
Global Digital Media Optimization Lead
General Mills, Minneapolis, Minnesota, United States, 55400
A major food company is seeking a Media Optimization Lead in Minneapolis to manage a team focused on digital media investment optimization. Responsibilities include developing KPI frameworks, analyzing performance data, and delivering data-driven insights. Candidates should have a Bachelor's in Marketing or Business, 5+ years in digital media optimization, and proficiency in Excel and Tableau. Strong analytical and communication skills are essential. Competitive salary and benefits offered.
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