA (Field-based role)
Beverage Manufacturing & Distribution
Pay: $18.46 per hour
About Our Client: Canada Dry Potomac Corporation, a proud member of The Honickman Companies, is a leader in the beverage manufacturing and distribution industry. We proudly deliver iconic brands to communities across the Mid-Atlantic while fostering a people-first, growth-focused work culture built on teamwork, integrity, and opportunity.
Job Description: The Field Sales Representative is responsible for driving sales, distribution, and brand presence within an assigned territory. This field-based role focuses on building customer relationships, executing sales strategies, and ensuring company brands are consistently represented at the highest standard.
This is an exciting opportunity for a motivated, relationship-driven professional who enjoys being in the field, owning their territory, and making a direct impact on business growth.
Key Responsibilities:
Build and maintain strong relationships with store managers and key account contacts
Drive outside sales revenue and increase distribution of company brands
Prospect for new accounts through regular outside sales calls
Service the account on every visit – to include merchandising
Lead, schedule and at times execute resets in order to expand portfolio
Develop and execute sales plans to meet volume and distribution goals
Anticipate objections and provide effective solutions
Ensure product is in code, saleable, and properly merchandised
Maintain or increase shelf space and secure secondary displays
Monitor competitive activity and report market insights
Support promotional events, grand openings, and special dealer requests
Respond promptly to customer inquiries and voicemails
Complete all required paperwork accurately and on time
Maintain company equipment and property in clean, working condition
Follow all company policies, safety standards, and recall procedures
Qualifications: Required:
High school diploma or GED
Must have a valid driver's license, personal vehicle and insurance
Minimum of two years of successful sales and/or customer service experience
Preferred:
Bachelor’s degree in Business, Marketing, or related field
Prior sales experience in a related industry
Field-based role with daily travel to customer accounts
Office tasks completed primarily at customer locations
Use of standard office equipment and Microsoft Office (Word, Excel)
Physical Requirements:
Regular standing, walking, reaching, and bending
Occasional lifting, pushing, and pulling up to 100 lbs
Frequent driving and data entry
Competitive hourly pay
Great benefits package
Opportunity to work with iconic beverage brands
Supportive, team-oriented culture
Growth opportunities within a well-established organization
The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties, and skills required by personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the company.
*We do not provide application status due to overwhelming volume. If your skills meet our needs, we will contact you to move forward in the process.*
**EOE without regard to race, color, religion, creed, affectional or sexual orientation or sex, national origin, ancestry, age, disability, genetics, veteran status, gender, gender identity, citizenship status, marital status, VEVRAA Federal Contractor.**
***If you have a disability and you need an accommodation to apply, please contact us at hiring@hongrp.com.***
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Job Title: Field Sales Representative
Location: Richmond, VA (Field-based role)
Beverage Manufacturing & Distribution
Pay: $18.46 per hour
About Our Client: Canada Dry Potomac Corporation, a proud member of The Honickman Companies, is a leader in the beverage manufacturing and distribution industry. We proudly deliver iconic brands to communities across the Mid-Atlantic while fostering a people-first, growth-focused work culture built on teamwork, integrity, and opportunity.
Job Description: The Field Sales Representative is responsible for driving sales, distribution, and brand presence within an assigned territory. This field-based role focuses on building customer relationships, executing sales strategies, and ensuring company brands are consistently represented at the highest standard.
This is an exciting opportunity for a motivated, relationship-driven professional who enjoys being in the field, owning their territory, and making a direct impact on business growth.
Key Responsibilities:
Build and maintain strong relationships with store managers and key account contacts
Drive outside sales revenue and increase distribution of company brands
Prospect for new accounts through regular outside sales calls
Service the account on every visit – to include merchandising
Lead, schedule and at times execute resets in order to expand portfolio
Develop and execute sales plans to meet volume and distribution goals
Anticipate objections and provide effective solutions
Ensure product is in code, saleable, and properly merchandised
Maintain or increase shelf space and secure secondary displays
Monitor competitive activity and report market insights
Support promotional events, grand openings, and special dealer requests
Respond promptly to customer inquiries and voicemails
Complete all required paperwork accurately and on time
Maintain company equipment and property in clean, working condition
Follow all company policies, safety standards, and recall procedures
Qualifications: Required:
High school diploma or GED
Must have a valid driver's license, personal vehicle and insurance
Minimum of two years of successful sales and/or customer service experience
Preferred:
Bachelor’s degree in Business, Marketing, or related field
Prior sales experience in a related industry
Field-based role with daily travel to customer accounts
Office tasks completed primarily at customer locations
Use of standard office equipment and Microsoft Office (Word, Excel)
Physical Requirements:
Regular standing, walking, reaching, and bending
Occasional lifting, pushing, and pulling up to 100 lbs
Frequent driving and data entry
Competitive hourly pay
Great benefits package
Opportunity to work with iconic beverage brands
Supportive, team-oriented culture
Growth opportunities within a well-established organization
The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties, and skills required by personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the company.
*We do not provide application status due to overwhelming volume. If your skills meet our needs, we will contact you to move forward in the process.*
**EOE without regard to race, color, religion, creed, affectional or sexual orientation or sex, national origin, ancestry, age, disability, genetics, veteran status, gender, gender identity, citizenship status, marital status, VEVRAA Federal Contractor.**
***If you have a disability and you need an accommodation to apply, please contact us at hiring@hongrp.com.***
#J-18808-Ljbffr