As a Sales Advisor, you'll be responsible for providing excellent customer service, welcoming & guiding customers through your store to actively sell our products and supporting them with all the information they need for the best experience. You'll also work on garment refill & care, presentation and contribute to a clean and tidy sales floor and back of house, working closely with the rest of your store team to deliver an excellent customer experience.
A Day in the Life Working at H&M means no two days are ever the same, but a typical day will include the following responsibilities:
Provide excellent customer service: welcoming & guiding customers through the store & OMNI experience where available, supporting them with direct customer service
Willingness to engage and have conversations with customers to provide excellent service
Guide customers through our fashion trends, stories & products in all areas of the store
Ability to effectively promote and sell our products to customers
Actively promote our Customer Loyalty App (Hello Member) & in-store sustainability initiatives
Represent yourself and the H&M brand positively during all customer interactions
Support with commercial or operational actions to reach sales targets with store management team
Fashion & Trend Awareness
Keep up‑to‑date with the fashion scene, trends, tendencies, styles, brands, products, competitors and relevant influencers
Use your product & fashion knowledge to share relevant information with customers
Team & Development
Retain and share your service, fashion and store operations knowledge and skills with colleagues
Follow all procedures, routines, and legal requirements in all areas of the store
Give & receive feedback with your colleagues to learn, develop & support each other
Participate in relevant onboarding, introduction processes, trainings and courses relevant for your role & future development
Retail Operations / Visual & Commercial Execution
Complete full garment cycle from unpacking and refill to steaming and ensure good garment care
Operate fitting room and checkout areas according to best practice & processes
Contribute to a clean and tidy sales floor and back of house (including stockrooms)
Support garment presentation, execution and maintain attractive merchandise displays, clear trends & stories according to visual & commercial guidelines
Ensure good stock levels with replenishment routines on sales floor
Upkeep & follow best practice for any in‑store OMNI Services & in‑store tech services/tools (Instore Care App, Click & Collect, Smart Store etc)
Support with opening and closing of the store
Follow all H&S guidelines and legal requirements applicable to role and responsibilities
Qualifications Who You Are
Passionate about fashion and everything we create in-store
Motivated by giving customers a great experience
Communicative, creative, curious, motivated, flexible, decisive and action‑oriented
Enjoy working in a collaborative and dynamic environment
Have sales experience working in a dynamic and collaborative environment that you can apply to your role
Experience in customer service within fashion, retail or other service‑related industries
Why You'll Love Working at H&M
We value diverse backgrounds including race, ethnicity, gender, age, religion, sexual orientation and disability
We pride ourselves on being a values‑driven organization guided by our 7 unique values that have been part of our success story for over 75 years
You will have access to our Colleague Resource Groups (CRGs) for community and networking opportunities
We are an inclusive company where you are encouraged to be yourself at work
Access to a large global talent community where career growth and aspirations have no limits
Support for overall wellbeing with comprehensive benefits including health insurance, wellness & family support programs, a company‑match retirement plan, paid leave, and paid time off, including a community day to serve your local community
Express personal style with an employee discount at H&M, & Other Stories, and COS
Job Status:
Hourly, Non‑Exempt
EEOC Code:
SLS
Compensation:
Sales Associates Pay Rate $14.25 per hour
*This job posting highlights the most critical responsibilities and requirements of the job and is not all‑inclusive. There may be additional duties, and responsibilities assigned for this job at the company's discretion.
**H&M, in good faith, has assessed this posted range of compensation as the accurate range for this role and location at the time of this posting. H&M may ultimately pay more or less than the posted range depending on candidate qualifications. This range may be modified in the future. Benefits We offer all our employees at H&M Group attractive benefits with extensive development opportunities around the globe. All employees receive a staff discount card usable on all of our H&M Group brands in stores and online. Brands covered include H&M (Beauty and Move included), COS, Weekday, Monki, H&M HOME, & Other Stories, ARKET, Afound. In addition to our staff discount, all employees are included in our H&M Incentive Program (HIP). You can read more about the HIP here.
In addition to our global benefits, all local markets offer different competitive perks and benefits. Please note that they may differ between employment type and countries.
