Description: Specialist Marketing Communications EMEA Central / East (w/m/d)
PALFINGER Asia Pacific, Bergheim, Texas, United States, 78004
Specialist Marketing Communications EMEA Central / East (w/m/d)
11.02.2026
At PALFINGER, we have been lifting goods to a new level for over 90 years - with a pioneering and passionate spirit. As a global technology and engineering company, we are the world's leading manufacturer and supplier of innovative crane and lifting solutions. Our success is based on the tireless efforts of our approximately 12,350 employees, who contribute their ideas and energy to our vision. With us, you can expect a dynamic working environment full of opportunities for personal and professional development. Become part of our team and start your career at PALFINGER.
As Marketing Communication Specialist, you will be responsible for developing and implementing the global and local marketing communication concepts and campaigns to promote our brand, products, and services in the markets of your local hub. As a project manager or project member, you'll develop creative and communication concepts for local product launch campaigns, brand, image campaigns, and events to ensure that our messaging is consistent, impactful, and aligned with our company's goals and values. You will be further responsible for implementing and executing global concepts in your local markets, with content creation on and offline.
Your Responsibilities
Develop and implement global and local marketing communication concepts and campaigns in close collaboration with the Brand & Marketing Communication team
Lead the creation of engaging content across digital, social media, print, and events to promote brand and product visibility
Translate and activate global product and solution campaigns for regional markets, supporting lead generation and sales
Support local sales, service teams, and dealer networks in executing marketing initiatives and campaigns
Manage agency and third-party collaboration to ensure high-quality, customer-centric communication
Your Qualifications
Bachelor’s degree in Marketing, Communications, Business Administration, or a related field
Minimum 3 years of experience in marketing communication, with a proven track record in campaign development and execution
Strong written and verbal communication skills, with creative thinking and strategic mindset
Solid project management skills and ability to handle multiple initiatives simultaneously
Experience working with agencies and partners, with a deep understanding of customer needs and marketing channels
WE OFFER
Flexible working hours with no core time and the possibility to work from home
Further training and international career opportunities
Corporate health management "PALfit"
Company restaurant with freshly prepared meals and a daily meal subsidy
Job ticket for travel to and from PALFINGER
Numerous employee discounts through Corporate Benefits
Minimum yearly gross salary according to the Austrian metal industry collective agreement is
EUR 53.241,02
based on full-time employment. According to experience and qualification, we offer a market-conforming overpayment.
Contact Daniela Shaldarova Talent Acquisition Specialist EMEA jobs@palfinger.com
Location Bergheim Sports & Fashion Center PALFINGER EMEA GmbH Obergeschoss B-Zubau | Moosfeldstraße 1 , 5101 Bergheim Austria
Location benefits
Learning Opportunities
Barrier Liberty
Company Doctor
Food Allowances
Company mobile phone (function related)
Fitness Programs
Flexible Working Hours
Health Measures
Good transport connection
Mobile working (function related)
Canteen
Employee discounts
Parking facilities
Job Ticket
#J-18808-Ljbffr
At PALFINGER, we have been lifting goods to a new level for over 90 years - with a pioneering and passionate spirit. As a global technology and engineering company, we are the world's leading manufacturer and supplier of innovative crane and lifting solutions. Our success is based on the tireless efforts of our approximately 12,350 employees, who contribute their ideas and energy to our vision. With us, you can expect a dynamic working environment full of opportunities for personal and professional development. Become part of our team and start your career at PALFINGER.
As Marketing Communication Specialist, you will be responsible for developing and implementing the global and local marketing communication concepts and campaigns to promote our brand, products, and services in the markets of your local hub. As a project manager or project member, you'll develop creative and communication concepts for local product launch campaigns, brand, image campaigns, and events to ensure that our messaging is consistent, impactful, and aligned with our company's goals and values. You will be further responsible for implementing and executing global concepts in your local markets, with content creation on and offline.
Your Responsibilities
Develop and implement global and local marketing communication concepts and campaigns in close collaboration with the Brand & Marketing Communication team
Lead the creation of engaging content across digital, social media, print, and events to promote brand and product visibility
Translate and activate global product and solution campaigns for regional markets, supporting lead generation and sales
Support local sales, service teams, and dealer networks in executing marketing initiatives and campaigns
Manage agency and third-party collaboration to ensure high-quality, customer-centric communication
Your Qualifications
Bachelor’s degree in Marketing, Communications, Business Administration, or a related field
Minimum 3 years of experience in marketing communication, with a proven track record in campaign development and execution
Strong written and verbal communication skills, with creative thinking and strategic mindset
Solid project management skills and ability to handle multiple initiatives simultaneously
Experience working with agencies and partners, with a deep understanding of customer needs and marketing channels
WE OFFER
Flexible working hours with no core time and the possibility to work from home
Further training and international career opportunities
Corporate health management "PALfit"
Company restaurant with freshly prepared meals and a daily meal subsidy
Job ticket for travel to and from PALFINGER
Numerous employee discounts through Corporate Benefits
Minimum yearly gross salary according to the Austrian metal industry collective agreement is
EUR 53.241,02
based on full-time employment. According to experience and qualification, we offer a market-conforming overpayment.
Contact Daniela Shaldarova Talent Acquisition Specialist EMEA jobs@palfinger.com
Location Bergheim Sports & Fashion Center PALFINGER EMEA GmbH Obergeschoss B-Zubau | Moosfeldstraße 1 , 5101 Bergheim Austria
Location benefits
Learning Opportunities
Barrier Liberty
Company Doctor
Food Allowances
Company mobile phone (function related)
Fitness Programs
Flexible Working Hours
Health Measures
Good transport connection
Mobile working (function related)
Canteen
Employee discounts
Parking facilities
Job Ticket
#J-18808-Ljbffr