Growth Marketing Manager (Marketing) – New York, NY, USA (hybrid/remote)
GitGuardian is a global post‑Series B cybersecurity startup. Our early investors include the co‑founder of GitHub, Scott Chacon, and Docker's co‑founder Solomon Hykes. We lead the way in Non‑Human Identity security, offering end‑to‑end solutions for secrets detection, productivity tools, remediation, observability, and proactive leak prevention. Our solutions are already used by more than 600 000 developers worldwide.
Your Mission We’re a global team looking to build and test new programs while scaling existing ones. The ideal candidate will work to improve our MQL‑to‑meeting rate and help source new opportunities for our Sales teams. You will also be involved in our launch of a new product line, Non‑Human Identity Security, and build a long‑term partnership with our Sales leadership while driving pipeline growth in a data‑driven and creative way.
Your day‑to‑day partners will be 1 Marketing Operations manager, 1 GTM Engineer, and 10 US‑based Account Executives. You will report to Orian, Marketing Director.
What success looks like after 90 days
You will own a successful webinar program, leveraging the content team and BDR networks and automated emails to drive attendance.
You will have partnered with local sales teams to create pipeline through vertical outbound campaigns around compliance or industry‑specific needs.
You will have tested new channels and learned which work best to generate pipeline in the US for our ICPs.
Your day‑to‑day will include
Collaborate closely with design and PMM teams to deliver campaigns, with ops to measure results, and with sales teams for lead activation.
Plan and execute multi‑channel demand generation programs across paid channels, webinars, events, associations (e.g., ISACs), and account‑based marketing initiatives.
Nurture and manage external agencies and freelancers while directly overseeing program budgets to optimise cost per opportunity.
Develop and manage campaigns targeting both technical champions and business decision‑makers across different industry verticals.
Partner with sales and BDR teams to ensure smooth lead activation and create playbooks for outbound campaigns.
You will work with a best‑in‑class tech stack including HubSpot, Customer.io, Lemlist, Clay, and Livestorm. You will gain access to a world‑class GTM stack, coaching and support from tenured GTM and data leaders, a very tech‑savvy team, and unique data activation tactics thanks to our Good Samaritan alerting program.
Who You Are Here’s what we consider essential for success in this role:
Hands‑on expertise: You have directly owned and managed technical demand generation programs and are an expert in one or more tactics (SEA, SMA, email marketing, webinars, ABM).
Program management: You have managed freelancers or agencies, directly owned a budget, and have a track record of successful collaboration with cross‑functional teams.
Multi‑target campaign experience: You have run campaigns targeting varied audiences with at least ICP‑level personalisation.
Prior experience in Cybersecurity or DevOps markets: Bonus points if you have successfully run ABM campaigns at an early‑stage IAM or DevSecOps vendor.
Data‑driven mindset: You know how to present campaign results and optimise based on metrics that matter.
The following skills would strengthen your application but aren’t required:
Messaging & copywriting skills: You can write compelling outbound copy for decision‑makers.
Customer marketing experience: You have run successful review collection programs or owned customer marketing.
Sales playbook development: You have built sales & BDR playbooks or campaign libraries.
AI adoption capability: You are comfortable leveraging AI tools to improve efficiency.
French language skills are a nice bonus.
The interview process 1. Video call with a Talent Acquisition team member To discover your professional background and evaluate if there could be a mutual match.
2. Team interview: Meet the team and/or your future manager To know more about yourself and your achievements.
3. Business case Work at home and present to the team. Objective: to evaluate your skills for the position and project yourself into the role.
4. Final interview with the CMO Carole will detail our company’s vision and ambitions for the next couple of years.
Benefits
25 days of PTO (employees are strongly encouraged to use all of it!)
9 public holidays
Health, Dental & Vision insurance (80% coverage), for individuals and their families
Short‑term & long‑term disability insurance (100% paid)
Travel policy including to our annual off‑sites ("'23" was South of France!)