Inclusion & Diversity H&M is a part of H&M Group. At H&M Group, we are determined to create and maintain inclusive, diverse and equitable workplaces across our organization. Our teams should consist of a variety of people that share and combine their knowledge, experience and ideas. Having a diverse workforce leads to a positive impact on how we address challenges, and how we perceive possibilities. All diversity dimensions are considered in our recruitment process.
We strive to have a fair and equal process and therefore kindly ask you not to attach a cover letter in your application as they often contain information that can trigger unintentional biases.
Company Description H&M is a fashion brand that offers the latest styles and inspiration, from fashion pieces and unique designer collaborations to affordable wardrobe essentials. Our business idea is fashion & quality at the best price in a sustainable way. Learn more about H&M here.
Maki Assessment Tool We use an online assessment tool called Maki for skills‑based selection of applicants for sales advisor positions within some of our stores. Maki is not an automated decision‑making tool. Rather, it is a tool that uses an AI‑created avatar to present you a set of multiple‑choice questions. These questions are prepared by the H&M hiring team to assess candidates' ability to perform the duties of the position for which you are applying. The assessment calculates your total score based on predefined point values provided by our H&M team. The hiring team will review your whole application, including your assessment score, to decide whether to advance each candidate to the next stage. Doing the assessment is optional. If you choose to complete the assessment, your score will be one factor that the hiring team considers. The assessment is optional.
If you have any difficulties or concerns with the online assessment method, you can request an alternative method of assessment by contacting recruitment_support@hm.com. Choosing an alternative method will not affect your chances of being considered for the position, nor does any assessment method provide an advantage or disadvantage in the selection process. You will have the opportunity to provide optional feedback immediately after the assessment and you may always ask questions.
When you take the assessment, we collect your responses and use this information to evaluate your suitability for the role to which you have applied. The answers are saved in your applicant profile. We do not sell the information captured in the questionnaire and do not use any personal information to train any AI models. Our applicant tracking system provider has access to this information but is contractually prohibited from using it for any other purpose.
During this process, we may collect information from you through cookies, with your consent. This may include details such as your electronic network activity information (IP address, timestamps, and device identifiers). This information is accessible to our hiring team but is otherwise kept confidential. For more information, please refer to our Cookie Notice.
We retain this information for 3 years in your applicant file and use it as set forth in our Applicant Privacy Notice. For more information on how your personal data is processed by us, please refer to our Applicant Privacy Notice.
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A Day in the Life Working at H&M means no two days are ever the same, but a typical day will include the following responsibilities:
Provide excellent customer service: welcoming & guiding customers through the store & OMNI experience where available, supporting them with direct customer service
Willingness to engage and have conversations with customers to provide excellent service
Guide customers through our fashion trends, stories & products in all areas of the store
Ability to effectively promote and sell our products to customers
Actively promote our Customer Loyalty App (Hello Member) & in-store sustainability initiatives
Represent yourself and the H&M brand positively during all customer interactions
Support with commercial or operational actions to reach sales targets with store management team
Fashion & Trend Awareness
Keep up‑to‑date with the fashion scene, trends, tendencies, styles, brands, products, competitors and relevant influencers
Use your product & fashion knowledge to share relevant information with customers
Team & Development
Retain and share your service, fashion and store operations knowledge and skills with colleagues
Follow all procedures, routines, and legal requirements in all areas of the store
Give & receive feedback with your colleagues to learn, develop & support each other
Participate in relevant onboarding, introduction processes, trainings and courses relevant for your role & future development
Retail Operations / Visual & Commercial Execution
Complete full garment cycle from unpacking and refill to steaming and ensure good garment care
Operate fitting room and checkout areas according to best practice & processes
Contribute to a clean and tidy sales floor and back of house (including stockrooms)
Support garment presentation, execution and maintain attractive merchandise displays, clear trends & stories according to visual & commercial guidelines
Ensure good stock levels with replenishment routines on sales floor
Upkeep & follow best practice for any in‑store OMNI Services & in‑store tech services/tools (Instore Care App, Click & Collect, Smart Store etc)
Support with opening and closing of the store
Follow all H&S guidelines and legal requirements applicable to role and responsibilities
Qualifications Who You Are
Passionate about fashion and everything we create in-store
Motivated by giving customers a great experience
Communicative, creative, curious, motivated, flexible, decisive and action‑oriented
Enjoy working in a collaborative and dynamic environment
Have sales experience working in a dynamic and collaborative environment that you can apply to your role
Experience in customer service within fashion, retail or other service‑related industries
Why You'll Love Working at H&M
We value diverse backgrounds including race, ethnicity, gender, age, religion, sexual orientation and disability
We pride ourselves on being a values‑driven organization guided by our 7 unique values that have been part of our success story for over 75 years
You will have access to our Colleague Resource Groups (CRGs) for community and networking opportunities
We are an inclusive company where you are encouraged to be yourself at work
Access to a large global talent community where career growth and aspirations have no limits
Support for overall wellbeing with comprehensive benefits including health insurance, wellness & family support programs, a company‑match retirement plan, paid leave, and paid time off, including a community day to serve your local community
Express personal style with an employee discount at H&M, & Other Stories, and COS
Job Status:
Hourly, Non‑Exempt
EEOC Code:
SLS
Compensation:
Sales Associates Pay Rate $14.25 per hour
*This job posting highlights the most critical responsibilities and requirements of the job and is not all‑inclusive. There may be additional duties, and responsibilities assigned for this job at the company's discretion.
