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Digital Media Coordinator

SalaryGuide, Wolfeboro, New Hampshire, us, 03894

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Responsibilities

Create persuasive and engaging visual content, including photography, video, and short-form social media assets, for integrated use across digital and selected print needs as assigned

Capture, edit, and optimize video content for distribution on platforms such as Instagram, TikTok, YouTube Shorts, and the school website

Support social media content execution (asset creation, scheduling support, performance awareness) in coordination with the Marketing & Communications team. Utilize KPI’s to measure and report performance as appropriate to members of the Brewster community

Write captions, short scripts, and short-form web/social copy to accompany visual storytelling that communicates Brewster’s mission, values, and student experience to prospective families, alumni, and donors

Partner with enrollment, advancement, and communications colleagues to execute digital campaigns aligned with institutional priorities

Contribute ideas and recommendations for improving digital storytelling, content workflows, and platform effectiveness

Provide limited design support primarily related to photo/video assets (resizing, light layout support), in coordination with designated design resources

Help ensure consistent application of Brewster’s brand across all digital and visual media

Oversee the organization, maintenance, and effective use of Brewster’s digital media and asset libraries

Collaborate as an active member of the Marketing and Communications Team

Work a flexible schedule that includes some evenings and weekends to capture campus life and events

Build strong relationships across campus by immersing oneself in the daily life of the school

Collaborate with and mentor student interns and tour guides in the creation of digital media

Willingness to have fun, be creative, laugh, and enjoy the many benefits of working on a beautiful boarding school campus in the heart of Wolfeboro, NH

Perform other duties as assigned in support of departmental goals.

Requirements

Strong photography skills and experience with image editing

Working knowledge of short-form video creation and editing

Familiarity with social media platforms and best practices, including Instagram, TikTok, Facebook, X, and LinkedIn

Basic design and layout experience using tools such as Photoshop and InDesign

Excellent written and verbal communication skills

Strong organizational skills and attention to detail

Ability to manage multiple projects and deadlines independently

Initiative, creativity, and a willingness to learn and adapt

Experience with social media analytics and performance metrics

Familiarity with digital asset management systems

Understanding of journalism or storytelling best practices

Experience working in an educational, nonprofit, or mission-driven organization

Interest in mentoring students in creative and media-related work

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