Up to $300 towards your home office set‑up
Monthly remote work stipend $70
Complimentary access to Talk Space
Referral bonus of $4 000 for any new Guardians we might hire thanks to you
Pre‑tax commuter plan access
401(k) with Empower
Being an early joiner of GitGuardian US team, with many opportunities for career development in the long term.
We have the #1 downloaded app on the GitHub marketplace.
More about GitGuardian! Products
Understand how GitGuardian works in this short video!
Want to go even further? Check out our public roadmap.
Check out the State of Secrets Sprawl Report to understand our mission and the industry.
Our solutions are already used by hundreds of thousands of developers in all industries and GitGuardian platform is the n°1 app on the GitHub marketplace.
Clients
We help organizations find exposed sensitive information that could often lead to tens of millions of dollars in potential damage.
More than 70% of our customers are in the United States.
Many F500 companies use GitGuardian's platform.
People
The Guardians are knowledgeable, committed, serious, aligned with the company’s mission, and true team players: always willing to help each other grow our skill sets!
The team is diverse and we hail from more than 20 different countries.
We are also agile, remote‑friendly, and fun people to work with.
You will get trust & autonomy on your perimeter with a very transparent internal communication and a strong impact on the company development.
The base salary range for this position is expected to be $135,000–$155,000 per year. Actual compensation will be determined based on factors such as relevant experience and skills, location, and qualifications. This range represents the expected base pay for this role; additional compensation may include equity and/or other benefits.
GitGuardian is an equal opportunity employer committed to encouraging and celebrating its diverse and inclusive workforce. We’re building an employee experience that includes appreciation, belonging, growth, and purpose for everyone.
We welcome all without regard to age, race, color, religion, gender identity and expression, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, citizenship, national origin, disability, military status, veteran status, political affiliation, or any other protected characteristics. All aspects of employment will be solely based on merit and qualifications related to professional competence. GitGuardian operates on a principle of mutual respect and acceptance, and every employee must follow GitGuardian's anti‑harassment and anti‑discrimination company policies.
Apply now
#J-18808-Ljbffr
GitGuardian is a global post‑Series B cybersecurity startup. Our early investors include the co‑founder of GitHub, Scott Chacon, and Docker's co‑founder Solomon Hykes. We lead the way in Non‑Human Identity security, offering end‑to‑end solutions for secrets detection, productivity tools, remediation, observability, and proactive leak prevention. Our solutions are already used by more than 600 000 developers worldwide.
Your Mission We’re a global team looking to build and test new programs while scaling existing ones. The ideal candidate will work to improve our MQL‑to‑meeting rate and help source new opportunities for our Sales teams. You will also be involved in our launch of a new product line, Non‑Human Identity Security, and build a long‑term partnership with our Sales leadership while driving pipeline growth in a data‑driven and creative way.
Your day‑to‑day partners will be 1 Marketing Operations manager, 1 GTM Engineer, and 10 US‑based Account Executives. You will report to Orian, Marketing Director.
What success looks like after 90 days
You will own a successful webinar program, leveraging the content team and BDR networks and automated emails to drive attendance.
You will have partnered with local sales teams to create pipeline through vertical outbound campaigns around compliance or industry‑specific needs.
You will have tested new channels and learned which work best to generate pipeline in the US for our ICPs.
Your day‑to‑day will include
Collaborate closely with design and PMM teams to deliver campaigns, with ops to measure results, and with sales teams for lead activation.
Plan and execute multi‑channel demand generation programs across paid channels, webinars, events, associations (e.g., ISACs), and account‑based marketing initiatives.
Nurture and manage external agencies and freelancers while directly overseeing program budgets to optimise cost per opportunity.
Develop and manage campaigns targeting both technical champions and business decision‑makers across different industry verticals.
Partner with sales and BDR teams to ensure smooth lead activation and create playbooks for outbound campaigns.