**H&M, in good faith, has assessed this posted range of compensation as the accurate range for this role and location at the time of this posting. H&M may ultimately pay more or less than the posted range depending on candidate qualifications. This range may be modified in the future. Benefits We offer all our employees at H&M Group attractive benefits with extensive development opportunities around the globe. All employees receive a staff discount card usable on all of our H&M Group brands in stores and online. Brands covered include H&M (Beauty and Move included), COS, Weekday, Monki, H&M HOME, & Other Stories, ARKET, Afound. In addition to our staff discount, all employees are included in our H&M Incentive Program (HIP). You can read more about the HIP here.
In addition to our global benefits, all local markets offer different competitive perks and benefits. Please note that they may differ between employment type and countries.
Inclusion & Diversity H&M is a part of H&M Group. At H&M Group, we are determined to create and maintain inclusive, diverse and equitable workplaces across our organization. Our teams should consist of a variety of people that share and combine their knowledge, experience and ideas. Having a diverse workforce leads to a positive impact on how we address challenges, and how we perceive possibilities. All diversity dimensions are considered in our recruitment process.
We strive to have a fair and equal process and therefore kindly ask you not to attach a cover letter in your application as they often contain information that can trigger unintentional biases.
Company Description H&M is a fashion brand that offers the latest styles and inspiration, from fashion pieces and unique designer collaborations to affordable wardrobe essentials. Our business idea is fashion & quality at the best price in a sustainable way. Learn more about H&M here.
Maki Assessment Tool We use an online assessment tool called Maki for skills‑based selection of applicants for sales advisor positions within some of our stores. Maki is not an automated decision‑making tool. Rather, it is a tool that uses an AI‑created avatar to present you a set of multiple‑choice questions. These questions are prepared by the H&M hiring team to assess candidates' ability to perform the duties of the position for which you are applying. The assessment calculates your total score based on predefined point values provided by our H&M team. The hiring team will review your whole application, including your assessment score, to decide whether to advance each candidate to the next stage. Doing the assessment is optional. If you choose to complete the assessment, your score will be one factor that the hiring team considers. The assessment is optional.
If you have any difficulties or concerns with the online assessment method, you can request an alternative method of assessment by contacting recruitment_support@hm.com. Choosing an alternative method will not affect your chances of being considered for the position, nor does any assessment method provide an advantage or disadvantage in the selection process. You will have the opportunity to provide optional feedback immediately after the assessment and you may always ask questions.
When you take the assessment, we collect your responses and use this information to evaluate your suitability for the role to which you have applied. The answers are saved in your applicant profile. We do not sell the information captured in the questionnaire and do not use any personal information to train any AI models. Our applicant tracking system provider has access to this information but is contractually prohibited from using it for any other purpose.
During this process, we may collect information from you through cookies, with your consent. This may include details such as your electronic network activity information (IP address, timestamps, and device identifiers). This information is accessible to our hiring team but is otherwise kept confidential. For more information, please refer to our Cookie Notice.
We retain this information for 3 years in your applicant file and use it as set forth in our Applicant Privacy Notice. For more information on how your personal data is processed by us, please refer to our Applicant Privacy Notice.
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