You will work with a best‑in‑class tech stack including HubSpot, Customer.io, Lemlist, Clay, and Livestorm. You will gain access to a world‑class GTM stack, coaching and support from tenured GTM and data leaders, a very tech‑savvy team, and unique data activation tactics thanks to our Good Samaritan alerting program.
Who You Are Here’s what we consider essential for success in this role:
Hands‑on expertise: You have directly owned and managed technical demand generation programs and are an expert in one or more tactics (SEA, SMA, email marketing, webinars, ABM).
Program management: You have managed freelancers or agencies, directly owned a budget, and have a track record of successful collaboration with cross‑functional teams.
Multi‑target campaign experience: You have run campaigns targeting varied audiences with at least ICP‑level personalisation.
Prior experience in Cybersecurity or DevOps markets: Bonus points if you have successfully run ABM campaigns at an early‑stage IAM or DevSecOps vendor.
Data‑driven mindset: You know how to present campaign results and optimise based on metrics that matter.
The following skills would strengthen your application but aren’t required:
Messaging & copywriting skills: You can write compelling outbound copy for decision‑makers.
Customer marketing experience: You have run successful review collection programs or owned customer marketing.
Sales playbook development: You have built sales & BDR playbooks or campaign libraries.
AI adoption capability: You are comfortable leveraging AI tools to improve efficiency.
French language skills are a nice bonus.
The interview process 1. Video call with a Talent Acquisition team member To discover your professional background and evaluate if there could be a mutual match.
2. Team interview: Meet the team and/or your future manager To know more about yourself and your achievements.
3. Business case Work at home and present to the team. Objective: to evaluate your skills for the position and project yourself into the role.
4. Final interview with the CMO Carole will detail our company’s vision and ambitions for the next couple of years.
Benefits
25 days of PTO (employees are strongly encouraged to use all of it!)
9 public holidays
Health, Dental & Vision insurance (80% coverage), for individuals and their families
Short‑term & long‑term disability insurance (100% paid)
Travel policy including to our annual off‑sites ("'23" was South of France!)
Up to $300 towards your home office set‑up
Monthly remote work stipend $70
Complimentary access to Talk Space
Referral bonus of $4 000 for any new Guardians we might hire thanks to you
Pre‑tax commuter plan access
401(k) with Empower
Being an early joiner of GitGuardian US team, with many opportunities for career development in the long term.
We have the #1 downloaded app on the GitHub marketplace.
More about GitGuardian! Products
Understand how GitGuardian works in this short video!
Want to go even further? Check out our public roadmap.
Check out the State of Secrets Sprawl Report to understand our mission and the industry.
Our solutions are already used by hundreds of thousands of developers in all industries and GitGuardian platform is the n°1 app on the GitHub marketplace.
Clients
We help organizations find exposed sensitive information that could often lead to tens of millions of dollars in potential damage.
More than 70% of our customers are in the United States.
Many F500 companies use GitGuardian's platform.
People
The Guardians are knowledgeable, committed, serious, aligned with the company’s mission, and true team players: always willing to help each other grow our skill sets!
The team is diverse and we hail from more than 20 different countries.
We are also agile, remote‑friendly, and fun people to work with.
You will get trust & autonomy on your perimeter with a very transparent internal communication and a strong impact on the company development.
The base salary range for this position is expected to be $135,000–$155,000 per year. Actual compensation will be determined based on factors such as relevant experience and skills, location, and qualifications. This range represents the expected base pay for this role; additional compensation may include equity and/or other benefits.
GitGuardian is an equal opportunity employer committed to encouraging and celebrating its diverse and inclusive workforce. We’re building an employee experience that includes appreciation, belonging, growth, and purpose for everyone.
We welcome all without regard to age, race, color, religion, gender identity and expression, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, citizenship, national origin, disability, military status, veteran status, political affiliation, or any other protected characteristics. All aspects of employment will be solely based on merit and qualifications related to professional competence. GitGuardian operates on a principle of mutual respect and acceptance, and every employee must follow GitGuardian's anti‑harassment and anti‑discrimination company policies.
Apply now
#J-18808-Ljbffr